Gold company profile
Spirit Commercial Fitness
Spirit Fitness is a premier brand within the Dyaco International Inc. portfolio, a global leader in the fitness and wellness industry. Spirit Commercial Fitness provides premium, high-performance exercise equipment for professional environments, including commercial gyms and multi-housing fitness centres.
Find out more about Spirit Commercial Fitness here...
Find out more about Spirit Commercial Fitness here...
Spirit Commercial Fitness: News and press releases
PRESS RELEASE: The i-Strength member journey by Spirit Fitness
06 Jul 2026
Member churn is often not from a lack of motivation, but from an inability to find a reason
to keep coming back.
PRESS RELEASE: Exploring the core of i-Strength: How four digital resistance modes unlock personalised training for everyone
22 Jun 2026
Spirit Fitness built the i-Strength adaptive strength training system around four distinct
workout modes.
PRESS RELEASE: How i-Strength redefines strength training
15 Jun 2026
For decades, strength training equipment at commercial fitness facilities has remained
virtually unchanged: rows of pin-selected weight stacks, heavy plates, and racks of
dumbbells. i-Strength is here to change the game with its adaptive strength training system.
19 May 2026
Spirit Fitness is expanding its portfolio with the launch of its first commercial adaptive
strength training product line.
HCM NEWS: Dyaco buys Sweatband.com to create 'global powerhouse' for B2B and consumer fitness products
11 Sep 2023
Fitness equipment specialist, Dyaco UK, has acquired online fitness marketplace Sweatband.com.
Sweatband.com founder, Maz Darvish, will remain a shareholder in the combined business while
moving on to launch a new AI start-up called Cognition Hub.
FITNESS-KIT: Not all functional training areas are created equal
07 Nov 2019
In the last few years, the rise in popularity of functional training has been significant and
operators are
providing more space for functional training, both on the gym floor and in group training and
studio
settings.
18 Aug 2019
Following a year of strong growth, leading fitness equipment provider Dyaco has moved to a new
UK headquarters in Milton Keynes, marking a significant milestone for the company.
17 Apr 2019
Toned glutes for the perfect posterior are now high on the agenda for gym goers worldwide.
FITNESS-KIT: Dyaco UK launches the Johnny G Spirit Bike with first installation at Feelgood Fitness, Grantham
18 Mar 2019
Dyaco UK has announced the official launch of the long-awaited Johnny G Spirit Bike to the UK,
with the first installation in Feelgood Fitness in Grantham
05 Feb 2019
Fitness kit manufacturer Dyaco has revealed plans to launch a new line of medical and rehabilitation
fitness equipment under a brand licensing agreement with technology giant Philips.
11 Oct 2018
Global fitness manufacturer Dyaco, has launched the new Spirit CRW900 Fluid Rower to add to
its growing range of Spirit Fitness CV equipment.
FITNESS-KIT: Gym80 partnership strengthens Dyaco proposition
22 Aug 2018
After finalising a strategic partnership with gym80 earlier this year, Dyaco is offering the class-
leading gym80 product ranges alongside its growing portfolio of brands.
Spirit Commercial Fitness: featured in our publications
Strength: Show of force
Health Club Management 2026 issue 5
Strength training is evolving,
driven by changing consumer
preferences. Julie Cramer talks
to innovators about how their
products are meeting this demand
About Spirit Commercial Fitness
Spirit Commercial Fitness provides premium, high-performance exercise equipment for professional environments, including commercial gyms and multi-housing fitness centres.
Our comprehensive portfolio features cardio machines integrated with advanced consoles for data tracking and entertainment. We also offer a diverse selection of strength training equipment, ranging from selectorised machines to functional trainers.
Built with a focus on inclusivity, ergonomic design, and user innovation, Spirit products are engineered to deliver a superior workout experience. With a global reputation for reliability and dedicated after-sales support, we empower facility owners to build world-class fitness spaces.
Background
Since 1983, Spirit Fitness has been a cornerstone of the global fitness industry, dedicated to providing high-quality equipment that helps users achieve their health and wellness milestones, a mission that remains the driving force behind every product that bears the Spirit name.
Spirit Fitness is a premier brand within the Dyaco International Inc. portfolio, a global leader in the fitness and wellness industry.
Main products and services
Spirit Commercial Fitness provides a comprehensive, high-performance ecosystem designed for the rigorous demands of hospitality and commercial gyms.
Cardio Series (Phantom, 980, 900, & 800).
Our cardio range caters to every facility's unique needs and budget. At the top, the Phantom Series (1000ENT) features ultra-premium 21.5” and 15.6” touchscreen consoles for an immersive entertainment experience.
The 980 Series is where performance meets simplicity. Designed for those who demand exceptional quality, it combines function with durable reliability, so you can trust every workout. Meanwhile, the 900 Series focuses on high-traffic environments, and the 800 Series provides a versatile, dependable solution optimal for diverse fitness spaces. With Spirit Cardio, experience equipment that works as hard as you do.
Revolutionary i-Strength Technology.
We are redefining strength training with i-Strength, a smart electronic resistance system that replaces traditional weight stacks with smooth, servo-motor technology. It offers safe, efficient, and future-ready training programmes, making premium strength solutions accessible to any fitness space.
