Product innovation
Panatta evolves the Evo line
Fitness company Panatta Sport has unveiled the Fit Evo line of equipment, a simplified product range with a lower entry price.
The company feels that whilst its main products have a high attention to detail and features, there is scope for such a range which still maintains many of the features and functionality associated with Panatta.
As an example, the price for a gym made up of ten machines - lat pull down, pectoral machine, inclined chest press convergent, bicep curl, leg extension, leg curl, multi hip, cable cross over, smiths machine and high low pulley - would cost £13,323.00, subject to leasing company conditions.
This works out at only £287.00 per month over five years, which would be within the ten year life expectancy of the equipment.
There are 27 machines in the Evo line, with the colour choices complementing the company's Fit2000, X-pression and Freeweight lines to allow benches and accessories to be 'blended' into a facility.
The Advance line of Cardio products features the Classic level, which uses the frame and main body of the standard products but with a simplified console.
As an example, two treadmills, two bikes and two recumbent bikes would only cost £15,860.00, which could be leased over three years for £515.00 per month, or £342.00 over five years.