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Les Mills
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Les Mills
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

Product innovation

Wigan Warriors switch it up and announce Myzone as new official heart rate monitoring partner

Myzone has announced it's partnering with Wigan Warriors as the rugby club’s official heart rate monitor supplier.

In addition to the players using the MZ-Switch for performance tracking, game days and recovery sessions, the club is also running a movement campaign across its community, empowering more people to fall in love with exercise and sport.

“The partnership first came about following a previous conversation with Wigan legend and England Rugby World Cup-winning captain, Jason Robinson,” explained David Stalker, Myzone CEO of EMEA.

“With an element of serendipity, Jason introduced us to the Wigan Warriors team and it made sense that we partner together for this special opportunity to really make a difference in both team performance and in the greater community.”

Providing belts for all first-team players and all playing squads, the MZ-Switch heart rate monitor and Myzone equipment will gamify players’ training on pre-game days and in recovery sessions.

In addition to the competitive benefits, the Community Foundation is also running a campaign within the community where everyone that reaches the World Health Organization’s guidelines for physical activity – 1,300 MEPs in a month – gets a free heart rate monitor at the end of the campaign.

“Myzone is delighted to be partnering with the most successful British rugby league team in history, to support their players’ performance, and engage the wider Wigan community to increase levels of physical activity,” explains Jonathan Monks, Myzone director of EMEA.

The MZ-Switch being used is the world's first interchangeable heart rate monitor for the gym, outdoors or in water. Integrated into the club’s Community Foundation projects along with fan engagement initiatives, Myzone’s ethos of making movement more fun for more people will be embraced to encourage physical activity and wellbeing inside and out of the training ground.

Wigan Warriors’ head of performance, Ian Bentley, commented: “We’re delighted to incorporate Myzone’s innovative products into our High-Performance programme.

“As a club, we’re always striving for improvements both off and on the field, and this technology will allow us to accurately understand player exertion levels and amend sessions accordingly.

“Our players are a competitive group so have already found the group heart rate display to be a great addition to the first-team gym, where they’ve been able to monitor performance in real-time and challenge each other.”

About the MZ-Switch

MZ-Switch is the world's first interchangeable heart rate monitor for the gym, outdoors or in water. Wearable three ways, simply switch between the chest belt, wrist strap and armband, depending on your choice of physical activity.

Wearing the Switch on your wrist or arm is best for non-gripping activities such as walking, running, cycling and swimming (wrist only) but stick to the chest belt for HIIT, weights and boxing.

It’s time to switch things up. For more information visit Myzone’s official website.

About MyzoneMyzone is a unique wearable fitness brand that rewards effort rather than ability, motivating its users to feel good about exercise and work harder. It uses inclusive, game-based mechanics and social elements to build communities together on the Myzone app.

Myzone creates personalised zones for each user, based on their maximum heart rate, which means anyone can compete together on a level playing field.

Used by 1.8 million people in 84 countries, Myzone develops accurate wearable technology, to provide engaging and motivational experiences, which support behaviour change to make exercise habits stick.

The most accurate calorie cruncher on the market

The chest strap boasts a heart rate accuracy of 99.4% ECG and the wristwatch a 95 per cent PPG accuracy and in conjunction with personal body metrics, it ensures calorie-burning calculations are supremely accurate and personal to individuals in your community.

It praises like a PT Unlike other activity monitors Myzone rewards effort, not fitness, motivating everyone to work harder. Myzone recognises everyone is different, so it creates a handicap for every user, based on their maximum heart rate, which effectively means members can compete with anyone on a level playing field.

It’s a multiplayer game

Myzone is massively addictive, challenging and motivating. Use the app to create competitions with friends or plot your progress on the leaderboard as Myzone turns effort into points, and then equates them to the World Health Organization’s guidelines for physical activity.

