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Les Mills
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FITNESS, HEALTH, WELLNESS

Product innovation

New Curl Barbells from Jordan Fitness

Jordan Fitness, the functional fitness specialist, has introduced new Curl Barbells to their range of high quality and affordable free weight solutions.

The new Jordan Fitness Curl Barbells complement the established Jordan Fitness range of straight bar barbells with solid rubber ends. Stylish and durable with an odourless black rubber finish, the Curl Barbells will not chip or damage machines, with the rubber virtually eliminating the 'clanking' of barbells.

The Jordan Fitness Curl Barbells feature chrome easy-grip handles, raised number weight identification and a unique J-lock system helps prevent loosening of the barbell head and so minimises maintenance.

With an internal handle length of 110cm and available in 10kg to 60kg weights, the new Jordan Fitness Curl Barbell has a compact one piece design, offering a durable barbell with excellent balance.

The Jordan Fitness Curl Barbells are also available as a selection of 10kg to 45kg weights, with a stylish rack.

Allan Collins, Jordan Fitness director of education said: "Curl bars are more comfortable than straight bars for a number of common resistance exercises, such as triceps extensions, as it reduces the stress on the wrist and forearm.

"For standing bicep curls or preacher curls, the forearm is not forced into a fully supinated position (hands facing up), but almost semi-supinated, while for reverse curls the forearm is semi-pronated (hands facing down).

"This more advantageous position is more comfortable and allows slightly more load to be lifted, helping to achieve greater results."

For more information visit www.jordanfitness.co.uk

Company Details
Jordan Fitness
Jordan Fitness have been at the forefront of premium gym design, with a strong reputation for high-quality functional training equipment, since it was established in 1989.

Neil Jordan, company founder and chairman, built Jordan Fitness based on a key principle; that customers and clients would receive premium quality at an affordable price. By applying innovation in design, and sourcing exceptional quality products, we deliver outstanding fitness solutions.

We have remained valued by our clients and at the forefront of the industry for over 30 years as a result.

Jordan Fitness also have established relationships with other leaders within the global fitness industry including fitness brand, Lifeline USA.
Address
56 Oldmedow Road, Hardwick Industrial Estate, Kings Lynn, Norfolk PE30 4PP
Telephone
+44 (0)1553 763285
Jordan Fitness, the functional fitness specialist, has introduced new Curl Barbells to their range of high quality and affordable free weight solutions.
341709_822424.gif

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Product innovation

New Curl Barbells from Jordan Fitness

Jordan Fitness, the functional fitness specialist, has introduced new Curl Barbells to their range of high quality and affordable free weight solutions.

The new Jordan Fitness Curl Barbells complement the established Jordan Fitness range of straight bar barbells with solid rubber ends. Stylish and durable with an odourless black rubber finish, the Curl Barbells will not chip or damage machines, with the rubber virtually eliminating the 'clanking' of barbells.

The Jordan Fitness Curl Barbells feature chrome easy-grip handles, raised number weight identification and a unique J-lock system helps prevent loosening of the barbell head and so minimises maintenance.

With an internal handle length of 110cm and available in 10kg to 60kg weights, the new Jordan Fitness Curl Barbell has a compact one piece design, offering a durable barbell with excellent balance.

The Jordan Fitness Curl Barbells are also available as a selection of 10kg to 45kg weights, with a stylish rack.

Allan Collins, Jordan Fitness director of education said: "Curl bars are more comfortable than straight bars for a number of common resistance exercises, such as triceps extensions, as it reduces the stress on the wrist and forearm.

"For standing bicep curls or preacher curls, the forearm is not forced into a fully supinated position (hands facing up), but almost semi-supinated, while for reverse curls the forearm is semi-pronated (hands facing down).

"This more advantageous position is more comfortable and allows slightly more load to be lifted, helping to achieve greater results."

For more information visit www.jordanfitness.co.uk

Company Details
Jordan Fitness
Jordan Fitness have been at the forefront of premium gym design, with a strong reputation for high-quality functional training equipment, since it was established in 1989.

Neil Jordan, company founder and chairman, built Jordan Fitness based on a key principle; that customers and clients would receive premium quality at an affordable price. By applying innovation in design, and sourcing exceptional quality products, we deliver outstanding fitness solutions.

We have remained valued by our clients and at the forefront of the industry for over 30 years as a result.

Jordan Fitness also have established relationships with other leaders within the global fitness industry including fitness brand, Lifeline USA.
Address
56 Oldmedow Road, Hardwick Industrial Estate, Kings Lynn, Norfolk PE30 4PP
Telephone
+44 (0)1553 763285
Jordan Fitness, the functional fitness specialist, has introduced new Curl Barbells to their range of high quality and affordable free weight solutions.
341709_822424.gif

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Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
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What does a premium body composition experience actually look like? It starts with the measurement itself.
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The
Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
Global Wellness Summit
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CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
The Morozko Mineral Bath with Hydrogen offers a plunge experience in an elliptical stainless steel
Fold’s new Studio Reformer has been engineered for everyday use in commercial environments. At its
Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
A waterfall massage jet shower by Werner Dosiertechnik (WDT) enables operators to deliver cold therapy
Sona is an AI-powered vagus nerve stimulator designed to address stress and burnout. Spearheaded by
Gym Gear has introduced the HIITMax Training Station to help operators deliver structured high-intensity interval
Xplor Fitness & Leisure
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One of the biggest mistakes operators in the fitness industry still make is advertising almost
Sauna specialist Effe (formerly Effegibi) has introduced its new sauna and hammam collection, Baluar, designed
A new digital interface is being hailed as ‘revolutionary’ for the leisure, health and wellness
HPO Tech has added a new model to its Zeugma hyperbaric chamber portfolio, the Zeugma
With  Elevate 2026   fast approaching, leisure and physical activity professionals are being encouraged to
Across the UK, local authorities are facing the same challenge: ageing leisure facilities, restrictive layouts
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Elevate Arena
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Celebrating its milestone fifth anniversary, W3Fit EMEA returns in 2026 with an unmissable gathering of
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Click on a catalogue to view it online
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Y Felinheli, LL56 4QN
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