Foam rollers are used to improve balance and alignment by strengthening the core muscles. They are also effective in myofascial massage and can help re-educate muscular flexibility and dynamic strength.

The GoFit Foam Roller is great for self-massage and muscle compression. It helps develop core stabilisation and at the same time relieves stress and pain. This is a key tool for a core workout. Red in colour and branded GoFit, the 90cm or 45cm length foam rollers both have a 15cm diameter.

Within the retail packaging is an excellent Core Training DVD led by Mark Verstegen, which takes you through the massage techniques and exercises using the Foam Roller to help to release the fascia. This complete package is perfect for PTs or as a secondary spend item to sell to clients for their use at home.

GoFit is one of the leading retail fitness brands in America and is now being distributed by PowerBlock Fitness Ltd in the UK and throughout Europe. In addition to the core stability and massage ranges, there are resistance and sports performance products, each including professional education programmes by some of the world's leading personal trainers and sports coaches. All products are professionally packaged for retail design and come with either a workout DVD or comprehensive exercise manual.

View the GoFit online catalogue and place an order by clicking here.

To discuss becoming a retailer of the GoFit range contact Peter Cowdrey on 07595 910 302, email [email protected] or visit www.powerblockfitness.com for more information.