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FITNESS, HEALTH, WELLNESS

promotion: Power Plate

Power Plate: Activation & Recovery at Just Fitness by Bannatyne

05 Sep 2023
/ Power Plate
When Bannatyne acquired a former DW Fitness site in Broadstairs, Kent, it was with a view to creating a brand new model: a fitness-only, dry-side offering that would complement its portfolio of spa clubs. Just Fitness by Bannatyne was born.

Plans for the inaugural site included two group exercise studios and a full gym floor, as well as a 12m x 4m open studio that presented a wonderful opportunity to innovate.

The Bannatyne team began to explore value-adding options for this space and brought TRX and longstanding partner Power Plate into their discussions.

It wasn’t long before a new concept emerged: a space for activation, mobility and recovery that would support a new flow around the gym floor, starting with pre-workout activation and ending in the same space for post-workout recovery.

This Activation & Recovery studio is a collaboration of complementary brands.

Alongside three Power Plate pro7 machines, the space features three TRX suspension trainers, Warehouse lockers containing Power Plate Pulse massage guns, two MiComfort massage chairs, Tanita body composition and Myzone screens that display relevant exercise content from Power Plate and TRX. There’s also a small mat area for more traditional stretching.

“We delivered ‘train the trainer’ sessions before the club opened on 1 July, with more to follow, and will run member evenings and events too,” said Davide Ferreira, Power Plate’s head of key accounts UK & EMEA.

“We’re also developing small group training programmes, which will be a great addition to the club’s GX timetable. We’re here to help Bannatyne maximise the impact of this fantastic space.”

He concluded: “With this new concept, Bannatyne is leading the way in activation and recovery. It’s a wonderful example of long standing partners working together to embrace new and emerging trends and needs, to ensure members get the most out of every workout.”

Further Just Fitness by Bannatyne clubs are already in the pipeline, with Activation & Recovery studios set to be an integral part of the offering.
More press releases and updates from Power Plate:
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Power Plate: featured in HCM and Fit Tech magazines
Vibration and percussive therapies are growing in popularity, but many health clubs have yet to capitalise on this science- backed technology. Steph Eaves explores the opportunity
Power Plate
Tel: +44 (0) 20 7317 5000
Address: FORA, 20 Eastbourne Terrace , London , W2 6LG, United Kingdom
Steve Wright, vice president EME
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Power Plate UK press release: Power Plate: Activation & Recovery at Just Fitness by Bannatyne
When Bannatyne acquired a former DW Fitness site in Broadstairs, Kent, it was with a view to creating a brand new model: a fitness-only, dry-side offering that would complement its portfolio of spa clubs. Just Fitness by Bannatyne was born.
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promotion: Power Plate

Power Plate: Activation & Recovery at Just Fitness by Bannatyne

05 Sep 2023
/ Power Plate
When Bannatyne acquired a former DW Fitness site in Broadstairs, Kent, it was with a view to creating a brand new model: a fitness-only, dry-side offering that would complement its portfolio of spa clubs. Just Fitness by Bannatyne was born.

Plans for the inaugural site included two group exercise studios and a full gym floor, as well as a 12m x 4m open studio that presented a wonderful opportunity to innovate.

The Bannatyne team began to explore value-adding options for this space and brought TRX and longstanding partner Power Plate into their discussions.

It wasn’t long before a new concept emerged: a space for activation, mobility and recovery that would support a new flow around the gym floor, starting with pre-workout activation and ending in the same space for post-workout recovery.

This Activation & Recovery studio is a collaboration of complementary brands.

Alongside three Power Plate pro7 machines, the space features three TRX suspension trainers, Warehouse lockers containing Power Plate Pulse massage guns, two MiComfort massage chairs, Tanita body composition and Myzone screens that display relevant exercise content from Power Plate and TRX. There’s also a small mat area for more traditional stretching.

“We delivered ‘train the trainer’ sessions before the club opened on 1 July, with more to follow, and will run member evenings and events too,” said Davide Ferreira, Power Plate’s head of key accounts UK & EMEA.

“We’re also developing small group training programmes, which will be a great addition to the club’s GX timetable. We’re here to help Bannatyne maximise the impact of this fantastic space.”

He concluded: “With this new concept, Bannatyne is leading the way in activation and recovery. It’s a wonderful example of long standing partners working together to embrace new and emerging trends and needs, to ensure members get the most out of every workout.”

Further Just Fitness by Bannatyne clubs are already in the pipeline, with Activation & Recovery studios set to be an integral part of the offering.
More press releases and updates from Power Plate:
“We combine Power Plate and red light therapy in all our small group classes,” says Natt Summers, founder and owner of Accomplish Fitness in Hungerford, Berkshire.
Located in Dalston, in the London borough of Hackney, Leap Fit Studio is the brainchild of husband and wife team JJ and Amy Jegede – JJ a former Great Britain international and three- time British long jump champion, Amy a specialist in pre- and post-natal exercise.
Since opening in April 2019, Feelgood Fitness & Wellness Centre in Basildon has set out to do things differently.
Performance Health Systems (“PHS”), owner, manufacturer and distributor of Power Plate® branded health and wellness exercise products, the global leader in advanced technology vibration equipment, and bioDensity® an osteogenic loading system, has announced the consolidation of its EMEA, UK and Ireland operations.  
Leap Fit Studio in Dalston, London, UK, has partnered with Power Plate® to create the world’s first REV™ studio, delivering unique vibration-enhanced Revolution group cycling classes.
Power Plate: news from HCMmag.com and FitTechGlobal.com
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike.
Power Plate Rev pairs vibration with indoor cycling using patent-pending VibeShift technology.
Power Plate has been shortlisted for the “Developing & Supporting Communities following on from Covid-19” award at this year’s ukactive Awards.
Power Plate: featured in HCM and Fit Tech magazines
Vibration and percussive therapies are growing in popularity, but many health clubs have yet to capitalise on this science- backed technology. Steph Eaves explores the opportunity
Power Plate
Tel: +44 (0) 20 7317 5000
Address: FORA, 20 Eastbourne Terrace , London , W2 6LG, United Kingdom
Steve Wright, vice president EME
Power Plate video gallery:
Key personnel
Steve Wright, vice president EME
Davide Ferreira, head of key accounts UK
Key customers
Everyone Active (SLM)
MyTime Active
Fusion Lifestyle
Village Gyms
Bannatynes
DLL
Nuffield
Xcelerate gyms
Snap Fitness
Anytime Fitness
Energie Fitness
Marriott Hotels
Hilton Hotels
Feel Good Fitness
Plans for the next 12 months
New for 2023, the global leader in whole body vibration is proud to introduce the Power Plate® REV™; an unparalleled new fitness experience and the first health, fitness and wellness product to deliver the benefits of vibration in a cycling modality.

Combined with different techniques and disciplines, used as an all in one training tool or for dedicated recovery, members will enjoy optimised results, increased variety and greater engagements.
Testimonial
“At Xcelerate creating a positive experience for members is paramount and we want to provide members with access to all the key components of recovery including Power Plate vibration therapy to give a full 360 degree approach to health, fitness and wellbeing.”
– Ashley-Faye Helsby, product director, Xcelerate and former GB athlete
Testimonial
"Power Plate with Myzone has allowed us to add vibration training into our full class timetable and enables us to TRACK a fully integrated workout. Power Plate is now positioned beside TRX, Kettlebells, Ski Erg, Rowers and treadmills and is being used as a fully integrated tool."
– Claire Finlay, director, Transition Zone
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