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Product innovation

The Biggest Fitness Companies Worldwide Support WIFA’s International Women’s Day #womenhelpingwomenww Campaign 2022 (AND YOU CAN TOO!)

In celebration of International Women’s Day, WIFA launches the most significant global advocacy campaign for women in fitness worldwide- #womenhelpingwomenww

WIFA (The Association for Women in Fitness and Wellness) and partners are launching the #womenhelpingwomenww campaign on International Women’s Day to celebrate the women working in the fitness sector. WIFA exists for women to champion one another to achieve our ultimate potential so that, together, we can create a diverse and inclusive future for our Industry.

#womenhelpingwomenww - A BIG Gift and A BIG Impact

Our 2022 International Women’s Day Partners are getting six-month WIFA memberships to GIFT to the women in their companies’ networks AND the opportunity to participate in our Gender Diversity Survey (in partnership with SportAlliance.)

There are many global studies and statistics about women in the workforce.

We don’t have many specifics to go on in the fitness industry. WIFA has partnered with SportAlliance to continue this discussion and get a global perspective on gender equity in the fitness sector. Our survey on Gender Diversity is currently being distributed worldwide. The results will be presented in Cologne at the European Health and Fitness Forum on April 6, 2022. Our intention is to build on this report and develop further programmes, training and initiatives that will help encourage more women into leadership positions in the fitness sector..

“This will be our biggest International Women’s Day Campaign ever, and it’s made possible by the commitment of our partners worldwide. We will be reaching hundreds of thousands of women working in the fitness sector. Women helping women is what WIFA is all about, and when women rise, the world rises. Our mission and actions are behind those words every day, and we reaffirm them as we celebrate International Women’s Day.” says Lindsey Rainwater, Founder and CEO of WIFA

WIFA has teamed up with partners all over the world to launch the #womenhelpingwomenww campaign on March 8, 2022, including: Sport Alliance, Les Mills International, Matrix, Precision Nutrition, The American Council on Exercise, Trib3, Escape Fitness, BootCamp Challenge, Basic-Fit, Myzone, Miles Nadal JCC, Title Boxing Club, YMCA Dallas, Fitness Ambassadors, Movati Athletic, Fit Bodies, Struct Club, CleverFit, Urban Sports Clubs, Mindbody, Gympass and FLOE Fit

It’s not too late to join! Sign your company up here.

To support WIFA, donate here.For more information, email here.

Company Details
Sport Alliance
We make it easier for people to access sport by digitalizing the fitness industry. As the market leader in Germany, we rely on the state-of-the-art technologies and methods to create a cloud-based platform that can map all relevant business processes from independent gyms to international chains.
Building on this, we have created a unique ecosystem of innovative products and services in the areas of fintech, e-commerce and lead generation.
The Sport Alliance group consists of Magicline, Eurofit24, MySports and bedarf.de and we're not done yet. Our offices in Hamburg and Kraków are located in the heart of the city centre. Around 210 colleagues are working on new ideas and solutions to lead the industry into the future.
In celebration of International Women’s Day, WIFA launches the most significant global advocacy campaign for women in fitness worldwide- #womenhelpingwomenww
2022/349211_144815_186513.png

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Product innovation

The Biggest Fitness Companies Worldwide Support WIFA’s International Women’s Day #womenhelpingwomenww Campaign 2022 (AND YOU CAN TOO!)

In celebration of International Women’s Day, WIFA launches the most significant global advocacy campaign for women in fitness worldwide- #womenhelpingwomenww

WIFA (The Association for Women in Fitness and Wellness) and partners are launching the #womenhelpingwomenww campaign on International Women’s Day to celebrate the women working in the fitness sector. WIFA exists for women to champion one another to achieve our ultimate potential so that, together, we can create a diverse and inclusive future for our Industry.

#womenhelpingwomenww - A BIG Gift and A BIG Impact

Our 2022 International Women’s Day Partners are getting six-month WIFA memberships to GIFT to the women in their companies’ networks AND the opportunity to participate in our Gender Diversity Survey (in partnership with SportAlliance.)

There are many global studies and statistics about women in the workforce.

