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FITNESS, HEALTH, WELLNESS

Product innovation

Total Fitness taps into app market

Total Fitness has boosted its customer offering by launching a free app for its members.

Features include booking fitness classes, exercise challenges, and syncing workout data from wearable devices and tracking apps, including FitBit, Strava and MapMyRun.

Members can log their workouts manually or by taking an xCapture photo of the display screen on the equipment being used.

Developed by Netpulse, a provider of mobile apps for health clubs, the app has been downloaded by more than 12,000 Total Fitness members in its first month. The chain, which has a network of 17 clubs across the North of England and Wales, has 94,000 members.

David Atkinson, Total Fitness head of technology, said: “Integrating new technology like this is all part of our aim to provide an unrivalled, complete club experience for our members.

“We know eight in ten of our customers are bringing a smartphone into club with them and we rarely see members on the gym floor without them, so it makes sense to create a seamless way for workouts to be recorded and to help keep motivation levels high.

“We launched our online booking system for exercise classes in January this year so launching the app was the natural next step. Overall, feedback has been really positive so far and we hope our members continue to enjoy using it.”

Alex Peacock, vice president international at Netpulse, said: “We’re delighted to be partnering with Total Fitness on their new member mobile platform. The results they’ve seen in the first month are a perfect example of what can be achieved by providing a robust and feature-rich mobile app which goes beyond the basic functionality you’d expect to find on a club’s website.”

Company Details
Total Fitness
At Total Fitness we're extremely proud of our Northern roots, with our 17 health clubs across the North of England and Wales, and our Head office based in Cheshire. We believe we are the only business that truly represents Health & Fitness in the North.
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Product innovation

Total Fitness taps into app market

Total Fitness has boosted its customer offering by launching a free app for its members.

Features include booking fitness classes, exercise challenges, and syncing workout data from wearable devices and tracking apps, including FitBit, Strava and MapMyRun.

Members can log their workouts manually or by taking an xCapture photo of the display screen on the equipment being used.

Developed by Netpulse, a provider of mobile apps for health clubs, the app has been downloaded by more than 12,000 Total Fitness members in its first month. The chain, which has a network of 17 clubs across the North of England and Wales, has 94,000 members.

David Atkinson, Total Fitness head of technology, said: “Integrating new technology like this is all part of our aim to provide an unrivalled, complete club experience for our members.

“We know eight in ten of our customers are bringing a smartphone into club with them and we rarely see members on the gym floor without them, so it makes sense to create a seamless way for workouts to be recorded and to help keep motivation levels high.

“We launched our online booking system for exercise classes in January this year so launching the app was the natural next step. Overall, feedback has been really positive so far and we hope our members continue to enjoy using it.”

Alex Peacock, vice president international at Netpulse, said: “We’re delighted to be partnering with Total Fitness on their new member mobile platform. The results they’ve seen in the first month are a perfect example of what can be achieved by providing a robust and feature-rich mobile app which goes beyond the basic functionality you’d expect to find on a club’s website.”

Company Details
Total Fitness
At Total Fitness we're extremely proud of our Northern roots, with our 17 health clubs across the North of England and Wales, and our Head office based in Cheshire. We believe we are the only business that truly represents Health & Fitness in the North.
Related news

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06 Aug 2015
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Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
Questex/McLean Events (Spatec/SIBEC)
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Introducing Sprung Gym-Flooring, where innovation meets excellence in the world of flooring and sports solutions.
PerformX Live, the premier business of fitness event, has announced Dr Jonathan Leary, founder and
Elevate, the premier event in the physical activity, fitness, sports therapy and performance sector, is
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
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In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
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