FitnessKPI, the Spanish AI business intelligence company, and Magicline, the most widely used gym software in Germany, Austria and Switzerland, have entered into an agreement that allows their users to connect both software programmes and get the best results from the combination of both solutions.

With this cooperation, fitness centres in Spain, Germany and all countries where these software companies are offering their services, will be able to use the best solutions to manage their centre and increase their performance to the maximum with specialised BI from the fitness industry.

The integration will be available soon for the customers of both software.

“We’re very excited about this partnership with Fitness KPI as it allows our clients to have a more strategic management of their business,” said Martin Saldaño Krogslund, senior international business development manager at Magicline.

“They’ll be able to use real data from themselves and complement it with the best tools for client and device management.”

What does this mean for a studio?

Studios using Magicline already have a great tool on hand that manages, for example, their payment runs, class scheduling and registrations, member management, staffing schedules, marketing, digital contract closing and sales.

With Fitness KPI’s algorithm, there is now the option to analyse studio operations and sales data and show a dashboard with key factors (including predicting which customers are at risk of cancelling the contract, your profitability levels, etc.) and propose improvements for profitability or to avoid expenses.

Moreover, its AI will automatically keep track of Magicline's data to monitor business KPIs 24/7 and give a comparison with anonymous competitors.

The integration will be available in the upcoming weeks.