We don’t have many specifics to go on in the fitness industry. WIFA has partnered with SportAlliance to continue this discussion and get a global perspective on gender equity in the fitness sector. Our survey on Gender Diversity is currently being distributed worldwide. The results will be presented in Cologne at the European Health and Fitness Forum on April 6, 2022. Our intention is to build on this report and develop further programmes, training and initiatives that will help encourage more women into leadership positions in the fitness sector..

“This will be our biggest International Women’s Day Campaign ever, and it’s made possible by the commitment of our partners worldwide. We will be reaching hundreds of thousands of women working in the fitness sector. Women helping women is what WIFA is all about, and when women rise, the world rises. Our mission and actions are behind those words every day, and we reaffirm them as we celebrate International Women’s Day.” says Lindsey Rainwater, Founder and CEO of WIFA

WIFA has teamed up with partners all over the world to launch the #womenhelpingwomenww campaign on March 8, 2022, including: Sport Alliance, Les Mills International, Matrix, Precision Nutrition, The American Council on Exercise, Trib3, Escape Fitness, BootCamp Challenge, Basic-Fit, Myzone, Miles Nadal JCC, Title Boxing Club, YMCA Dallas, Fitness Ambassadors, Movati Athletic, Fit Bodies, Struct Club, CleverFit, Urban Sports Clubs, Mindbody, Gympass and FLOE Fit

It’s not too late to join! Sign your company up here.

To support WIFA, donate here.For more information, email here.

Company Details
Sport Alliance
We make it easier for people to access sport by digitalizing the fitness industry. As the market leader in Germany, we rely on the state-of-the-art technologies and methods to create a cloud-based platform that can map all relevant business processes from independent gyms to international chains.
Building on this, we have created a unique ecosystem of innovative products and services in the areas of fintech, e-commerce and lead generation.
The Sport Alliance group consists of Magicline, Eurofit24, MySports and bedarf.de and we're not done yet. Our offices in Hamburg and Kraków are located in the heart of the city centre. Around 210 colleagues are working on new ideas and solutions to lead the industry into the future.
In celebration of International Women’s Day, WIFA launches the most significant global advocacy campaign for women in fitness worldwide- #womenhelpingwomenww
2022/349211_144815_186513.png

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Organic Hebridean skincare brand Ishga, which harvests its seaweed on the Isle of Lewis in
HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming
One of the biggest mistakes operators in the fitness industry still make is advertising almost
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
What does a premium body composition experience actually look like? It starts with the measurement itself.
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The
Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple
Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
A waterfall massage jet shower by Werner Dosiertechnik (WDT) enables operators to deliver cold therapy
Sona is an AI-powered vagus nerve stimulator designed to address stress and burnout. Spearheaded by
Gym Gear has introduced the HIITMax Training Station to help operators deliver structured high-intensity interval
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
Sauna specialist Effe (formerly Effegibi) has introduced its new sauna and hammam collection, Baluar, designed
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
A new digital interface is being hailed as ‘revolutionary’ for the leisure, health and wellness
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CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal training platform that connects the right personal trainer to the right client in under 10 seconds.
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Company profile: CoverMe Ltd
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Company profile: Eleiko Group AB
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Supplier Showcase - From nightclub to health club
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Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Swimming Teachers' Association (STA) press release: STA Safeguarding programme for aquatic professionals awarded CIMSPA endorsement and CPD points
STA is pleased to announce that its Safeguarding Children and Adults at Risk CPD has been endorsed by the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA) against both the Safeguarding and Protecting Children and Safeguarding Adults technical specialism professional standards.
Featured press releases
Swim England press release: Swim England launches new Learn to Swim Growth Plan to support aquatic programme expansion
Swim England has strengthened its sector-leading Business Solutions offer with the launch of its Learn to Swim Growth Plan, designed to help aquatic providers unlock sustainable programme growth.
Directory
Spa and beauty equipment
Living Earth Crafts: Spa and beauty equipment
Fitness tracking platform
SpiviTech: Fitness tracking platform
Industrial washing machines
Miele Company Limited: Industrial washing machines
Hot tubs
MSpa International Ltd: Hot tubs
Lockers
Crown Sports Lockers: Lockers
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
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Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
Diary dates
22-22 Oct 2026
QEII Conference Centre, London,
Diary dates
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Koelnmesse Exhibition Centre, Cologne, Germany
Diary dates
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