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FITNESS, HEALTH, WELLNESS

Product innovation

Motiv launches fashionable fitness tracker

San Francisco-based tech start-up Motiv introduced an innovative sleep tracking device which doubles as a fitness tracker – as well as a fashion statement. Motiv Ring is being marketed as the “first highly advanced wearable device that changes the way people measure both activity and sleep”.


The device uses micro-technology and packs a lot into its slim, ultralight design. It’s able to monitor heart rate as well as tracking the user’s active minutes, activity type, sleep duration, calories burned, distance and steps taken. Software includes an intuitive app, which establishes weekly goals and adjusts daily targets based on the user's activity.
With a battery life of five days and a waterproof casing which allows for showering and swimming, Motiv Ring has been designed as a ‘wear-at-all-times’ device.


“Despite the rapid growth of – and innovation within – the wearable market, over half of those who buy a fitness tracker lose interest and discontinue use because current solutions are uncomfortable, unattractive and don't provide truly meaningful insights,” says Mike Strasser, co-founder and CEO of Motiv.
“From a hardware perspective, we knew we had to build a device that could be with you all the time. To do that, it had to be small, durable, waterproof, allow you to effortlessly measure activity and sleep, and not interfere with daily life.”

Company Details
Motiv
Motiv is a personal technology brand focused on making devices that fit seamlessly into our lives. With our first line of personal fitness trackers, we’re dedicated to building product experiences that are beautiful and easy to use. That’s the moment when using technology becomes a truly delightful experience and virtually blends into your daily life.
San Francisco-based tech start-up Motiv introduced an innovative sleep tracking device which doubles as a fitness tracker
695568_827453.jpg

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Product innovation

Motiv launches fashionable fitness tracker

San Francisco-based tech start-up Motiv introduced an innovative sleep tracking device which doubles as a fitness tracker – as well as a fashion statement. Motiv Ring is being marketed as the “first highly advanced wearable device that changes the way people measure both activity and sleep”.


The device uses micro-technology and packs a lot into its slim, ultralight design. It’s able to monitor heart rate as well as tracking the user’s active minutes, activity type, sleep duration, calories burned, distance and steps taken. Software includes an intuitive app, which establishes weekly goals and adjusts daily targets based on the user's activity.
With a battery life of five days and a waterproof casing which allows for showering and swimming, Motiv Ring has been designed as a ‘wear-at-all-times’ device.


“Despite the rapid growth of – and innovation within – the wearable market, over half of those who buy a fitness tracker lose interest and discontinue use because current solutions are uncomfortable, unattractive and don't provide truly meaningful insights,” says Mike Strasser, co-founder and CEO of Motiv.
“From a hardware perspective, we knew we had to build a device that could be with you all the time. To do that, it had to be small, durable, waterproof, allow you to effortlessly measure activity and sleep, and not interfere with daily life.”

Company Details
Motiv
Motiv is a personal technology brand focused on making devices that fit seamlessly into our lives. With our first line of personal fitness trackers, we’re dedicated to building product experiences that are beautiful and easy to use. That’s the moment when using technology becomes a truly delightful experience and virtually blends into your daily life.
San Francisco-based tech start-up Motiv introduced an innovative sleep tracking device which doubles as a fitness tracker
695568_827453.jpg

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Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo
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Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
Questex/McLean Events (Spatec/SIBEC)
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Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Introducing Sprung Gym-Flooring, where innovation meets excellence in the world of flooring and sports solutions.
PerformX Live, the premier business of fitness event, has announced Dr Jonathan Leary, founder and
Elevate, the premier event in the physical activity, fitness, sports therapy and performance sector, is
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
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Precor made history in 2011 with the launch of the first connected fitness console. Since
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike. The
In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
Ecore has launched Nada Rx, an ECOsurfaces PVC-free flooring line. Designed for commercial spaces where
Boxblitx, an interactive boxing fitness machine, has been designed to transform gym routines by gamifiying
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
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