It’s Facebook for physical activityMyzone has its own social media network. Use it to follow friends, analyse workouts, then ‘like’ or comment on their efforts to stay connected - whether you are competitive or love collecting those likes to keep you moving. Together we are stronger, with the unbeatable connected experience.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Company Details
Myzone Ltd
MYZONE is a new innovative heart rate based system that uses wireless and cloud technology to accurately and conveniently monitor physical activity. It monitors heart rate, calories, time and MYZONE Effort Points (MEPs) with a focus on rewarding effort rather than fitness. It is the ultimate customer engagement tool – offering the key benefits to a club of increased member engagement, increased member retention and increased revenue streams.
Address
5th Floor, Market Square House, St James St, Nottingham NG1 6FG
Telephone
+44 1158 714396
Myzone has announced it's partnering with Wigan Warriors as the rugby club’s official heart rate monitor supplier.
2021/THUMB347757_162731_12301.jpg

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Product innovation

Wigan Warriors switch it up and announce Myzone as new official heart rate monitoring partner

Myzone has announced it's partnering with Wigan Warriors as the rugby club’s official heart rate monitor supplier.

In addition to the players using the MZ-Switch for performance tracking, game days and recovery sessions, the club is also running a movement campaign across its community, empowering more people to fall in love with exercise and sport.

“The partnership first came about following a previous conversation with Wigan legend and England Rugby World Cup-winning captain, Jason Robinson,” explained David Stalker, Myzone CEO of EMEA.

“With an element of serendipity, Jason introduced us to the Wigan Warriors team and it made sense that we partner together for this special opportunity to really make a difference in both team performance and in the greater community.”

Providing belts for all first-team players and all playing squads, the MZ-Switch heart rate monitor and Myzone equipment will gamify players’ training on pre-game days and in recovery sessions.

In addition to the competitive benefits, the Community Foundation is also running a campaign within the community where everyone that reaches the World Health Organization’s guidelines for physical activity – 1,300 MEPs in a month – gets a free heart rate monitor at the end of the campaign.

“Myzone is delighted to be partnering with the most successful British rugby league team in history, to support their players’ performance, and engage the wider Wigan community to increase levels of physical activity,” explains Jonathan Monks, Myzone director of EMEA.

The MZ-Switch being used is the world's first interchangeable heart rate monitor for the gym, outdoors or in water. Integrated into the club’s Community Foundation projects along with fan engagement initiatives, Myzone’s ethos of making movement more fun for more people will be embraced to encourage physical activity and wellbeing inside and out of the training ground.

Wigan Warriors’ head of performance, Ian Bentley, commented: “We’re delighted to incorporate Myzone’s innovative products into our High-Performance programme.

“As a club, we’re always striving for improvements both off and on the field, and this technology will allow us to accurately understand player exertion levels and amend sessions accordingly.

“Our players are a competitive group so have already found the group heart rate display to be a great addition to the first-team gym, where they’ve been able to monitor performance in real-time and challenge each other.”

About the MZ-Switch

MZ-Switch is the world's first interchangeable heart rate monitor for the gym, outdoors or in water. Wearable three ways, simply switch between the chest belt, wrist strap and armband, depending on your choice of physical activity.

Wearing the Switch on your wrist or arm is best for non-gripping activities such as walking, running, cycling and swimming (wrist only) but stick to the chest belt for HIIT, weights and boxing.

It’s time to switch things up. For more information visit Myzone’s official website.

About MyzoneMyzone is a unique wearable fitness brand that rewards effort rather than ability, motivating its users to feel good about exercise and work harder. It uses inclusive, game-based mechanics and social elements to build communities together on the Myzone app.

Myzone creates personalised zones for each user, based on their maximum heart rate, which means anyone can compete together on a level playing field.

Used by 1.8 million people in 84 countries, Myzone develops accurate wearable technology, to provide engaging and motivational experiences, which support behaviour change to make exercise habits stick.

The most accurate calorie cruncher on the market

The chest strap boasts a heart rate accuracy of 99.4% ECG and the wristwatch a 95 per cent PPG accuracy and in conjunction with personal body metrics, it ensures calorie-burning calculations are supremely accurate and personal to individuals in your community.

