Gold company profile

FS Commercial Division
Now the UK’s leading specialist fitness equipment supplier, Fitness Superstore started from humble beginnings in Northampton nearly 30 years ago. With Managing Director Paul Walker still at the helm, Fitness Superstore’s high street presence has expanded to 11 locations across the UK, plus a dedicated commercial showroom.
Find out more about FS Commercial Division here...
Find out more about FS Commercial Division here...
FS Commercial Division: featured in our publications
Strength: Strong moves
Health Club Management 2025 issue 11
The world of strength training is evolving at a rapid
pace, driven by robust consumer demand. Juile Cramer
speaks to suppliers about their latest launches
About FS Commercial Division
FS equipment / Fitness Superstore
With over 30 years in the industry, we at FS Commercial Division - the commercial arm of Fitness Superstore - have the experience and expertise to help clients deliver outstanding gym and fitness projects of all sizes.
Being able to stock top-brand cardio and strength equipment at our 175,000 sq ft head office and distribution centre in Northampton means we can deliver, assemble and provide our responsive services faster than any other, meaning your members are never without the means to stay fit and healthy.
Product range and services
At FS Commercial Division, you can source everything you need for your gym all in one place. From state-of-the-art cardiovascular machines to best-selling strength training equipment, we are proud to offer an unbeatable variety of commercial fitness products to suit all budgets.
With an unrivalled range of first-class brands to choose from, including Matrix, Life Fitness, REP, SHUA, Hammer Strength and more, you can kit out your space with whatever mix of products and brands you and your members desire.
Customers can benefit from the expert knowledge of our commercial sales team who will guide you through the purchasing process. We can even provide free 3D designs to bring your vision to life—from initial layouts for new constructions, to implementing changes in an existing facility, our in-store team will make sure your gym’s floor plan is perfect.
Our equipment can be purchased outright, but we also offer a range of leasing options to help facilities spread the costs and get the most from their budgets.
But it doesn’t stop there—with an expansive team of service and warranty professionals, we can provide fast and efficient diagnosis and resolution of any issues that should arise with your equipment, making sure your teams are well looked after.
FS Commercial Division
Tel: 01604 673000
Email: [email protected]
Address:
13 Gate Lodge Close,
Round Spinney,
Northampton,
NN3 8RJ,
United Kingdom

Andy Blackler, product development manager
Key personnel
Paul Walker, managing director
Andy Blackler, product development manager
Antony Morrison, commercial sales development manager
Andy Blackler, product development manager
Antony Morrison, commercial sales development manager
Key customers
We help customers of any size build the perfect training area, whether they’re a privately-owned gym space, a professional sports facility or a government-funded leisure centre.
Our expertise allows us to provide the most suitable cardio and strength equipment for your requirements, with solutions to enable a seamless transition between projects.
Our expertise allows us to provide the most suitable cardio and strength equipment for your requirements, with solutions to enable a seamless transition between projects.
Plans for the next 12 months
We’ve recently put the finishing touches on the renovation of our dedicated commercial showroom in Northampton. The investment and modernisation of this location has brought it back in line with the more recent additions to our store portfolio, and we’re enjoying welcoming new and existing commercial clients to our new-look showroom.
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