Latest
issue
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
BLK BOX
BLK BOX
BLK BOX
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
FITNESS, HEALTH, WELLNESS

Product innovation

Klafs acquired by Kohler from Egeria Group

With Kohler behind us, we’ll open new doors and take our success story to a new level
– Phillip Rock
Credit: Klafs

Spa operator and bathroom fixtures company Kohler has entered into a definitive agreement to acquire saunas, steamrooms and hydrothermal area specialist Klafs from investment company Egeria Group.

The agreement was signed on 1 December and is still subject to customary closing conditions. Final closing is expected in the first quarter of 2024.

Financial details of the transaction are not being disclosed.

Klafs CEO Phillip Rock and CFO Jens Friedrich will continue in their leadership roles, and the company will join Kohler’s Luxury Brands division with other brands including Ann Sacks, Kallista, Robern and Kast Concrete Basins.

Headquartered in Germany, Klafs develops, designs, manufactures and sells premium wellness products designed to enhance personal spa experiences.

Its remit includes saunas, sanariums, infrared cabins, steam baths, pools and related wellness equipment and accessories. In addition, the company provides consultation and planning services.

“Klafs is an international market leader with a stellar reputation that shares our passion for innovation and delighting customers,” said David Kohler, chair and CEO of Kohler. “We look forward to welcoming the organisation to Kohler and, together, driving continued growth in sauna and spa solutions.”

Klafs sells its products through a direct-to-consumer showroom network that primarily spans Europe to both residential and commercial (including hotels, day spas and fitness centres) clients.

New direction

Klafs recently started a new chapter in 2021 when it was acquired by Egeria. Since then, Klafs has acquired UK-based swimming pool supplier Guncast and acquired a majority stake in UK-based spa and thermal experience specialist Dröm UK.

Hannes Rumer, partner and managing director at Egeria in Munich, said: “Over the last years we have worked with Phillip and the entire team at Klafs on transforming the company from a strong player in Germany, Austria and Switzerland to a pan-European market leader.

“It has been a great entrepreneurial team-up and we’re especially proud of the successful roll-out of Klafs’ exciting product portfolio in Northern and Western Europe. Kohler is the ideal partner to maintain the high-end positioning of the brand.”

Phillip Rock, CEO of Klafs: “With their commitment and dedication, our employees have made Klafs a globally recognised brand. With Kohler behind us, we’ll open new doors and take our success story to a new level.”

Company Details
Kohler Co
Kohler Co is a spa operator and bathroom fixtures company based in Wisconsin. The wellness component of the business includes the operation of six branded spa destinations in the US and Scotland; its flagship – the American Club in Kohler, Wisconsin; Lodge Kohler in Green Bay, Wisconsin; Burr Ridge, Illinois; The Kohler Waters Spa Lincoln Park, Illinois; and the Old Course Hotel and Spa in St Andrews, Scotland. Water is the central theme in every Kohler Waters Spa, with special attention paid to hydrotherapy experiences.
Address
Kohler Co. 444 Highland Drive Kohler, WI 53044
Telephone
1-920-457-4441
Related news

Kohler Co introduces the Sprig shower aromatherapy infusion system

05 Apr 2023
Spa operator and bathroom fixtures company Kohler Co has unveiled Sprig, a new wellness brand ...

Japanese forest bathing tradition inspires Kohler’s new Stillness Bath

07 Nov 2022
Spa operator and bathroom fixtures company Kohler Co has developed a new multi-sensory bathing product ...
Spa operator and bathroom fixtures company Kohler has entered into a definitive agreement to acquire saunas, steamrooms and hydrothermal area specialist Klafs from investment company Egeria Group.
HAF,MED,SAB,CPW,CAS,WCM,SWC
2023/THUMB352261_79690_122524.jpg

