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The Leisure Media Company Ltd
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FITNESS, HEALTH, WELLNESS

Product innovation

Rafael Pavón brings history to life with HTC Vive

HTC Vive has partnered with Rafael Pavón, an acclaimed virtual reality (VR) and augmented reality (AR) director and creative producer, to develop Memoria: Stories of La Garma, a new interactive VR documentary experience in Santander, Spain.

Memoria takes visitors inside the La Garma cave complex, rediscovered in 1995. A UNESCO World Heritage Site the caves date back more than 16,000 years.

La Garma is known for its parietal art – cave paintings – and for having one of the best preserved floors from the Paleolithic period, containing more than 4000 fossils.

It debuted at the Museum of Prehistory and Archaelogy of Cantabria in Santander, Spain and will now be available for virtual viewers to experience, using the HTC Vive Headset, via Viveport, a VR subscription service from HTC.

Set during the Paleolithic era, the experience tells the story of a hunting party returning to their home in the caves, only to find it has been blocked off by a landslide, sealing the caves in time and preserving thousands of artefacts in the process.

"From the beginning, the mission was to let the world know about the archaeological treasure hidden under the hill of Omoño, but soon we realized that alone would not be enough," said Pavón.

"We needed to go a step further. We needed to inspire and overwhelm like we felt when we went down to the cave. We needed to help people understand that what happened in the cave more than 16,000 years ago is much closer to us than we imagined. Those humans had the same essential questions we do, and these were reflected in the walls and objects of La Garma."

Since the caves' rediscovery, only 50 people, approximately, including Pavón, have entered.

The VR documentary is narrated by Geraldine Chaplin, renowned actress and daughter of comedy legend, Charlie Chaplin, and lasts approximately eight minutes. It was nominated for the Best Documentary Experience at Raindance Immersive, a film festival which champions independent film making worldwide.

Company Details
HTC Vive Arts
HTC’s VIVE headset, powered by SteamVR, pulls those virtual worlds off your computer screen and into your home. You’ll experience sights and sounds vivid and lifelike enough to transport you to another place, another time—whole new realities with limitless possibilities.
Address
London
HTC Vive has partnered with Rafael Pavón to develop Memoria: Stories of La Garma, a new interactive VR documentary experience in Santander, Spain.
2020/THUMB344979_351788_13884.jpg

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Product innovation

Rafael Pavón brings history to life with HTC Vive

HTC Vive has partnered with Rafael Pavón, an acclaimed virtual reality (VR) and augmented reality (AR) director and creative producer, to develop Memoria: Stories of La Garma, a new interactive VR documentary experience in Santander, Spain.

Memoria takes visitors inside the La Garma cave complex, rediscovered in 1995. A UNESCO World Heritage Site the caves date back more than 16,000 years.

La Garma is known for its parietal art – cave paintings – and for having one of the best preserved floors from the Paleolithic period, containing more than 4000 fossils.

It debuted at the Museum of Prehistory and Archaelogy of Cantabria in Santander, Spain and will now be available for virtual viewers to experience, using the HTC Vive Headset, via Viveport, a VR subscription service from HTC.

Set during the Paleolithic era, the experience tells the story of a hunting party returning to their home in the caves, only to find it has been blocked off by a landslide, sealing the caves in time and preserving thousands of artefacts in the process.

"From the beginning, the mission was to let the world know about the archaeological treasure hidden under the hill of Omoño, but soon we realized that alone would not be enough," said Pavón.

"We needed to go a step further. We needed to inspire and overwhelm like we felt when we went down to the cave. We needed to help people understand that what happened in the cave more than 16,000 years ago is much closer to us than we imagined. Those humans had the same essential questions we do, and these were reflected in the walls and objects of La Garma."

Since the caves' rediscovery, only 50 people, approximately, including Pavón, have entered.

The VR documentary is narrated by Geraldine Chaplin, renowned actress and daughter of comedy legend, Charlie Chaplin, and lasts approximately eight minutes. It was nominated for the Best Documentary Experience at Raindance Immersive, a film festival which champions independent film making worldwide.

Company Details
HTC Vive Arts
HTC’s VIVE headset, powered by SteamVR, pulls those virtual worlds off your computer screen and into your home. You’ll experience sights and sounds vivid and lifelike enough to transport you to another place, another time—whole new realities with limitless possibilities.
Address
London
HTC Vive has partnered with Rafael Pavón to develop Memoria: Stories of La Garma, a new interactive VR documentary experience in Santander, Spain.
2020/THUMB344979_351788_13884.jpg

Product innovation

Keiser has released a new line of resistance equipment designed to give real-time feedback and
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi,
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used
Elevate
Elevate
Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry
Introducing Sprung Gym-Flooring, where innovation meets excellence in the world of flooring and sports solutions.
PerformX Live, the premier business of fitness event, has announced Dr Jonathan Leary, founder and
Elevate, the premier event in the physical activity, fitness, sports therapy and performance sector, is
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
Questex/McLean Events (Spatec/SIBEC)
Questex/McLean Events (Spatec/SIBEC)
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
Precor made history in 2011 with the launch of the first connected fitness console. Since
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike. The
In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
Ecore has launched Nada Rx, an ECOsurfaces PVC-free flooring line. Designed for commercial spaces where
As one of the most energy-intensive industries in the UK, leisure facilities face a critical
Boxblitx, an interactive boxing fitness machine, has been designed to transform gym routines by gamifiying
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