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Sponsored: Egym – Smart Smarter Genius
The entire gym and beyond is now connected by EGYM Genius, enabling customised workouts tailored to drive retention
The fitness industry is changing. Gone are the days of disconnected, analogue and old-fashioned training experiences that fail to deliver results for businesses and members alike.
EGYM is ushering in a new era of workouts and the all-new EGYM Experience keeps members engaged, enables businesses to thrive and integrates over 200 partner brands across the entire gym floor and beyond for a training experience so smart it’s genius.
EGYM Genius – fitness like never before
EGYM Genius – the latest innovation from EGYM – uses cutting-edge AI to make the entire gym floor even smarter. Genius integrates equipment and technology from hundreds of leading fitness brands into a single training experience, creating hyper-personalised training plans for members that not only adapt to their goals and fitness levels, but also to the machines available in the gym.
Genius connects both smart and analogue equipment and provides setting recommendations for hundreds of machines from brands, including LifeFitness, Matrix, Precor, Core Health and Fitness and Gym80, with more partners being added. It’s unlikely operators will need to replace their hardware to improve the training experience they offer, as EGYM Genius already works with the vast majority of equipment brands.
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EGYM Genius uses seven billion workout data points and 340 million assessment data points from the largest database in the fitness sector, alongside a decade of sports science expertise, to create hyper-personalised training plans for members.
Equipment data from over 200 leading fitness brands and thousands of clubs worldwide are seamlessly connected to EGYM’s open platform and this database is constantly growing, meaning Genius continues to grow exponentially and become even smarter and more accurate the more it’s used.
To enable Genius to work its magic, operators simply input their gym’s full machine inventory into the business suite – including both smart and analogue equipment. Genius then uses this data to generate daily workouts for members, based on their individual fitness levels, goals and performance.
Precise, personal and goal-driven, these workouts deliver real results, keeping members coming back again and again.
By connecting with its 200 partner brands, EGYM provides a training experience that connects the entire gym floor like never before.
EGYM Genius opens up new opportunities for operators and trainers to elevate their businesses and provide an even more superior service: from streamlining onboarding and improving member care to increasing employee efficiency and promoting upselling to higher-value memberships.
It’s a new generation of fitness technology that delivers a training experience so smart it’s Genius.
More: www.egym.com
Members start their smart onboarding at the Fitness Hub, where they input their goals and fitness level and complete a body composition analysis.
In the branded member app, trainers or members generate a personalised training plan which combines cardio, strength and flexibility exercises on all kinds of equipment.
Genius provides settings and weight recommendations for over 3,000 exercises and offers varied training challenges that keep motivation high and training plateaus low.
Workout data is then tracked in the branded member app and the next workout is adapted accordingly.
Thanks to workouts that continuously adapt to inspire progress, members stay motivated to keep training in the gym and pursuing their goals.
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