Product innovation

Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
Precor made history in 2011 with the launch of the first connected fitness console. Since
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike. The
In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
Ecore has launched Nada Rx, an ECOsurfaces PVC-free flooring line. Designed for commercial spaces where
Global Wellness Summit
Global Wellness Summit
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
Boxblitx, an interactive boxing fitness machine, has been designed to transform gym routines by gamifiying
Tapping into the growing interest in cold water immersion, Emperor Ice Baths has created what
Fitness and recovery brands Hyperice and Escape Fitness have teamed up to create dedicated recovery
Although Legionnaires' disease isn’t common, it can be serious. The disease is a severe form
The Fortis Championships, the interclub fitness competition at Everyone Active, enjoyed a second successful year
In 2024, industry event Arnold Classic UK and Italian fitness and bodybuilding Panatta will take
Alliance Leisure
Alliance Leisure
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the
Pulse Fitness is delighted to announce the return of Liam Lister to its team of
The performance benefits of cold therapy have filtered from professional sports into the mainstream consumer
BLK BOX was the partner of choice for the design, fit out and install of
Back for its fifth year, the Connected Health & Fitness Summit (7-8 February 2024, Los
Speedflex, pioneer of the revolutionary HIIT Without The Hurt training method, has expanded its collection
myFitApp, a global leader in member mobile apps, has revealed that it has integrated with
Elevate
Elevate
SKILLCOURT is an intelligent laser-based training and diagnostic tool to promote both motor and cognitive
Demand for yoga is alive and kicking across Britain as the exercise discipline diversifies to
1 - 20 of 1,691
Featured supplier news
Featured supplier news: Panatta shares the secrets behind the Three Angles Biceps Machine
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the biceps brachii and brachialis.
Featured supplier news
Featured supplier news: seca TRU: Medical values for medical fitness
Developed for the world of medicine, tailored to the needs of modern fitness studios. The seca TRU seamlessly provides medical expertise for health-focused training with a clinically validated body composition analysis meeting the health and fitness industry's evolving demands.
Company profiles
Company profile: GANTNER
GANTNER optimizes and simplifies the organisation of fitness clubs....
Company profiles
Company profile: Perfect Gym Solutions S.A.
Perfect Gym is a global software provider specialising in fitness and recreation facility management solutions. ...
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Greenwich Leisure Limited press release: LLDC awards GLL new contract to continue as operator of Queen Elizabeth Park’s Copper Box Arena
A decade on from the London 2012 Olympic and Paralympic Games, the London Legacy Development Corporation (LLDC) has appointed charitable social enterprise GLL, the operating contract for the Copper Box Arena at Queen Elizabeth Olympic Park; continuing to build on the venue’s hugely successful legacy.
Featured press releases
Elevate Arena press release: Future Fit returns as Elevate’s official Education Partner for 2024
Future Fit will be returning as the official Education Partner for Elevate 2024, cementing their industry-leading reputation for raising the bar in the world of physical activity.
Directory
Lockers
Crown Sports Lockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
salt therapy products
Saltability: salt therapy products
Cryotherapy
Art of Cryo: Cryotherapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Spa software
SpaBooker: Spa software
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
11-14 Apr 2024
Exhibition Centre , Cologne, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates

Product innovation

Klafs acquired by Kohler from Egeria Group

With Kohler behind us, we’ll open new doors and take our success story to a new level
– Phillip Rock
Credit: Klafs

Spa operator and bathroom fixtures company Kohler has entered into a definitive agreement to acquire saunas, steamrooms and hydrothermal area specialist Klafs from investment company Egeria Group.

The agreement was signed on 1 December and is still subject to customary closing conditions. Final closing is expected in the first quarter of 2024.

Financial details of the transaction are not being disclosed.

Klafs CEO Phillip Rock and CFO Jens Friedrich will continue in their leadership roles, and the company will join Kohler’s Luxury Brands division with other brands including Ann Sacks, Kallista, Robern and Kast Concrete Basins.

Headquartered in Germany, Klafs develops, designs, manufactures and sells premium wellness products designed to enhance personal spa experiences.

Its remit includes saunas, sanariums, infrared cabins, steam baths, pools and related wellness equipment and accessories. In addition, the company provides consultation and planning services.

