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Ineos Hygienics
Ineos Hygienics
Ineos Hygienics
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

Product innovation

Core Health & Fitness expands Nautilus Leverage product line

Strength training has purpose and appeals to members of all ages and backgrounds, regardless of specific fitness goals.

While it can come in an abundance of forms, the root benefits of the movements are universal, helping users improve bone health, maintain muscle tissue, increase cardiovascular health and increase body strength.

Most strength movements can be performed either traditionally with free weights or assisted via machine-based training methods, however, strength training can be overwhelming and scary to someone new to using weights for working out.

Concerns are largely based upon beginner’s fear, user error and safety when lifting heavy weights without a spotter.

This initial learning curve of understanding correct form, which weight to use and what exercises to perform, could cause a beginner to abandon the idea of strength training altogether.

This is why assisted strength movements can be a fantastic resource for gym users of all experience levels as assisted strength machines tend to be beginner-friendly, don’t typically require a spotter and can isolate certain muscle groups.

Strength training specialist Nautilus was inspired by this to create the Leverage Deadlift Shrug as an ideal solution for those seeking the benefits of the deadlift movement on an assisted machine.

This new easy to use, safe and effective product from the renowned Leverage line is a perfect fit for facilities hoping to expand their free weight, functional, or plate loaded areas.

With a defined path of motion, even the newest strength training members can feel comfortable beginning their journey.

Gym staff can relax as members use the Deadlift Shrug without worries of potential clientele injury.

It’s not uncommon to scrape the barbell on the front of the shins, especially when first learning the deadlift exercise but with the Leverage Deadlift Shrug’s pivoting handle design, the risk to the user is eliminated.

The controlled load keeps the user in control of the exercise; allowing guests to choose the stress they are hoping to accomplish by increasing or decreasing weight or rep schemes.

Adjusting these factors can allow gym members to perform progressive training to build endurance and strength.

Typical plate loaded machines utilise free weights such as bumper or Olympic plates for resistance while continuing to protect the intended path of motion for the user. Leverage takes this innovation one step further.

The Leverage line from Nautilus is best in class, complemented by integrated weight storage.

It ensures low load points for safe and simple use, offers unilateral independent movement arms and mimics the biomechanics of a high-end selectorised strength piece while still providing lower frictional resistance during the movement.

The Leverage Deadlift Shrug gives users the option to include deadlifting, a highly beneficial movement, into their workouts with ease.

As members continue to utilise the machine, they’ll see improvements in strength, endurance and overall functional fitness.

The shrug, mirrored after the deadlift movement, mimics common movements performed by individuals daily. This functional fitness training will lead members to live healthier, safer lives by teaching proper form for lifting and building full-body strength.

The Leverage Deadlift Shrug is the bridge members crave to test the waters of strength training and trust in themselves.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Company Details
Core Health & Fitness
Core Health & Fitness is more than gym equipment, we offer innovative solutions for all your facility needs. Whether working with us directly or through our partners and distributors world-wide, we provide the highest quality equipment backed by a service and support team that will always go the extra mile to get you what you need, when you need it. Partner with us and see how our Core Values motivate our every decision.

We offer the commercial fitness and health club marketplace an unmatched portfolio of brands including Star Trac® fitness equipment solutions, StairMaster® HIIT products, Nautilus® commercial strength products, Schwinn® indoor cycling bikes and more recently Throwdown® for functional fitness.
Address
Unit 4, The Gateway Centre,
Coronation Road,
Cressex Business Park,
High Wycombe,
Buckinghamshire HP12 3SU UK
Telephone
+44 (0)1494 688260
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Product innovation

Core Health & Fitness expands Nautilus Leverage product line

Strength training has purpose and appeals to members of all ages and backgrounds, regardless of specific fitness goals.

While it can come in an abundance of forms, the root benefits of the movements are universal, helping users improve bone health, maintain muscle tissue, increase cardiovascular health and increase body strength.

Most strength movements can be performed either traditionally with free weights or assisted via machine-based training methods, however, strength training can be overwhelming and scary to someone new to using weights for working out.

Concerns are largely based upon beginner’s fear, user error and safety when lifting heavy weights without a spotter.

This initial learning curve of understanding correct form, which weight to use and what exercises to perform, could cause a beginner to abandon the idea of strength training altogether.

This is why assisted strength movements can be a fantastic resource for gym users of all experience levels as assisted strength machines tend to be beginner-friendly, don’t typically require a spotter and can isolate certain muscle groups.

