Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
Centrica
Centrica
Centrica
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
FITNESS, HEALTH, WELLNESS

features

Promotional feature: Matrix

SEARCH FOR THE HERO INSIDE YOURSELF...

Published in Health Club Management 2016 issue 4
'Leave no stone unturned and do
everything possible to make yourself
the best you can possibly be'. - Dani King MBE
'Leave no stone unturned and do everything possible to make yourself the best you can possibly be'. - Dani King MBE

With the Rio Olympic Games only months away, it’s inevitable that thoughts turn to success stories of previous Games and, most notably, the people who made it to the podium. But will the real winners in 2016 be those who see through the media hype and draw from the journeys to the Olympic stage, and the experiences of the ‘also-rans’?

HERO: A person who is admired for their courage, outstanding achievements, or noble qualities.

Traditionally, the term ‘hero’ has been reserved for those who demonstrate heroic feats during times of war. While not on a par with those in the trenches, athletes do have a need for physical and emotional courage. Sadly, their route to success is often edited, resulting in sporting stars like Usain Bolt seemingly appearing from nowhere to take Olympic glory overnight.

In reality, such talent is the result of years of hard work and dedication to a chosen discipline. Indeed, Bolt’s success in the 2012 Olympics was a journey that started many years before - his first medal being a slightly less newsworthy bronze at a high school athletics meet - but he isn’t the only example of legendary talent taking its time to manifest.

As a sophomore, Michael Jordan was rejected from his high school’s varsity basketball team, apparently lacking the necessary skills. He turned it to his advantage though, stating: “I have failed over and over and over again in my life. And that is why I succeed.”

CLOSER TO HOME
Team Matrix ambassador and Olympic Champion, Dani King MBE - having missed out on selection for the British Cycling U23 Academy - left the British Cycling system in 2009, before being invited back in 2010 when her work ethic, coupled with the ‘no stone left unturned’ mentality to training, resulted in her improving in leaps and bounds. The rest, as they say, is history, with Dani going on to win Olympic gold and three World Championship golds, along with a handful of European and British
Championship medals and titles.

Joe Townsend, another Matrix Ambassador and Rio hopeful is just as committed, commenting: “I might not always be the best athlete on paper, but I will work the hardest and I will never give in.”

Sport does have a competitive edge, and, ultimately contenders train hard with the belief that it’s getting them closer to a win; a faster time, a higher jump, but, as stakeholders in the fitness industry, perhaps our focus should be on what it takes to get them there; the dedication and drive - ingredients for success that make an athlete inspirational and, at the same time, their achievements realistic?

IT’S ALL ABOUT YOU
Conscious of the public platform that sport offers, Matrix works closely with ‘Team Matrix’ ambassadors, offering direct access to athletes at all levels and providing unedited insights into their journeys; inspiring the next generation and challenging them to be the best that they can be.

One example of this was the brand’s support for ‘Fan-Backed Women’s Racing’ a network of cycling professionals, riders, and fans dedicated to furthering opportunities for womens’ cycle racing run in conjunction with British Cycling coach, Huw Williams. The sessions inspired young rider, Isla Rush, to race, and earlier this year she was signed by the Matrix Fitness Racing Team as they sidestep from traditional cycling team environments to focus on developing riders and supporting them to realise their potential.

Matrix’ work with the cycling team has led to a nomination for ‘Sponsor Partnership of the Year’ in the Women’s Sport Trust #BeAGameChanger awards.

The awards recognise those individuals and organisations doing the most to progress womens sport and inspire others to take action. With obesity and physical inactivity an ever-present challenge for today’s society, clearly something needs to change, and with the Olympics just around the corner, there is no better time to convince the next generation to search for the hero inside themselves.

WHAT MAKES THE DIFFERENCE BETWEEN GOOD AND GREAT?

“A good race is one where I’ve finished in the group relatively high up, and I enjoyed myself... A great race is one that I’ve worked really hard in, and it’s paid off. It’s not always about winning, but about meeting your aims. If I’ve achieved my targets, it’s been a great race.”

