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FITNESS, HEALTH, WELLNESS

Product innovation

ELASKO showcases the innovative mobile stretch & posture bar at FIBO Cologne.

ELASKO, a London based stretch fitness brand has just released the first mobile stretch and posture bar at the FIBO Cologne. This new venture is in collaboration with NOHrD, the innovators of wooden fitness equipment and part of the established WaterRower brand.

The bar was designed by stretch guru and PT Sonja Laskowski who, with a background in gymnastics and ballet, saw the need for various anchor points for support and assistance during stretch and posture moves. Sonja’s passion is to change the perception of stretch “I see how people struggle with posture, range of movement and aches and pains, which all effects mental health and confidence, especially as we age. I wanted to create a stand-up stretch solution but also an integrated comfortable mat for those extra relaxing, mindful movements’

What started off as a bespoke product has now blossomed into full production and global distribution from the NOHrD hub in Germany.

The ELASKO bar and stretch system is running live from a studio in East London as a PT concept and small boutique classes plus as a home stretch fitness system with a bespoke app. To fast track the video content during lockdown, Sonja and her partner spent six months in the UAE filming unique and uplifting content.

The bar can be manufactured in six wood types, all sustainable managed and the NOHrD | ELASKO app is available to download for all devices. From June the ELASKO academy launches to enable fitness professionals to be coached on the ELASKO stretch program.

Company Details
Elasko
Address
Ontario Tower New Providence Wharf LONDON E14 9JB
Telephone
+44 07496 226522
ELASKO, a London based stretch fitness brand has just released the first mobile stretch and posture bar at the FIBO Cologne. This new venture is in collaboration with NOHrD, the innovators of wooden fitness equipment and part of the established WaterRower brand.
2022/349443_806719_450486.jpg

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Product innovation

ELASKO showcases the innovative mobile stretch & posture bar at FIBO Cologne.

ELASKO, a London based stretch fitness brand has just released the first mobile stretch and posture bar at the FIBO Cologne. This new venture is in collaboration with NOHrD, the innovators of wooden fitness equipment and part of the established WaterRower brand.

The bar was designed by stretch guru and PT Sonja Laskowski who, with a background in gymnastics and ballet, saw the need for various anchor points for support and assistance during stretch and posture moves. Sonja’s passion is to change the perception of stretch “I see how people struggle with posture, range of movement and aches and pains, which all effects mental health and confidence, especially as we age. I wanted to create a stand-up stretch solution but also an integrated comfortable mat for those extra relaxing, mindful movements’

What started off as a bespoke product has now blossomed into full production and global distribution from the NOHrD hub in Germany.

The ELASKO bar and stretch system is running live from a studio in East London as a PT concept and small boutique classes plus as a home stretch fitness system with a bespoke app. To fast track the video content during lockdown, Sonja and her partner spent six months in the UAE filming unique and uplifting content.

The bar can be manufactured in six wood types, all sustainable managed and the NOHrD | ELASKO app is available to download for all devices. From June the ELASKO academy launches to enable fitness professionals to be coached on the ELASKO stretch program.

Company Details
Elasko
Address
Ontario Tower New Providence Wharf LONDON E14 9JB
Telephone
+44 07496 226522
ELASKO, a London based stretch fitness brand has just released the first mobile stretch and posture bar at the FIBO Cologne. This new venture is in collaboration with NOHrD, the innovators of wooden fitness equipment and part of the established WaterRower brand.
2022/349443_806719_450486.jpg

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Living Earth Crafts, a member of the new parent company, Intentional Wellness Brands, has launched
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Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple
HPO Tech has created a single-seat hyperbaric chamber, called Oyster, with an acrylic domed lid
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
Strength training has never been more important for member retention, facility  differentiation and long-term commercial
Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay
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Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
A waterfall massage jet shower by Werner Dosiertechnik (WDT) enables operators to deliver cold therapy
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Y Felinheli, LL56 4QN
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The Langham Huntington Pasadena , Pasadena, United States
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