press release: GLL
Pioneering project boosts business in Basingstoke
18 Apr 2024
Basingstoke Leisure Centre is run by GLL under the ‘Better’ brand. / GLL
Staff there have created a designated ‘hot desking’ room where members of the public can catch-up with e-mails, write essays, conduct internet research or complete any number of administrative tasks in a quiet and private environment.
What’s more, it’s completely free for all members while non-members may book four-hour slots for just £10. And because the room is accessed via a code that changes each day, people can feel reassured that their belongings are safe.
Basingstoke Leisure Centre is run by charitable social enterprise GLL under the ‘Better’ brand. The organisation is committed to supporting the wellbeing of local communities and this initiative is part of that.
Paul Shearman, GLL’s Partnership Manager in the region, comments, “We’re ideally-situated, right in the town centre – one of the busiest shopping centres in the UK - and close to a railway station. Some of our customers might go shopping or come to our gym or a fitness class and then visit our workspace afterwards.
“We’ve had great feedback. Although there are lots of coffee shops nearby offering free wi-fi, those places can sometimes be very noisy with children crying or the clattering of cups and saucers. People tell us they like our workspace because it’s a quiet oasis.”
The project launched last year and has gradually increased in popularity as word has spread. The centre also offers conference rooms for hire on the premises and there are plans to develop a smaller meeting room.
More press releases and updates from GLL:
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GLL
Address:
Middlegate House,
The Royal Arsenal,
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Peter Bundey, chief executive
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Key personnel
Peter Bundey, chief executive
Key customers
Companies we work with include Annodata, Physical Company, Technogym, Change Please and Divine Chocolate.
Local Authorities and Agencies we work with include Greenwich Council, Belfast City Council, Cardiff City Council, Lee Valley Regional Park Authority, LLDC, ukactive, SportsAid, SportsAid Wales, Mary Peters Trust, Swim England and Sport England.
Local Authorities and Agencies we work with include Greenwich Council, Belfast City Council, Cardiff City Council, Lee Valley Regional Park Authority, LLDC, ukactive, SportsAid, SportsAid Wales, Mary Peters Trust, Swim England and Sport England.
Plans for the next 12 months
Our 2025 strategies and roadmap are already well-shaped and are based on our Five-Year Plan, which was launched last year.
With our positive performance and improved social outcomes during 2024, GLL is well placed to be at the forefront of societal, economic and environmental change.
The future will see us focusing on excellent customer service alongside our social enterprise values and growing our social impact, while effective partnerships with national health and wellbeing agencies will support individual lifestyle and wellness outcomes.
We’re delighted to see strong data indicators that show engagement with a diversity of age, demography and levels of activity across our facilities.
To foster community strength, health and mental wellbeing, we’ll balance the provision of health, fitness, team sport and social activities across a 50/50 split of male/female users, backed by an enhanced digital customer focus.
With our positive performance and improved social outcomes during 2024, GLL is well placed to be at the forefront of societal, economic and environmental change.
The future will see us focusing on excellent customer service alongside our social enterprise values and growing our social impact, while effective partnerships with national health and wellbeing agencies will support individual lifestyle and wellness outcomes.
We’re delighted to see strong data indicators that show engagement with a diversity of age, demography and levels of activity across our facilities.
To foster community strength, health and mental wellbeing, we’ll balance the provision of health, fitness, team sport and social activities across a 50/50 split of male/female users, backed by an enhanced digital customer focus.
Testimonial
“We made the decision to begin supporting the GLL Sport Foundation in 2015, and it is a pleasure to announce the renewal of our sponsorship with this incredible institution.
"Many bright and talented athletes throughout the United Kingdom are unable to chase their dreams of sporting glory due to lack of funding. We are passionate about helping GSF give equal opportunities to all young people and achieving their dreams of competing on the international stage.
"Our partnership enables both our brands to share the success of the UK’s most aspiring athletes who we are proud to have heard speak in such an inspirational way at our internal Sales Conferences and who have supported our marketing and brand development goals through representation and storytelling both in person and via social media”.
– Rod Tonna-Barthet, chief executive, Annodata
"Many bright and talented athletes throughout the United Kingdom are unable to chase their dreams of sporting glory due to lack of funding. We are passionate about helping GSF give equal opportunities to all young people and achieving their dreams of competing on the international stage.
"Our partnership enables both our brands to share the success of the UK’s most aspiring athletes who we are proud to have heard speak in such an inspirational way at our internal Sales Conferences and who have supported our marketing and brand development goals through representation and storytelling both in person and via social media”.
– Rod Tonna-Barthet, chief executive, Annodata
Testimonial
"I am so thankful for the support I have received from GLL Sport Foundation. My first individual medal ever is extremely special, and I would not be here if it wasn’t for the support, I have received from the GLL ‘family’.”
– Daryll Neita, Birmingham Commonwealth Games bronze and silver medalist, GLL Athlete
– Daryll Neita, Birmingham Commonwealth Games bronze and silver medalist, GLL Athlete
Testimonial
"This exciting new chapter cements the future of our six key sports venues and is part of our commitment to the many communities we serve far and wide. We have carefully structured this partnership with GLL to ensure that visitors will continue to enjoy the very best in these stellar, highly popular venues. We look forward to together creating exciting new programmes and activities that draw on the strengths of both organisations.
“These venues are part of the Lee Valley visitor experience and will continue to be so with some of the best facilities and most inspiring settings to be found anywhere. As part of the partnership Lee Valley Regional Park Authority will continue to invest to ensure that they go from strength to strength, delivering real impact for communities.”
– Shaun Dawson chief executive, Lee Valley Regional Park Authority
“These venues are part of the Lee Valley visitor experience and will continue to be so with some of the best facilities and most inspiring settings to be found anywhere. As part of the partnership Lee Valley Regional Park Authority will continue to invest to ensure that they go from strength to strength, delivering real impact for communities.”
– Shaun Dawson chief executive, Lee Valley Regional Park Authority
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