“Klafs is an international market leader with a stellar reputation that shares our passion for innovation and delighting customers,” said David Kohler, chair and CEO of Kohler. “We look forward to welcoming the organisation to Kohler and, together, driving continued growth in sauna and spa solutions.”

Klafs sells its products through a direct-to-consumer showroom network that primarily spans Europe to both residential and commercial (including hotels, day spas and fitness centres) clients.

New direction

Klafs recently started a new chapter in 2021 when it was acquired by Egeria. Since then, Klafs has acquired UK-based swimming pool supplier Guncast and acquired a majority stake in UK-based spa and thermal experience specialist Dröm UK.

Hannes Rumer, partner and managing director at Egeria in Munich, said: “Over the last years we have worked with Phillip and the entire team at Klafs on transforming the company from a strong player in Germany, Austria and Switzerland to a pan-European market leader.

“It has been a great entrepreneurial team-up and we’re especially proud of the successful roll-out of Klafs’ exciting product portfolio in Northern and Western Europe. Kohler is the ideal partner to maintain the high-end positioning of the brand.”

Phillip Rock, CEO of Klafs: “With their commitment and dedication, our employees have made Klafs a globally recognised brand. With Kohler behind us, we’ll open new doors and take our success story to a new level.”

Company Details
Kohler Co
Kohler Co is a spa operator and bathroom fixtures company based in Wisconsin. The wellness component of the business includes the operation of six branded spa destinations in the US and Scotland; its flagship – the American Club in Kohler, Wisconsin; Lodge Kohler in Green Bay, Wisconsin; Burr Ridge, Illinois; The Kohler Waters Spa Lincoln Park, Illinois; and the Old Course Hotel and Spa in St Andrews, Scotland. Water is the central theme in every Kohler Waters Spa, with special attention paid to hydrotherapy experiences.
Address
Kohler Co. 444 Highland Drive Kohler, WI 53044
Telephone
1-920-457-4441
Related news

Kohler Co introduces the Sprig shower aromatherapy infusion system

05 Apr 2023
Spa operator and bathroom fixtures company Kohler Co has unveiled Sprig, a new wellness brand ...

Japanese forest bathing tradition inspires Kohler’s new Stillness Bath

07 Nov 2022
Spa operator and bathroom fixtures company Kohler Co has developed a new multi-sensory bathing product ...
Spa operator and bathroom fixtures company Kohler has entered into a definitive agreement to acquire saunas, steamrooms and hydrothermal area specialist Klafs from investment company Egeria Group.
HAF,MED,SAB,CPW,CAS,WCM,SWC
2023/THUMB352261_79690_122524.jpg

