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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Frame opens online studio – offers free membership for NHS, police and teachers

We want to do all we can to support these heroes who will need energising and bolstering
– Pip Black (pictured right), alongside John Treharne (centre) and Joan Murphy (left)

Boutique fitness brand Frame has launched an 'online studio', offering a selection of virtual exercise classes for its members to take part in at home.

The Frame Online platform has been designed to keep members engaged and will offer three genres of workouts with a "class to suit every mood".

The Sweat, Sculpt and Party genres are made up of 18 classes in total – and promise to "transport users from their home straight into the Frame studio".

In addition to the group classes, Frame will also offer personalised training via one-to-one private video sessions, which people can book with their favourite instructors.

Frame Online will also be made available free of charge to NHS staff, police workers and teachers.

"We are in awe of the amazing frontline workers who are working tirelessly keeping the nation safe," said co-founder Pip Black.

"We want to do all we can to support these heroes, who will need energising and bolstering – which is why we are making this platform available to them at no cost.

"We’ve already got 1,000 heroes signed up and counting!"

While Frame Online will be free for existing Frame members and frontline staff, new members can join for £10.99 per month.

"Keeping people moving in a way that makes them feel great has always been our top priority and it’s even more important now," said Black.

"There’s no getting away from the fact that this is a difficult time for everyone," she added.

"With the launch of Frame Online we can continue to dish out those sweet endorphins and look after the nation's physical and mental health from the comfort of their homes."

Frame was launched by entrepreneurs Pip Black and Joan Murphy in 2009 with a central ethos that keeping fit and healthy should be "fun, positive and never a chore".

The company secured the backing of investor Piper in 2017. In October 2019 appointed John Treharne, founder of The Gym Group, as chair.

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News

Frame opens online studio – offers free membership for NHS, police and teachers

We want to do all we can to support these heroes who will need energising and bolstering
– Pip Black (pictured right), alongside John Treharne (centre) and Joan Murphy (left)

Boutique fitness brand Frame has launched an 'online studio', offering a selection of virtual exercise classes for its members to take part in at home.

The Frame Online platform has been designed to keep members engaged and will offer three genres of workouts with a "class to suit every mood".

The Sweat, Sculpt and Party genres are made up of 18 classes in total – and promise to "transport users from their home straight into the Frame studio".

In addition to the group classes, Frame will also offer personalised training via one-to-one private video sessions, which people can book with their favourite instructors.

Frame Online will also be made available free of charge to NHS staff, police workers and teachers.

"We are in awe of the amazing frontline workers who are working tirelessly keeping the nation safe," said co-founder Pip Black.

"We want to do all we can to support these heroes, who will need energising and bolstering – which is why we are making this platform available to them at no cost.

"We’ve already got 1,000 heroes signed up and counting!"

While Frame Online will be free for existing Frame members and frontline staff, new members can join for £10.99 per month.

"Keeping people moving in a way that makes them feel great has always been our top priority and it’s even more important now," said Black.

"There’s no getting away from the fact that this is a difficult time for everyone," she added.

"With the launch of Frame Online we can continue to dish out those sweet endorphins and look after the nation's physical and mental health from the comfort of their homes."

Frame was launched by entrepreneurs Pip Black and Joan Murphy in 2009 with a central ethos that keeping fit and healthy should be "fun, positive and never a chore".

The company secured the backing of investor Piper in 2017. In October 2019 appointed John Treharne, founder of The Gym Group, as chair.

Sign up for FREE ezines & magazines
Related news

Gym Group founder John Treharne joins Frame as brand prepares to go nationwide

09 Oct 2019
John Treharne, founder of The Gym Group, has been appointed chair of boutique fitness brand ...

Frame to expand boutique fitness studios with £6m investment

16 Oct 2017
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News

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Mindfulness app provider, Headspace, is making a bid to support US-based healthcare professionals curb anxiety
Nearly two thirds (64 per cent) of the world’s health and fitness clubs are currently
Although the facts may seem less relevant now due to the coroavirus pandemic, new numbers
Fitness professionals should use the coronavirus-induced lockdown – where possible – to enhance their knowledge
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Focus Training
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1 - 15 of 11,340
Features
Supplier showcase
DiR Clubs – the largest fitness operator in Spain – appointed fisikal as its digital partner in 2019, with a 12 month plan for integration. As phase one comes to an end, we talk to Jordi Forns, co-director of fitness clubs at DiR, about why the brand committed to such a fundamental change
Features
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Features
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Features
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Features
New Opening
Dubbed Ireland’s priciest health club, the new Eden One in Dublin fuses fitness and wellness with a boutique vibe. MD Charlie Bourne explains the vision
Features
Promotional feature
With a longstanding professional career in the fitness industry, we talk to Dawn Falkner Clark to find out more about her background and what the future holds for Be Fit Be You
Features
People
I don’t see any reason why we couldn’t double the size of our European portfolio of david lloyd clubs over the next four years
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It’s no mistake that many successful boutiques have a baller brand strategist sitting at their core
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HCM people

Adala Bolto

Founder, ZADI Training
I saw the need to create a bespoke, female-specific and results-driven boutique offering that was on-trend as well as being sexy and backed by exercise science when it came to getting results
People
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Ed Stanbury

BLOK: CEO and co-founder
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Aaron Brooks-Thornett

Freely Given PT: founder
A donation-based payment system creates a non-discriminatory environment and empowers people to give what they think the service is worth. This also challenges me to keep service levels high
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Juliu Horvath

Founder, Gyrotonic and Gyrokinesis methods
Gyrotonic has continued to grow via word of mouth. I quickly had people from all sorts of backgrounds and all kinds of disabilities coming to me who the medical community couldn’t help. As I came across different people with different problems and limitations, I started to adapt the technique
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Duncan Jefford

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People don’t want to just come in and run on a treadmill or sit on a bike, they want an experience
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Dr Ollie Lawton

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Glen Hall

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Job search
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Featured supplier: ZIVA & Physical Company: A new partnership to meet all needs
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Featured supplier news
Featured supplier: FORA works with Power Plate to raise awareness of sitting disease through movement and vibration
With office workers spending over eight hours per day sitting at their desks, and one in six affected by mental health issues every year, it is no surprise that businesses are looking to introduce ‘wellness’ to the workplace
Opinion
promotion
The modern training gym champions functional fitness in a small group personal training model, with a premium service experience at its heart
Opinion: Overcome membership attrition with this surprising new industry trend: the modern training gym
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: EMD UK
EMD UK is the national governing body for group exercise. Funded by Sport England, EMD ...
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Company profile: Matrix Fitness
At Matrix Fitness, our goal is to make innovative commercial fitness equipment that stands out ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Direct debit solutions
Debit Finance Collections: Direct debit solutions
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Hydrotherapy / spa fragrances
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Skincare
Sothys: Skincare
Wearable technology solutions
MyZone: Wearable technology solutions
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
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Diary dates
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tbc, Beijing, China
Diary dates
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Worldwide, Various,
Diary dates
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Eastwood Hall, Nottingham, United Kingdom
Diary dates
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Loews Coronado Bay Resort, Coronado, United States
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