Immersive London studio uses projection mapping to transport exercisers to another dimension
By Tom Walker
The technology allows a space to be transformed into any environment Credit: Everyone Active/Flareform
Everyone Active is launching an immersive fitness experience at its Queen Mother Sports Centre in Cental London
The operator has partnered with creative agency, Flareform, to provide members a Future Studios space
By projecting images on all walls, the technology allows a space to be transformed into any environment
The Future Studios space will launch at the centre on 24 April
Everyone Active is launching an immersive fitness experience at the Queen Mother Sports Centre in Cental London.
The operator has partnered with creative agency, Flareform, to provide members a Future Studios space.
Utilising projection mapping technology, Future Studios offers members a 360-degree sensory journey combining light and sound.
By projecting images on all walls, the technology allows a space to be transformed into any environment – from a Japanese dojo for martial arts to a serene, relaxing landscape perfect for yoga and meditation.
The Future Studios space will launch at the centre on 24 April and, according to Everyone Active's area contract manager, Andy Davison, is part of the company's "continued drive to innovate in the fitness space".
Davison said: “The central location of Queen Mother Sports Centre lends itself to showcasing this new technology.
“We have a fantastic relationship with Flareform and we’re privileged they’ve chosen to launch this innovative new technology at our site.
"We’re looking forward to wowing our members – giving them an amplified workout experience that will take their fitness class experience to the next level.”
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Immersive London studio uses projection mapping to transport exercisers to another dimension
By Tom Walker
The technology allows a space to be transformed into any environment Credit: Everyone Active/Flareform
Everyone Active is launching an immersive fitness experience at its Queen Mother Sports Centre in Cental London
The operator has partnered with creative agency, Flareform, to provide members a Future Studios space
By projecting images on all walls, the technology allows a space to be transformed into any environment
The Future Studios space will launch at the centre on 24 April
Everyone Active is launching an immersive fitness experience at the Queen Mother Sports Centre in Cental London.
The operator has partnered with creative agency, Flareform, to provide members a Future Studios space.
Utilising projection mapping technology, Future Studios offers members a 360-degree sensory journey combining light and sound.
By projecting images on all walls, the technology allows a space to be transformed into any environment – from a Japanese dojo for martial arts to a serene, relaxing landscape perfect for yoga and meditation.
The Future Studios space will launch at the centre on 24 April and, according to Everyone Active's area contract manager, Andy Davison, is part of the company's "continued drive to innovate in the fitness space".
Davison said: “The central location of Queen Mother Sports Centre lends itself to showcasing this new technology.
“We have a fantastic relationship with Flareform and we’re privileged they’ve chosen to launch this innovative new technology at our site.
"We’re looking forward to wowing our members – giving them an amplified workout experience that will take their fitness class experience to the next level.”
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
If the health service is to
survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
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gathering of the Health & Fitness industry’s most influential leaders.
Passengers flying out of Riyadh this week have been treated to an extraordinary sight from
the skies after GymNation unveiled a giant desert sand mural supporting the Saudi Arabia
National Football Team ahead of the FIFA World Cup in the United States.