Product innovation

Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
Precor made history in 2011 with the launch of the first connected fitness console. Since
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike. The
In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
Ecore has launched Nada Rx, an ECOsurfaces PVC-free flooring line. Designed for commercial spaces where
Global Wellness Summit
Global Wellness Summit
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
Boxblitx, an interactive boxing fitness machine, has been designed to transform gym routines by gamifiying
Tapping into the growing interest in cold water immersion, Emperor Ice Baths has created what
Fitness and recovery brands Hyperice and Escape Fitness have teamed up to create dedicated recovery
Although Legionnaires' disease isn’t common, it can be serious. The disease is a severe form
The Fortis Championships, the interclub fitness competition at Everyone Active, enjoyed a second successful year
In 2024, industry event Arnold Classic UK and Italian fitness and bodybuilding Panatta will take
Alliance Leisure
Alliance Leisure
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the
Pulse Fitness is delighted to announce the return of Liam Lister to its team of
The performance benefits of cold therapy have filtered from professional sports into the mainstream consumer
BLK BOX was the partner of choice for the design, fit out and install of
Back for its fifth year, the Connected Health & Fitness Summit (7-8 February 2024, Los
Speedflex, pioneer of the revolutionary HIIT Without The Hurt training method, has expanded its collection
myFitApp, a global leader in member mobile apps, has revealed that it has integrated with
Elevate
Elevate
SKILLCOURT is an intelligent laser-based training and diagnostic tool to promote both motor and cognitive
Demand for yoga is alive and kicking across Britain as the exercise discipline diversifies to
1 - 20 of 1,691
Latest News
As Planet Fitness announces strong year-end results there are reports the company is planning a ...
Latest News
The ICO has ruled that eight leisure operators have been unlawfully processing the biometric data ...
Latest News
Xponential Fitness has told HCM it will vigorously defend itself against claims made in a ...
Latest News
“2024 is going to the be biggest year for Gymshark ever,” says CEO and founder, ...
Latest News
More consumers are realising meditation is beneficial, but many give up because it’s difficult to ...
Latest News
Les Mills has been through a senior management refresh following the recent departure of CEO ...
Latest News
EuropeActive has appointed Kai Troll as its new CEO. He has a background in the ...
Latest News
CIMSPA has published its 2024-2030 strategy Releasing the Power of Our Profession, which sets out ...
HCM promotional features
Sponsored
This collaboration underscores Ridgeway’s commitment to enhancing spaces, providing an unrivalled environment for gym enthusiasts and health club members
HCM promotional features
Sponsored
HCM promotional features
Sponsored profile: Technogym
The GM of The Club & Spa Bristol tells us about the cutting edge club refresh that showcases the Technogym Artis Line
HCM promotional features
Promotion
Using research that revealed three key pillars for cardio exercisers, Life Fitness has created its greatest-ever console: the Discover SE4
HCM promotional features
Promotion
Small group training is popular for its energy, but must evolve to retain popularity, says the director of training at Matrix Fitness
HCM magazine
Our experts believe love is the best foundation on which to build a business. Kath Hudson finds out why
HCM magazine
How healthy is your flooring for the people who train on it and the planet? Steph Eaves sheds light on sustainability practices
HCM magazine
Brick recalls the terror of buying a failing club and how the lessons learned have propelled him through his career
HCM magazine
It's about health being everybody’s business and recognising that inclusion is everyone’s responsibility
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you: [email protected]
Featured supplier news
Featured supplier news: Panatta shares the secrets behind the Three Angles Biceps Machine
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the biceps brachii and brachialis.
Featured supplier news
Featured supplier news: seca TRU: Medical values for medical fitness
Developed for the world of medicine, tailored to the needs of modern fitness studios. The seca TRU seamlessly provides medical expertise for health-focused training with a clinically validated body composition analysis meeting the health and fitness industry's evolving demands.
Company profiles
Company profile: GANTNER
GANTNER optimizes and simplifies the organisation of fitness clubs....
Company profiles
Company profile: Perfect Gym Solutions S.A.
Perfect Gym is a global software provider specialising in fitness and recreation facility management solutions. ...
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Greenwich Leisure Limited press release: LLDC awards GLL new contract to continue as operator of Queen Elizabeth Park’s Copper Box Arena
A decade on from the London 2012 Olympic and Paralympic Games, the London Legacy Development Corporation (LLDC) has appointed charitable social enterprise GLL, the operating contract for the Copper Box Arena at Queen Elizabeth Olympic Park; continuing to build on the venue’s hugely successful legacy.
Featured press releases
Elevate Arena press release: Future Fit returns as Elevate’s official Education Partner for 2024
Future Fit will be returning as the official Education Partner for Elevate 2024, cementing their industry-leading reputation for raising the bar in the world of physical activity.
Directory
Lockers
Crown Sports Lockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
salt therapy products
Saltability: salt therapy products
Cryotherapy
Art of Cryo: Cryotherapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Spa software
SpaBooker: Spa software
Property & Tenders
Loughton, IG10
Knight Frank
Property & Tenders
Grantham, Leicestershire
Belvoir Castle
Property & Tenders
Diary dates
11-14 Apr 2024
Exhibition Centre , Cologne, Germany
Diary dates
30 May - 02 Jun 2024
Rimini Exhibition Center, Rimini, Italy
Diary dates
08-08 Jun 2024
Worldwide, Various,
Diary dates
11-13 Jun 2024
Raffles City Convention Centre, Singapore, Singapore
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
Search news, features & products:
Find a supplier:
BLK BOX
BLK BOX
Partner sites