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FITNESS, HEALTH, WELLNESS

Product innovation

GymAware tracks weight lifting performance with Flex

GymAware, a fitness equipment company based in Australia, has created Flex, a tracking device that collects performance data from weight training.

Distributed in the UK by Perform Better, Flex is a lightweight device that can attach to any barbell magnetically and uses 16 laser optics to measure the weight's vertical displacement from the closest surface, either the floor or ceiling.

Users simply fit the Flex to the barbell, which then collects data, such as the weight's vertical displacement, height, dip, power and velocity, and sends it to the Flex Stronger app, where users can track their performance either by repetition, set or session.

It can also track increases in strength and load, as well as technique improvements, and can be used by personal trainers to motivate clients, track their progress and set goals. It can even be used to create personalised programming.

"Flex turns any barbell into a smart gym by providing real-time feedback on each and every lift. Combined with community features and accurate technology, it is the perfect solution for anyone wishing to train at the next level," says GymAware MD Heather Lawton.

Company Details
GymAware
Address
Unit 8 26-28 Winchcombe Court, Mitchel, ACT 2911, Australia
Telephone
+61.2.6162.1770
GymAware, a fitness equipment company based in Australia, has created Flex, a tracking device that collects performance data from weight training.
HAF,HAF,,tec,haf
2020/THUMB345079_551760_319411.jpg

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Product innovation

GymAware tracks weight lifting performance with Flex

GymAware, a fitness equipment company based in Australia, has created Flex, a tracking device that collects performance data from weight training.

Distributed in the UK by Perform Better, Flex is a lightweight device that can attach to any barbell magnetically and uses 16 laser optics to measure the weight's vertical displacement from the closest surface, either the floor or ceiling.

Users simply fit the Flex to the barbell, which then collects data, such as the weight's vertical displacement, height, dip, power and velocity, and sends it to the Flex Stronger app, where users can track their performance either by repetition, set or session.

It can also track increases in strength and load, as well as technique improvements, and can be used by personal trainers to motivate clients, track their progress and set goals. It can even be used to create personalised programming.

"Flex turns any barbell into a smart gym by providing real-time feedback on each and every lift. Combined with community features and accurate technology, it is the perfect solution for anyone wishing to train at the next level," says GymAware MD Heather Lawton.

Company Details
GymAware
Address
Unit 8 26-28 Winchcombe Court, Mitchel, ACT 2911, Australia
Telephone
+61.2.6162.1770
GymAware, a fitness equipment company based in Australia, has created Flex, a tracking device that collects performance data from weight training.
HAF,HAF,,tec,haf
2020/THUMB345079_551760_319411.jpg

Product innovation

"We summarise what we do in two words – functional art," says Gian Luca Innocenzi,
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber at Cryo
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users
Questex/McLean Events (Spatec/SIBEC)
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Experience the pinnacle of fitness and luxury at the premier industry event, Sibec EMEA, set
Introducing Sprung Gym-Flooring, where innovation meets excellence in the world of flooring and sports solutions.
PerformX Live, the premier business of fitness event, has announced Dr Jonathan Leary, founder and
Elevate, the premier event in the physical activity, fitness, sports therapy and performance sector, is
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design,
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as
Developed for the world of medicine, tailored to the needs of modern fitness studios. The
Elevate
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As one of the most energy-intensive industries in the UK, leisure facilities face a critical
Precor made history in 2011 with the launch of the first connected fitness console. Since
Power Plate’s new VibeShift technology is now available on the Power Plate Rev bike. The
In response to the growth in strength training, Precor has launched its Resolute Multi-Stations. The
Ecore has launched Nada Rx, an ECOsurfaces PVC-free flooring line. Designed for commercial spaces where
Boxblitx, an interactive boxing fitness machine, has been designed to transform gym routines by gamifiying
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the
Study Active has legally acquired the name “Premier Global” and select Premier Global branding assets
Tapping into the growing interest in cold water immersion, Emperor Ice Baths has created what
Fitness and recovery brands Hyperice and Escape Fitness have teamed up to create dedicated recovery
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