Isla Rush, Matrix Fitness Racing Team cyclist & Team Matrix Ambassador
Isla Rush, Matrix Fitness Racing Team cyclist & Team Matrix Ambassador

WHO DO YOU ASPIRE TO?

“No one – I think it’s important to be the very best that you can be and not try and be as good as someone else.”

Colin Jackson CBE, Former 110m Hurdles World Champion, Olympic Silver Medallist,Team Matrix Ambassador
Colin Jackson CBE, Former 110m Hurdles World Champion, Olympic Silver Medallist,Team Matrix Ambassador

TEAM MATRIX ROLL CALL

Colin Jackson CBE, Jonathan Edwards CBE, Sally Gunnell OBE, Laura Trott OBE, Dani King MBE, Elinor Barker, Lucy Martin, Matrix Fitness Cycling Team, Renault Sport Formula 1 Racing Team, Redbull Racing, Wigan Warriors, Derby County FC, Northamptonshire County Cricket Club, Ben Morgan, Joe Townsend, Bernie Shrosbree

TEL: 0800 389 6078 (UK freephone)
EMAIL:[email protected]
WEB: www.matrixfitness.co.uk

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Matrix 
'I might not always be the best athlete on
paper, but I will work the hardest and I
will never give in.' - Joe Townsend
'I might not always be the best athlete on paper, but I will work the hardest and I will never give in.' - Joe Townsend
https://www.leisureopportunities.co.uk/images/544672_595231.jpg
Matrix Fitness looks ahead to the 2016 Olympic Games, and encourages everyone to find the sporting hero inside themselves
Matrix,Matrix
HCM magazine
Will Orr has been talking to HCM about the company’s new strategy for 2024, as Kath Hudson reports
HCM magazine
Basic-Fit – which has been scaling rapidly across Europe –  is considering franchising to ramp up growth further afield
HCM magazine
Imposter syndrome about a promotion taught the CEO of SATS that behaving authentically is the most important part of leadership. He talks to Kath Hudson
HCM magazine
HCM People

Cristiano Ronaldo

Footballer and entrepreneur
Taking care of your physical and mental health is essential for a fulfilling life
HCM magazine
Egym has announced deals designed to position it for growth acceleration, as Kath Hudson reports
HCM promotional features
Sponsored
The New Keiser M3i Studio Bike brings ride data to life to engage and delight members
HCM promotional features
Sponsored
Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
Sponsored
University of Sheffield Sport has opened the doors of its flagship Goodwin Sports Centre following a major refurbishment
HCM promotional features
Sponsored
D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
HCM promotional features
Sponsored
GymNation is pioneering the future of fitness with software specialist Perfect Gym providing a scalable tech platform to power and sustain its growth
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Latest News
Planet Fitness has become the subject of a hate campaign by certain groups of consumers ...
Latest News
Recovery, social wellness and longevity were talking points at PerformX recently, tipped by many speakers ...
Latest News
Industry experts are gathering in Cologne for today's European Health & Fitness Forum (EHFF), followed ...
Latest News
Jason Worthy has been appointed group CEO of Myzone to lead the 'next stage of ...
Latest News
John Kersh has announced he is leaving boutique franchisor, Xponential Fitness, after eight years with ...
Latest News
Oxygen Consulting is about to launch its first UK Padel Report, which investigates this fast-growing ...
Latest News
Global publishing outfit, Leisure Media, has announced details of its new annual conference for decision-makers ...
Latest News
Portugese footballer, Cristiano Ronaldo, has launched a health and wellness app that harmonises advice on ...
Featured supplier news
Featured supplier news: Panatta to showcase innovation at major fitness and bodybuilding events in 2024
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry events around the globe.
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Company profiles
Company profile: InBody UK
InBody provides products that are accurate, medically rated holding a CE mark and certified to ...
Company profiles
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Greenwich Leisure Limited press release: ‘Better’ managers get a ‘taste’ for volunteering
The management team from ‘Better’ leisure centres in the Lewisham area is looking for local projects that need a helping hand.
Featured press releases
KeepMe press release: Gymnation appoints Keepme CEO Ian Mullane to board of directors
The fastest growing gym chain based out of the GCC has appointed Keepme’s CEO, Ian Mullane to its board of directors.
Directory
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
salt therapy products
Saltability: salt therapy products
Lockers
Fitlockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

features

Promotional feature: Matrix

SEARCH FOR THE HERO INSIDE YOURSELF...