It praises like a PT Unlike other activity monitors Myzone rewards effort, not fitness, motivating everyone to work harder. Myzone recognises everyone is different, so it creates a handicap for every user, based on their maximum heart rate, which effectively means members can compete with anyone on a level playing field.

It’s a multiplayer game

Myzone is massively addictive, challenging and motivating. Use the app to create competitions with friends or plot your progress on the leaderboard as Myzone turns effort into points, and then equates them to the World Health Organization’s guidelines for physical activity.

It’s Facebook for physical activityMyzone has its own social media network. Use it to follow friends, analyse workouts, then ‘like’ or comment on their efforts to stay connected - whether you are competitive or love collecting those likes to keep you moving. Together we are stronger, with the unbeatable connected experience.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Company Details
Myzone Ltd
MYZONE is a new innovative heart rate based system that uses wireless and cloud technology to accurately and conveniently monitor physical activity. It monitors heart rate, calories, time and MYZONE Effort Points (MEPs) with a focus on rewarding effort rather than fitness. It is the ultimate customer engagement tool – offering the key benefits to a club of increased member engagement, increased member retention and increased revenue streams.
Address
5th Floor, Market Square House, St James St, Nottingham NG1 6FG
Telephone
+44 1158 714396
Myzone has announced it's partnering with Wigan Warriors as the rugby club’s official heart rate monitor supplier.
2021/THUMB347757_162731_12301.jpg

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Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than
Everyone Active has signed a number of new deals which will see the operator strengthen
Health and wellness tech start-up Puraclenz has launched a collection of ionic air and surface
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One of the world’s largest corporate wellbeing platforms Gympass has gained a new partner every
fibodo Limited
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Core Health & Fitness, an industry leader in commercial fitness products, is excited to announce
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the
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Offering red light therapy to your members can create a valuable source of secondary spend,
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Crown Sport Lockers (UK) Ltd
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Safety, quality of service, and member engagement are key in order to offer a unique
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Miha Bodytec GmbH
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Featured supplier news: Celebrating the return of group exercise – Les Mills to host free ‘Fastest Way Back’ livestream event for the industry
Last month (May) saw the welcomed return of group exercise classes. Group exercise is the heartbeat for so many clubs, with in-studio and instructor-led live experiences at the pinnacle.
Featured supplier news
Featured supplier news: FunXtion enhance interactive workouts with the launch of Virtual Player
Digital meets personal with the new Virtual Player from FunXtion, experts in interactive fitness, which allows clubs to stream and schedule world class virtual classes anytime, providing an interactive workout experience on the gym floor, functional area or directly to members at home via an app.
Featured operators news
Featured operator news: Everyone Active bolsters Everyone on Demand and enters second year with five new partnerships
Everyone Active has signed a number of new deals which will see the operator strengthen its digital product offering, Everyone on Demand.
Featured operators news
Featured operator news: Everyone Active generates £342m in social value
Award-winning leisure operator Everyone Active generated £342million in social value at its sites across the country in 2019/20.
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Company profile: Matrix Fitness
Matrix provides innovative commercial fitness equipment to facilities in all market sectors including private health ...
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Company profile: Les Mills UK
For over 50 years Les Mills has been leading the way in fitness to inspire ...
Supplier Showcases
Supplier showcase - Funxtion
Catalogue Gallery
Click on a catalogue to view it online
Directory
Trade associations
International SPA Association - iSPA: Trade associations
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
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Kemitron GmbH: Hydrotherapy / spa fragrances
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SpaBooker: Spa software
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Total Vibration Solutions / TVS Sports Surfaces: Flooring
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Carmarthenshire County Council
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Diary dates
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Expo Centre & Riviera di Rimini, Italy
Diary dates
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Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
28-29 Sep 2021
ExCeL London, London, United Kingdom
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
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Les Mills
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