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Your search for 'Protein World' returned 8 results
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Blink Fitness has urged its members to put ‘mood above muscle’ as part of a month-long
initiative in which the US gym chain’s mirrors will be covered to help people think about
fitness differently.
news •
10 Jun 2016
A number of fitness brands changed the conversation in their New Year ad campaigns. Mark Hutcheon takes a closer look
HCM issue 4 2016
Not feeling ‘gym body ready’ is serving as a significant barrier to taking part in sport and
physical activity for people with mental health problems, according to a new report.
news •
13 Jul 2015
A recent Protein World ad caused a huge furore over its body image message. What do our experts think?
HCM issue 8 2015
Despite the social media furore over the Protein World’s recent ‘beach body ready’
campaign, the fitness industry needs to stand strong and continue to challenge the
public’s growing acceptance of overweight as the norm.
news •
22 Jun 2015
The Advertising Standards Authority (ASA) has confirmed it has launched a formal
investigation into the controversial Protein World advertising campaign, which has sparked
an internet frenzy and a planned protest in Hyde Park tomorrow (2 May).
news •
01 May 2015
Does the general public even know what a fit, healthy body looks like any more? Kate Cracknell asks the question as she contemplates the recent ‘Beach Body’ furore
HCM issue 6 2015
The backlash against a controversial advertising campaign for Protein World weight-loss
products – which critics say promotes negative body issues – continues to grow, with a
mass demonstration now planned for Hyde Park this weekend.
news •
28 Apr 2015
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David Lloyd is stepping up its commitment to women’s health as it continues to explore what fit-for-purpose looks like for the female population
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Greg Bradley looks at the shift towards strength training in gyms and advises on how operators can create the ultimate training environment
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SnowDome Fitness has added 50 per cent more space with cutting-edge Technogym solutions
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Third Space partnered with IndigoFitness to deliver a
bespoke training space for its new club at The Whiteley
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Starpool supports Olympic champion Marcell Jacobs, says Riccardo Turri
HCM magazine
For every member with a tripod and a big following, there are others irritated at the way equipment is being hogged or wary they’ll be in the background on someone’s Insta feed. Do influencers offer valuable, free marketing or are they just a nuisance? Kath Hudson finds out how operators are responding
HCM magazine
Raphael Cuomo explores the
powerful link between addiction,
health and behaviour change
HCM magazine
If the health service is to
survive, we must recognise
that it is a disease service
– and that wellbeing rests with
us, says the activity advocate
and healthy ageing champion.
He talks to Kate Cracknell
HCM magazine
Collaborations with the medical profession and greater aspirations around wellbeing are creating a need for more experts in our sector. It’s time to reboot our thinking around the workforce
HCM magazine
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
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