Published in Health Club Management 2016 issue 4
'Leave no stone unturned and do
everything possible to make yourself
the best you can possibly be'. - Dani King MBE
'Leave no stone unturned and do everything possible to make yourself the best you can possibly be'. - Dani King MBE

With the Rio Olympic Games only months away, it’s inevitable that thoughts turn to success stories of previous Games and, most notably, the people who made it to the podium. But will the real winners in 2016 be those who see through the media hype and draw from the journeys to the Olympic stage, and the experiences of the ‘also-rans’?

HERO: A person who is admired for their courage, outstanding achievements, or noble qualities.

Traditionally, the term ‘hero’ has been reserved for those who demonstrate heroic feats during times of war. While not on a par with those in the trenches, athletes do have a need for physical and emotional courage. Sadly, their route to success is often edited, resulting in sporting stars like Usain Bolt seemingly appearing from nowhere to take Olympic glory overnight.

In reality, such talent is the result of years of hard work and dedication to a chosen discipline. Indeed, Bolt’s success in the 2012 Olympics was a journey that started many years before - his first medal being a slightly less newsworthy bronze at a high school athletics meet - but he isn’t the only example of legendary talent taking its time to manifest.

As a sophomore, Michael Jordan was rejected from his high school’s varsity basketball team, apparently lacking the necessary skills. He turned it to his advantage though, stating: “I have failed over and over and over again in my life. And that is why I succeed.”

CLOSER TO HOME
Team Matrix ambassador and Olympic Champion, Dani King MBE - having missed out on selection for the British Cycling U23 Academy - left the British Cycling system in 2009, before being invited back in 2010 when her work ethic, coupled with the ‘no stone left unturned’ mentality to training, resulted in her improving in leaps and bounds. The rest, as they say, is history, with Dani going on to win Olympic gold and three World Championship golds, along with a handful of European and British
Championship medals and titles.

Joe Townsend, another Matrix Ambassador and Rio hopeful is just as committed, commenting: “I might not always be the best athlete on paper, but I will work the hardest and I will never give in.”

Sport does have a competitive edge, and, ultimately contenders train hard with the belief that it’s getting them closer to a win; a faster time, a higher jump, but, as stakeholders in the fitness industry, perhaps our focus should be on what it takes to get them there; the dedication and drive - ingredients for success that make an athlete inspirational and, at the same time, their achievements realistic?

IT’S ALL ABOUT YOU
Conscious of the public platform that sport offers, Matrix works closely with ‘Team Matrix’ ambassadors, offering direct access to athletes at all levels and providing unedited insights into their journeys; inspiring the next generation and challenging them to be the best that they can be.

One example of this was the brand’s support for ‘Fan-Backed Women’s Racing’ a network of cycling professionals, riders, and fans dedicated to furthering opportunities for womens’ cycle racing run in conjunction with British Cycling coach, Huw Williams. The sessions inspired young rider, Isla Rush, to race, and earlier this year she was signed by the Matrix Fitness Racing Team as they sidestep from traditional cycling team environments to focus on developing riders and supporting them to realise their potential.

Matrix’ work with the cycling team has led to a nomination for ‘Sponsor Partnership of the Year’ in the Women’s Sport Trust #BeAGameChanger awards.

The awards recognise those individuals and organisations doing the most to progress womens sport and inspire others to take action. With obesity and physical inactivity an ever-present challenge for today’s society, clearly something needs to change, and with the Olympics just around the corner, there is no better time to convince the next generation to search for the hero inside themselves.

WHAT MAKES THE DIFFERENCE BETWEEN GOOD AND GREAT?

“A good race is one where I’ve finished in the group relatively high up, and I enjoyed myself... A great race is one that I’ve worked really hard in, and it’s paid off. It’s not always about winning, but about meeting your aims. If I’ve achieved my targets, it’s been a great race.”

