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FITNESS, HEALTH, WELLNESS

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Magicline celebrates UK market entry at Elevate

We can only develop the best software on the market if we stay in touch with the industry and learn about the everyday problems it faces
– Maike Kumstel

With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.

Personal interaction with the fitness industry has been fundamental to Magicline’s success and has always been at the core of its work.

This is why the company is exhibiting at industry event Elevate at Excel in London, on 15-16 June 2022. Team members Maike Kumstel, Max van der Bijl and Mike ter Hofstede will be in attendance and located at stand H65.

Industry of change

The fitness industry has changed a lot over the past few years and the pandemic has even accelerated the speed of development and innovation. However, new concepts for gyms and members still need to be created and with this new challenges arise:

“A lot of work towards developing new approaches has already been done, but there’s still a lot in the pipeline and the need for new solutions is big,” says Kumstel, international business developer at Magicline and responsible for the English speaking market.

“Meeting our customers and industry partners in person, talking about their struggles and achievements and looking for the best solution that helps them to be as successful as possible, is the best part of events like this.

“As a service provider, we can only develop the best software on the market if we stay in touch with the industry and learn about the everyday problems it faces.”

Coffee and big product news

So, visit Magicline at Stand H65 – learn about lots of new features and get a glimpse of what’s up next on our product road map.

Get to know our innovative Open SPACE concept and how Magicline opens up to all industry players, providing you with even more opportunities to elevate your business.

If you’re interested to meet Magicline, simply book a meeting at this link or stop by.

No tickets yet? Get them for free via Magicline’s special offer. Register here and receive your free ticket to the event.

Company Details
Magicline
Magicline was founded in 1988 and is part of the Sport Alliance group since 2013. Sport Alliance GmbH’s brand portfolio specializes in innovative solutions around gym management, financial services and a centralized supply chain management solution for gyms, franchises and chains. Because of Magicline’s extensive experience and the continuous development of the software more than 4,500 studios including some of the biggest fitness chains and franchise systems such as McFIT (RSG Group), clever fit and Bodystreet put their trust in the solution already. Magicline started to expand globally in August 2020 and received a 60 million Euro funding in 2021 from private equity firm PSG to accelerate international growth.
With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.
,tec,haf
2022/THUMB349502_840745_87239.jpg

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Promotion

Magicline celebrates UK market entry at Elevate

We can only develop the best software on the market if we stay in touch with the industry and learn about the everyday problems it faces
– Maike Kumstel

With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.

Personal interaction with the fitness industry has been fundamental to Magicline’s success and has always been at the core of its work.

This is why the company is exhibiting at industry event Elevate at Excel in London, on 15-16 June 2022. Team members Maike Kumstel, Max van der Bijl and Mike ter Hofstede will be in attendance and located at stand H65.

Industry of change

The fitness industry has changed a lot over the past few years and the pandemic has even accelerated the speed of development and innovation. However, new concepts for gyms and members still need to be created and with this new challenges arise:

“A lot of work towards developing new approaches has already been done, but there’s still a lot in the pipeline and the need for new solutions is big,” says Kumstel, international business developer at Magicline and responsible for the English speaking market.

“Meeting our customers and industry partners in person, talking about their struggles and achievements and looking for the best solution that helps them to be as successful as possible, is the best part of events like this.

“As a service provider, we can only develop the best software on the market if we stay in touch with the industry and learn about the everyday problems it faces.”

Coffee and big product news

So, visit Magicline at Stand H65 – learn about lots of new features and get a glimpse of what’s up next on our product road map.

Get to know our innovative Open SPACE concept and how Magicline opens up to all industry players, providing you with even more opportunities to elevate your business.

If you’re interested to meet Magicline, simply book a meeting at this link or stop by.

No tickets yet? Get them for free via Magicline’s special offer. Register here and receive your free ticket to the event.

Company Details
Magicline
Magicline was founded in 1988 and is part of the Sport Alliance group since 2013. Sport Alliance GmbH’s brand portfolio specializes in innovative solutions around gym management, financial services and a centralized supply chain management solution for gyms, franchises and chains. Because of Magicline’s extensive experience and the continuous development of the software more than 4,500 studios including some of the biggest fitness chains and franchise systems such as McFIT (RSG Group), clever fit and Bodystreet put their trust in the solution already. Magicline started to expand globally in August 2020 and received a 60 million Euro funding in 2021 from private equity firm PSG to accelerate international growth.
With a focus on globalisation, Magicline has officially launched its software in the UK. As Europe’s leading gym management software company, the company strives to provide the best tools for gym owners to be successful, win new members and elevate their businesses.
,tec,haf
2022/THUMB349502_840745_87239.jpg

Promotion

HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
Elevate is set to celebrate its 10th anniversary in style this June, with organisers confirming
What does a premium body composition experience actually look like? It starts with the measurement itself.
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The
One of the biggest mistakes operators in the fitness industry still make is advertising almost
Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
A waterfall massage jet shower by Werner Dosiertechnik (WDT) enables operators to deliver cold therapy
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
Sona is an AI-powered vagus nerve stimulator designed to address stress and burnout. Spearheaded by
Gym Gear has introduced the HIITMax Training Station to help operators deliver structured high-intensity interval
Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
Sauna specialist Effe (formerly Effegibi) has introduced its new sauna and hammam collection, Baluar, designed
A new digital interface is being hailed as ‘revolutionary’ for the leisure, health and wellness
HPO Tech has added a new model to its Zeugma hyperbaric chamber portfolio, the Zeugma
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple
With  Elevate 2026   fast approaching, leisure and physical activity professionals are being encouraged to
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Featured supplier news
Featured supplier news: Cornerstone Connect helps Active Blackpool tackle health inequalities
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple systems to be aggregated into one dataset, to support its focus on reducing health inequalities and improving healthy life expectancy.
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Company profile: ukactive
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Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
CoverMe Ltd press release: CoverMe and Jobs In. Fitness partner to create end-to-end talent solution
CoverMe, the UK’s leading fitness workforce management and recruitment platform, has partnered with Jobs In. Fitness, the specialist executive search and advisory firm for the fitness and wellbeing sector, to give operators a single route to talent at every level – from frontline staffing to C-suite.
Featured press releases
BLK BOX press release: Inside the build: Salt 
To bring their concept to life, Salt partnered with BLK BOX to design and equip a facility that would deliver a premium training experience while supporting the needs of a diverse and growing community.
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Fitness tracking platform
SpiviTech: Fitness tracking platform
Lockers
Crown Sports Lockers: Lockers
Spa and beauty equipment
Oakworks Inc: Spa and beauty equipment
Industrial washing machines
Miele Company Limited: Industrial washing machines
Hot tubs
MSpa International Ltd: Hot tubs
Water experiences and hydrotherapy solutions
Aquaform s.r.l.: Water experiences and hydrotherapy solutions
Property & Tenders
Stratford, East London.
Lee Valley Regional Park Authority
Property & Tenders
Y Felinheli, LL56 4QN
Newmark
Property & Tenders
Diary dates
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
Diary dates
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Messe Stuttgart, Stuttgart, Germany
Diary dates
22-22 Oct 2026
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Diary dates
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Koelnmesse Exhibition Centre, Cologne, Germany
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