Strength training specialist Nautilus was inspired by this to create the Leverage Deadlift Shrug as an ideal solution for those seeking the benefits of the deadlift movement on an assisted machine.

This new easy to use, safe and effective product from the renowned Leverage line is a perfect fit for facilities hoping to expand their free weight, functional, or plate loaded areas.

With a defined path of motion, even the newest strength training members can feel comfortable beginning their journey.

Gym staff can relax as members use the Deadlift Shrug without worries of potential clientele injury.

It’s not uncommon to scrape the barbell on the front of the shins, especially when first learning the deadlift exercise but with the Leverage Deadlift Shrug’s pivoting handle design, the risk to the user is eliminated.

The controlled load keeps the user in control of the exercise; allowing guests to choose the stress they are hoping to accomplish by increasing or decreasing weight or rep schemes.

Adjusting these factors can allow gym members to perform progressive training to build endurance and strength.

Typical plate loaded machines utilise free weights such as bumper or Olympic plates for resistance while continuing to protect the intended path of motion for the user. Leverage takes this innovation one step further.

The Leverage line from Nautilus is best in class, complemented by integrated weight storage.

It ensures low load points for safe and simple use, offers unilateral independent movement arms and mimics the biomechanics of a high-end selectorised strength piece while still providing lower frictional resistance during the movement.

The Leverage Deadlift Shrug gives users the option to include deadlifting, a highly beneficial movement, into their workouts with ease.

As members continue to utilise the machine, they’ll see improvements in strength, endurance and overall functional fitness.

The shrug, mirrored after the deadlift movement, mimics common movements performed by individuals daily. This functional fitness training will lead members to live healthier, safer lives by teaching proper form for lifting and building full-body strength.

The Leverage Deadlift Shrug is the bridge members crave to test the waters of strength training and trust in themselves.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Company Details
Core Health & Fitness
Core Health & Fitness is more than gym equipment, we offer innovative solutions for all your facility needs. Whether working with us directly or through our partners and distributors world-wide, we provide the highest quality equipment backed by a service and support team that will always go the extra mile to get you what you need, when you need it. Partner with us and see how our Core Values motivate our every decision.

We offer the commercial fitness and health club marketplace an unmatched portfolio of brands including Star Trac® fitness equipment solutions, StairMaster® HIIT products, Nautilus® commercial strength products, Schwinn® indoor cycling bikes and more recently Throwdown® for functional fitness.
Address
Unit 4, The Gateway Centre,
Coronation Road,
Cressex Business Park,
High Wycombe,
Buckinghamshire HP12 3SU UK
Telephone
+44 (0)1494 688260
Related news

Core Health & Fitness announces partnership with Énergie Fitness Iberia

04 Jan 2012
Core Health & Fitness is proud to have signed an exclusive supplier agreement for the ...

A runner’s life, by Dame Kelly Holmes

08 Dec 2020
I started running when I was 12 years old, a skinny girl with an afro. ...

Core unveils Nautilus fit-out at the largest gym in South-West UK

28 Oct 2020
Core Health & Fitness, an industry leader in commercial fitness products, has revealed a partnership ...

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Leading fitness supplier Physical Company and Athletic Thinking – an organisation whose deep expertise in
With the current pandemic and the nation becoming more focused on their own health, InBody
Safe Space, supplier of lockers and changing room solutions to the fitness and leisure industry,
Myzone is delivering free online PE lessons for families via its MZ-Remote platform, every weekday
Power Plate Pulse is a powerful yet whisper-quiet handheld targeted vibration product, designed to help
Miha Bodytec GmbH
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The industry is eagerly awaiting the reopening of health clubs and leisure centres in another
Bringing strength equipment back to basics, Pulse Fitness has launched a Classic Strength Line which
Fitness start-up, Inspace, has revealed plans to launch a new brand, website and social channels.
For over 30 years, ASPA International has designed and built high-quality spas for the hotel,
Ariston’s electric water heaters create hot water cost-effectively, ensuring gym-goers can enjoy a post-workout shower,
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FreeMotion Fitness
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Active IQ has launched its Level 3 Award in Understanding the Development and Delivery of
Safe Space Lockers
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Member engagement software provider The Retention People (TRP) has unveiled the winners of its annual
Functional training gym, The Shredquarters, has moved into franchising, partnering with Physical Company to support
The COVID-19 pandemic has temporarily halted opportunities to gather in-person to discuss vital topics relating
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Catalogue Gallery
Click on a catalogue to view it online
Directory
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Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-04 Jul 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
04-07 Nov 2021
Exhibition Centre , Cologne, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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Ineos Hygienics
Ineos Hygienics