Isla Rush, Matrix Fitness Racing Team cyclist & Team Matrix Ambassador
Isla Rush, Matrix Fitness Racing Team cyclist & Team Matrix Ambassador

WHO DO YOU ASPIRE TO?

“No one – I think it’s important to be the very best that you can be and not try and be as good as someone else.”

Colin Jackson CBE, Former 110m Hurdles World Champion, Olympic Silver Medallist,Team Matrix Ambassador
Colin Jackson CBE, Former 110m Hurdles World Champion, Olympic Silver Medallist,Team Matrix Ambassador

TEAM MATRIX ROLL CALL

Colin Jackson CBE, Jonathan Edwards CBE, Sally Gunnell OBE, Laura Trott OBE, Dani King MBE, Elinor Barker, Lucy Martin, Matrix Fitness Cycling Team, Renault Sport Formula 1 Racing Team, Redbull Racing, Wigan Warriors, Derby County FC, Northamptonshire County Cricket Club, Ben Morgan, Joe Townsend, Bernie Shrosbree

TEL: 0800 389 6078 (UK freephone)
EMAIL:[email protected]
WEB: www.matrixfitness.co.uk

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Matrix 
'I might not always be the best athlete on
paper, but I will work the hardest and I
will never give in.' - Joe Townsend
'I might not always be the best athlete on paper, but I will work the hardest and I will never give in.' - Joe Townsend
https://www.leisureopportunities.co.uk/images/544672_595231.jpg
Matrix Fitness looks ahead to the 2016 Olympic Games, and encourages everyone to find the sporting hero inside themselves
Matrix,Matrix
Latest News
Planet Fitness has become the subject of a hate campaign by certain groups of consumers ...
Latest News
Recovery, social wellness and longevity were talking points at PerformX recently, tipped by many speakers ...
Latest News
Industry experts are gathering in Cologne for today's European Health & Fitness Forum (EHFF), followed ...
Latest News
Jason Worthy has been appointed group CEO of Myzone to lead the 'next stage of ...
Latest News
John Kersh has announced he is leaving boutique franchisor, Xponential Fitness, after eight years with ...
Latest News
Oxygen Consulting is about to launch its first UK Padel Report, which investigates this fast-growing ...
Latest News
Global publishing outfit, Leisure Media, has announced details of its new annual conference for decision-makers ...
Latest News
Portugese footballer, Cristiano Ronaldo, has launched a health and wellness app that harmonises advice on ...
Latest News
Disturbing new research has found BMI completely fails as an accurate measure of obesity in ...
Latest News
A new urban city centre in Gothenburg, Sweden is in development with the aim of ...
Latest News
The first annual Private Sector Benchmarking report was released today (27 March). A collaboration between ...
Featured supplier news
Featured supplier news: Panatta to showcase innovation at major fitness and bodybuilding events in 2024
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry events around the globe.
Featured supplier news
Featured supplier news: Sibec EMEA to blend fitness with luxury at Fairmont Monte Carlo
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set against the breathtaking backdrop of the Fairmont Monte Carlo this Autumn.
Company profiles
Company profile: InBody UK
InBody provides products that are accurate, medically rated holding a CE mark and certified to ...
Company profiles
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, ...
Supplier Showcase
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Greenwich Leisure Limited press release: ‘Better’ managers get a ‘taste’ for volunteering
The management team from ‘Better’ leisure centres in the Lewisham area is looking for local projects that need a helping hand.
Featured press releases
KeepMe press release: Gymnation appoints Keepme CEO Ian Mullane to board of directors
The fastest growing gym chain based out of the GCC has appointed Keepme’s CEO, Ian Mullane to its board of directors.
Directory
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
salt therapy products
Saltability: salt therapy products
Lockers
Fitlockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
22-24 Apr 2024
Galgorm Resort, York,
Diary dates
10-12 May 2024
China Import & Export Fair Complex, Guangzhou, China
Diary dates
23-24 May 2024
Large Hall of the Chamber of Commerce (Erbprinzenpalais), Wiesbaden, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
12-13 Jun 2024
ExCeL London, London, United Kingdom
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
Centrica
Centrica
Partner sites