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FITNESS, HEALTH, WELLNESS

Product innovation

Andre Agassi's fitness concept enters Europe

Eight time Grand Slam tennis champion Andre Agassi has teamed up with fitness trainer Gil Reyes to launch a new high-intensity weight training machine for the UK and Irish markets.

Co-developed by the pair, the BILT by Agassi & Reyes equipment will be available throughout the UK and Ireland through Concept Fitness International (CFI), which has secured an exclusive distribution deal for the kit.

The centerpiece of the new range, the Change of Direction (COD) Machine received the prestigious 2013 FIBO Innovation Award for its design and safety.

The ergo-efficiency of the moving parts of the COD allows for a safe squat movement, as well as an intense, lateral exercise series, including side shuffles, lunges and single leg squats.

The construction of the machine provides for a safe direct line of movement, which protects the spine and back muscles and conforms to the natural angles of the body.

The BILT by Agassi & Reyes line consists of 12 machines, which are all modelled on the exact equipment Agassi used to train during his championship tennis career-and precision engineered to maximise productivity across any desired sport.

David Weir, Managing Director at Concept Fitness International, said: "We're excited to add the BILT by Agassi & Reyes to our product portfolio and deliver it direct to our customers.

"Since FIBO we've already received orders from a number of large health club operators as well as a selection of professional football and Rugby clubs and Universities across the country."

Company Details
Concept Fitness International
UK and Ireland distributor of BILT by Agassi and Reyes and TKO. BILT by Agassi and Reyes founded by tennis legend Andre Agassi is a unique strength range designed with function and safety in mind. The TKO range of equipment covers quality, affordable free-weights, studio and combat equipment as well as functional training.
Address
Unit 1.8 The Hub, Pacific Quay, Glasgow G51 1EA
Telephone
+44 (0)845 363 9969
Eight time Grand Slam tennis champion Andre Agassi has teamed up with fitness trainer Gil Reyes to launch a new high-intensity weight training machine for the UK and Irish markets.
68440_752057.gif

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Product innovation

Andre Agassi's fitness concept enters Europe

Eight time Grand Slam tennis champion Andre Agassi has teamed up with fitness trainer Gil Reyes to launch a new high-intensity weight training machine for the UK and Irish markets.

Co-developed by the pair, the BILT by Agassi & Reyes equipment will be available throughout the UK and Ireland through Concept Fitness International (CFI), which has secured an exclusive distribution deal for the kit.

The centerpiece of the new range, the Change of Direction (COD) Machine received the prestigious 2013 FIBO Innovation Award for its design and safety.

The ergo-efficiency of the moving parts of the COD allows for a safe squat movement, as well as an intense, lateral exercise series, including side shuffles, lunges and single leg squats.

The construction of the machine provides for a safe direct line of movement, which protects the spine and back muscles and conforms to the natural angles of the body.

The BILT by Agassi & Reyes line consists of 12 machines, which are all modelled on the exact equipment Agassi used to train during his championship tennis career-and precision engineered to maximise productivity across any desired sport.

David Weir, Managing Director at Concept Fitness International, said: "We're excited to add the BILT by Agassi & Reyes to our product portfolio and deliver it direct to our customers.

"Since FIBO we've already received orders from a number of large health club operators as well as a selection of professional football and Rugby clubs and Universities across the country."

Company Details
Concept Fitness International
UK and Ireland distributor of BILT by Agassi and Reyes and TKO. BILT by Agassi and Reyes founded by tennis legend Andre Agassi is a unique strength range designed with function and safety in mind. The TKO range of equipment covers quality, affordable free-weights, studio and combat equipment as well as functional training.
Address
Unit 1.8 The Hub, Pacific Quay, Glasgow G51 1EA
Telephone
+44 (0)845 363 9969
Eight time Grand Slam tennis champion Andre Agassi has teamed up with fitness trainer Gil Reyes to launch a new high-intensity weight training machine for the UK and Irish markets.
68440_752057.gif

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Manduka, a leading manufacturer of premium yoga mats has launched its P/ROX hybrid fitness mat,
Nilo Spa Design has launched a dry flotation bed called Marea that uses 500 litres
What does a premium body composition experience actually look like? It starts with the measurement itself.
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Tanita Europe has launched the MC-800, a next-generation segmental body composition analyser designed to advance
Xplor Fitness & Leisure
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Indoor cycling brand Wattbike has launched the latest edition of the AtomX, its commercial smart
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Fitbench has launched Fitbag, a gloveless boxing bag which has been designed to replace traditional
A waterfall massage jet shower by Werner Dosiertechnik (WDT) enables operators to deliver cold therapy
Sona is an AI-powered vagus nerve stimulator designed to address stress and burnout. Spearheaded by
Alliance Leisure
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CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal
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Sauna specialist Effe (formerly Effegibi) has introduced its new sauna and hammam collection, Baluar, designed
A new digital interface is being hailed as ‘revolutionary’ for the leisure, health and wellness
HPO Tech has added a new model to its Zeugma hyperbaric chamber portfolio, the Zeugma
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