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FITNESS, HEALTH, WELLNESS

Latest news

1Rebel reveals audacious plans for workout-themed commuter buses

1Rebel has grabbed the headlines once again with plans for a series of group cycling buses designed to help fitness fans make the most of their commute.

The media-friendly boutique studio is in talks with Transport for London (TfL) and coach companies over the plans, which would see specially-adapted buses offer 45-minute group cycling classes as they ferry commuters into London.

Initial interest in the scheme has been “phenomenal” said 1Rebel co-founder James Balfour, who hopes to soon name a bus company partner, with a view to launching the concept by the end of summer.

“Time is precious in London and for the many people who want to workout before work, they often face a three hour door-to-door commute each morning,” Balfour told Health Club Management.

“We want to break the monotony of the soulless commute and offer people a more fulfilling experience by adding our popular Ride class into their morning routine.”

Balfour hopes that by securing an agreement whereby the vehicles can use bus lanes, the service will be a no-brainer for commuters, both in terms of grabbing a morning workout and cutting travel time.

1Rebel is currently calling for registrations of interest on its website and will collate the data to help decide how many bus services it should run and from which locations around London. The operator plans to end journeys at its St Mary Axe 1Rebel studio in the City, where participants will be able to have a shower and a pre-work smoothie.

“We still have a few hurdles to clear in terms of health and safety and permits, but we’ve had incredible enthusiasm for the concept so far and we’re convinced it will be a hit,” added Balfour.

“We received more than 300+ registrations in the first couple of hours and so much interest that our website crashed. The demand is definitely there.”

1Rebel has grabbed the headlines once again with plans for a series of group cycling buses designed to help fitness fans make the most of their commute.
HAF,FIT,IND,PHR,PUB
THUMB10656_416793.jpg
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Latest news

1Rebel reveals audacious plans for workout-themed commuter buses

1Rebel has grabbed the headlines once again with plans for a series of group cycling buses designed to help fitness fans make the most of their commute.

The media-friendly boutique studio is in talks with Transport for London (TfL) and coach companies over the plans, which would see specially-adapted buses offer 45-minute group cycling classes as they ferry commuters into London.

Initial interest in the scheme has been “phenomenal” said 1Rebel co-founder James Balfour, who hopes to soon name a bus company partner, with a view to launching the concept by the end of summer.

“Time is precious in London and for the many people who want to workout before work, they often face a three hour door-to-door commute each morning,” Balfour told Health Club Management.

“We want to break the monotony of the soulless commute and offer people a more fulfilling experience by adding our popular Ride class into their morning routine.”

Balfour hopes that by securing an agreement whereby the vehicles can use bus lanes, the service will be a no-brainer for commuters, both in terms of grabbing a morning workout and cutting travel time.

1Rebel is currently calling for registrations of interest on its website and will collate the data to help decide how many bus services it should run and from which locations around London. The operator plans to end journeys at its St Mary Axe 1Rebel studio in the City, where participants will be able to have a shower and a pre-work smoothie.

“We still have a few hurdles to clear in terms of health and safety and permits, but we’ve had incredible enthusiasm for the concept so far and we’re convinced it will be a hit,” added Balfour.

“We received more than 300+ registrations in the first couple of hours and so much interest that our website crashed. The demand is definitely there.”

1Rebel has grabbed the headlines once again with plans for a series of group cycling buses designed to help fitness fans make the most of their commute.
HAF,FIT,IND,PHR,PUB
THUMB10656_416793.jpg

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Co-founders of specialist gym and fitness wear company, WIT Fitness, have returned to the brand
Basic-Fit has signed an agreement to sell five Holmes Place clubs it acquired as part
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David Lloyd Leisure has opened the doors of Madrid country club, La Finca, which it
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HCM promotional features
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HCM promotional features
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Nuffield Health has worked with ServiceSport UK for more than ten years, ensuring the equipment in its clubs is commercially optimised
HCM promotional features
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The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
HCM magazine
HCM People

Mariah Rooney

Founder, Trauma Informed Weight Lifting
When people experience early life trauma it impacts their bodies and nervous systems. I became curious about how lifting weights could help them have the experience of strength
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you: [email protected]
HCM magazine
Steph Eaves looks at how health assessment devices are evolving to keep up with industry trends
HCM magazine
As more trans women, trans men and non-binary people join health clubs, it’s time to work out a system where everyone feels included, protected and safe in the locker room. Kath Hudson reports
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Places Leisure is a leading leisure centre operator with a mission to create active places and healthy people for communities to thrive.
Featured supplier news
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In today's competitive fitness landscape, the key to success lies not only in providing exceptional facilities but also in cultivating meaningful interactions with members.
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Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Technogym press release: Technogym UK Education Event 2024: secure your ticket now
Join Technogym for an exclusive two-day event on the 3rd and 4th of July at the University of Sheffield - Goodwin Sports Centre!
Featured press releases
Balanced Body press release: Pilates Powerhouse: Surrey health club launches new reformer pilates studio
In response to growing member and community demand for Reformer Pilates, The Thames Club has launched a new, dedicated Reformer Pilates studio as part of its Hot Yoga Club brand.
Directory
Lockers
Crown Sports Lockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Cryotherapy
Art of Cryo: Cryotherapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Salt therapy products
Himalayan Source: Salt therapy products
Spa software
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Property & Tenders
Cleveland Lakes, Wiltshire and Gloucestershire
Cotswold Lakes Trust
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