Complementing our digital innovation is our robust traditional lineup; the SP-43 Series remains one of our most popular selectorised lines. From the SP-15 to the SP-95 series, every piece is engineered with superior ergonomics to accommodate users of all fitness levels.
Integrated Digital Solutions
Our end-to-end digital package enhances the experience for both owners and members: Spirit+ Connect: An equipment management tool for gym owners that enables proactive analysis, staff administration, and maintenance modes to eliminate downtime. Spirit+ Club App: A member-facing platform for workout data tracking, goal setting, and community rankings to boost engagement and retention.
Spirit stands out by delivering a harmony of innovation and inclusivity. Our equipment is specifically tailored for the hospitality industry and large-scale commercial gyms, ensuring every machine is accessible and welcoming to users of all fitness levels. By integrating smart digital solutions, from proactive maintenance software to community-driven apps, we empower facility managers to prolong their investment while providing guests and members with a world-class, connected, and inclusive workout journey.
Shows attending
• China Sport Show
• Fitness Show Sydney (Australia)
• FIBO Arabia
• HFA
• FIBO
case study: The Atrium Health Club
The Atrium Health Club is a premier fitness facility in Reading, dedicated to providing state-of-the-art strength and cardio experiences for individuals of all fitness levels.
The challenge:
The project faced extremely tight development timelines. While the Atrium team had a clear vision, they required expert guidance in gym design and professional installation to ensure the facility met high-specification standards by opening day. They sought a partner who could provide maximum value through consultative expertise and seamless execution within a limited timeframe.
The solution & result:
Spirit Commercial Fitness worked in close tandem with the Atrium team to bring their vision to life. Through our complimentary (FOC) consultative service, our National Account Manager provided detailed planning and spatial design, focused on creating an open-plan and inclusive environment.
By utilising the Spirit Commercial range, we delivered a high-spec equipment fit-out that met all functional requirements while staying strictly within budget. The project was completed on time, resulting in a world-class facility ready for members from day one. This partnership highlights Spirit’s commitment to not only providing premium equipment but also delivering expert end-to-end project management.
The challenge:
The project faced extremely tight development timelines. While the Atrium team had a clear vision, they required expert guidance in gym design and professional installation to ensure the facility met high-specification standards by opening day. They sought a partner who could provide maximum value through consultative expertise and seamless execution within a limited timeframe.
The solution & result:
Spirit Commercial Fitness worked in close tandem with the Atrium team to bring their vision to life. Through our complimentary (FOC) consultative service, our National Account Manager provided detailed planning and spatial design, focused on creating an open-plan and inclusive environment.
By utilising the Spirit Commercial range, we delivered a high-spec equipment fit-out that met all functional requirements while staying strictly within budget. The project was completed on time, resulting in a world-class facility ready for members from day one. This partnership highlights Spirit’s commitment to not only providing premium equipment but also delivering expert end-to-end project management.
case study: Luxury hospitality solutions in Taiwan
Spirit Commercial Fitness, headquartered in Taiwan, delivers deep insights into the luxury hospitality market to create world-class fitness environments for premier five-star hotels.
We specialise in delivering professional spatial planning and high-performance commercial solutions that integrate with a hotel’s interior aesthetics while meeting the rigorous training demands of international travellers.
We provide immediate expert support to help hotel owners elevate their service standards, ensuring every guest enjoys a premium, high-quality workout experience in a sophisticated setting.
We specialise in delivering professional spatial planning and high-performance commercial solutions that integrate with a hotel’s interior aesthetics while meeting the rigorous training demands of international travellers.
We provide immediate expert support to help hotel owners elevate their service standards, ensuring every guest enjoys a premium, high-quality workout experience in a sophisticated setting.
Spirit Commercial Fitness
Tel: +886 2 2515 2288
Address:
12F, No.111, SongJiang Rd. 10486,
Taipei 10486,
Taiwan
James Blower, vice president global wellness & hospitality
Spirit Commercial Fitness video gallery:
Key personnel
James Blower, vice president global wellness & hospitality
Robert Lake, vice president global key accounts & distribution business
Dean Jackson, CEO, Dyaco UK
Robert Lake, vice president global key accounts & distribution business
Dean Jackson, CEO, Dyaco UK
Key customers
Our key customers span premium hospitality groups, educational institutions, corporate wellness programmes and commercial gyms.
We provide tailored fitness solutions for prestigious global brands like IHG and Radisson, ensuring high-performance environments that meet the diverse needs of students, employees, and fitness enthusiasts worldwide.
We provide tailored fitness solutions for prestigious global brands like IHG and Radisson, ensuring high-performance environments that meet the diverse needs of students, employees, and fitness enthusiasts worldwide.
Plans for the next 12 months
In the coming year, Spirit Commercial Fitness will aggressively promote our revolutionary i-Strength technology as the future of resistance training.
We aim to integrate this smart electronic system into premium hotels and large-scale commercial gyms to offer a safer, data-driven workout experience.
Alongside the global rollout of our Phantom Series, we will expand our Digital Ecosystem to enhance equipment management and member engagement.
We aim to integrate this smart electronic system into premium hotels and large-scale commercial gyms to offer a safer, data-driven workout experience.
Alongside the global rollout of our Phantom Series, we will expand our Digital Ecosystem to enhance equipment management and member engagement.
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