STA-Swimming Teachers Association
STA-Swimming Teachers Association
STA-Swimming Teachers Association
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Gold's Gym appoints Craig Sherwood as chief development officer

Fitness operator Gold's Gym has named Craig Sherwood as its chief development officer.

Sherwood, a franchise development specialist, has more than 20 years' of experience across a variety of sectors.

He first joined Gold's Gym in 2016 as senior vice president of franchise and licensing. Last year (2018) he led the brand to its most successful year of global expansion through franchising in company history.

"Craig has played an integral part in building and developing trust with our global franchise community and brings exceptional leadership skills, passion and discipline to the role," said Adam Zeitsiff, Gold's Gym president and CEO.

"His impressive track record leading our franchise and licensing department to new heights has been instrumental in our continued franchise growth success."

In his new role, Sherwood will maintain overarching responsibility for the brand's franchise community and licensing programmes, while spearheading the charge to expand the brand's international footprint through master franchising.

The chain currently has more than 700 locations serving 3 million people across six continents each day.

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It’s inspiring to be part of a company and an industry that positively empowers people to change their lives. It means I can show up and be my best self, and in turn I hope I can lead and inspire people to be their best too
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Opinion
promotion
Member retention is a growing problem for long-established gym chains, who are battling the growing budget and boutique gym market.
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Video Gallery
Harlands Group Overview
Harlands Group
An overview of the Harlands Group, the membership management experts. Read more
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Member access schemes
Move GB: Member access schemes
Wearable technology solutions
MyZone: Wearable technology solutions
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Exercise equipment
EXF Fitness Equipment: Exercise equipment
Governing body
EMD UK: Governing body
Direct debit solutions
Harlands Group: Direct debit solutions
Fitness equipment
Miha Bodytec GmbH: Fitness equipment
Professional services
Deloitte UK: Professional services
Management software
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Flooring
Total Vibration Solutions Ltd: Flooring
Property & Tenders
Will to Win
Property & Tenders
Savills
Property & Tenders
Diary dates
30 May 2019
Rimini Expo Centre, Rimini, Italy
Diary dates
30 May - 02 Jun 2019
Expo Centre & Riviera Di Rimini, Rimini, Italy
Diary dates
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STA-Swimming Teachers Association
STA-Swimming Teachers Association