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Technogym
Technogym
Technogym
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

Product innovation

Auro fitness app democratises personalised training

I wanted to make personalised instruction available to one and all
– Anta Pattabiraman, Auro CEO and co-founder

Auro, a London-based fitness tech start-up, has developed a motivational fitness app that delivers audible on-demand workouts and fitness classes.

Developed by a team of personal trainers, the classes, which can be carried out both inside or outside the gym, range from outdoor running, walking, treadmill, X-trainer, strength training, spinning, rowing, yoga and stretching.

Workouts are designed to be delivered audibly so that users don't get distracted by having to look down at a screen during their workout, although it does feature images and gifs to demonstrate the form and technique of a particular exercise.

In addition, Auro features patented AI-based algorithms that analyse multiple input streams in order to 'hyper-personalise' the experience.

Auro CEO and co-founder Anta Pattabiraman says: "There are 9.7 million gym members in the UK, yet only 250,000 use personal trainers because of the cost. Without personalised instruction, most people get demotivated and don't make the most of their gym membership/fitness schedule. I fundamentally believed that this could be changed. I wanted to make personalised instruction available to one and all."

If you would like to get each issue of HCM magazine sent direct to you for FREE, plus the weekly HCM ezine, sign up now!
Company Details
Auro
Auro provides high-quality audio fitness workouts
Website
aurofit.co
Auro, a London-based fitness tech start-up, has developed a motivational fitness app that delivers audible on-demand workouts and fitness classes.
imagesX/THUMB344277_716263_119789.jpg

Product innovation

Innovatise, the company behind myFitApp, today announced the immediate availability of its customer-branded live-streaming solution.
The Bicester Hotel and Spa has launched purpose-built fitness and performance facilities to create a
As Governments turn attention to a lockdown exit strategy, the world is bracing itself for
Adidas believes that creators, just like athletes, need an environment that inspires their employees to
Gympass has launched Gympass Plus - including an on-demand platform powered by Wexer - for
There is no escaping the fact that we are operating in extraordinary times. Our physical
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• New training program Immunity Boost to strengthen the immune system • Mobile training slot
fibodo, a booking management platform for the fitness industry, has launched Fit 4 the Fight,
Boutique AA 4-star destination Lincombe Hall Hotel, Torquay, has expanded its leisure provision by unveiling
The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500,000 overhaul to enable it
Precor has developed a set of resources for gym operators, designed to keep members engaged
Booty Builder is set to make its UK debut following a new distribution partnership with
iFit, an interactive fitness streaming platform from Freemotion Fitness, has received significant capital investment, worth
Zynk Design Consultants
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Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management
Fitness giant Technogym will enable club operators to offer at-home training and coaching services to
GymAware, a fitness equipment company based in Australia, has created Flex, a tracking device that
Life Fitness has launched a series at-home on-demand workouts to keep users active in the
SIBEC
SIBEC
1 - 15 of 1,797
Featured supplier news
Featured supplier: EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Featured supplier news
Featured supplier: Let's get restarted: Physical Company offers advice on keeping gym members safe
As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
Video Gallery
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Improve your training experience. All your data in a single app. Read more
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Company profiles
Company profile: Fisikal Limited
Fisikal helps fitness professionals, operators and education organisations improve efficiencies and service through its online ...
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Company profile: Healthcheck Services Ltd
Here at Healthcheck Services, we want to empower you, your clients & your staff to ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Fitness Software
FunXtion International BV: Fitness Software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Management software
Fisikal: Management software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Fitness equipment
Healthcheck Services Ltd: Fitness equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Trade associations
International SPA Association - iSPA: Trade associations
Exercise equipment
Matrix Fitness: Exercise equipment
Spa software
SpaBooker: Spa software
Locking solutions
Monster Padlocks: Locking solutions
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates

Product innovation

Auro fitness app democratises personalised training

I wanted to make personalised instruction available to one and all
– Anta Pattabiraman, Auro CEO and co-founder

Auro, a London-based fitness tech start-up, has developed a motivational fitness app that delivers audible on-demand workouts and fitness classes.

Developed by a team of personal trainers, the classes, which can be carried out both inside or outside the gym, range from outdoor running, walking, treadmill, X-trainer, strength training, spinning, rowing, yoga and stretching.

Workouts are designed to be delivered audibly so that users don't get distracted by having to look down at a screen during their workout, although it does feature images and gifs to demonstrate the form and technique of a particular exercise.

In addition, Auro features patented AI-based algorithms that analyse multiple input streams in order to 'hyper-personalise' the experience.

Auro CEO and co-founder Anta Pattabiraman says: "There are 9.7 million gym members in the UK, yet only 250,000 use personal trainers because of the cost. Without personalised instruction, most people get demotivated and don't make the most of their gym membership/fitness schedule. I fundamentally believed that this could be changed. I wanted to make personalised instruction available to one and all."

If you would like to get each issue of HCM magazine sent direct to you for FREE, plus the weekly HCM ezine, sign up now!
Company Details
Auro
Auro provides high-quality audio fitness workouts
Website
aurofit.co
Auro, a London-based fitness tech start-up, has developed a motivational fitness app that delivers audible on-demand workouts and fitness classes.
imagesX/THUMB344277_716263_119789.jpg

Product innovation

Innovatise, the company behind myFitApp, today announced the immediate availability of its customer-branded live-streaming solution.
The Bicester Hotel and Spa has launched purpose-built fitness and performance facilities to create a
As Governments turn attention to a lockdown exit strategy, the world is bracing itself for
Adidas believes that creators, just like athletes, need an environment that inspires their employees to
Gympass has launched Gympass Plus - including an on-demand platform powered by Wexer - for
There is no escaping the fact that we are operating in extraordinary times. Our physical
ukactive
ukactive
• New training program Immunity Boost to strengthen the immune system • Mobile training slot
fibodo, a booking management platform for the fitness industry, has launched Fit 4 the Fight,
Boutique AA 4-star destination Lincombe Hall Hotel, Torquay, has expanded its leisure provision by unveiling
The newly refurbished Aberdeen Sports Village (ASV) has undergone a £500,000 overhaul to enable it
Precor has developed a set of resources for gym operators, designed to keep members engaged
Booty Builder is set to make its UK debut following a new distribution partnership with
iFit, an interactive fitness streaming platform from Freemotion Fitness, has received significant capital investment, worth
Zynk Design Consultants
Zynk Design Consultants
Fitness expert and television host, Jessie Pavelka has collaborated with Fisikal, experts in digital management
Fitness giant Technogym will enable club operators to offer at-home training and coaching services to
GymAware, a fitness equipment company based in Australia, has created Flex, a tracking device that
Life Fitness has launched a series at-home on-demand workouts to keep users active in the
SIBEC
SIBEC
1 - 15 of 1,797
Latest News
Publicly listed operator, The Gym Group (TGG) says it has retained 80 per cent of ...
Latest News
PureGym's operations in Europe have helped the business through the UK lockdown, according to CEO ...
Latest News
Following its announcement that grassroots sport could restart on 11 July and that gyms and ...
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Industry body ukactive has launched an Independent Operators' Steering Group, catering for members who run ...
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The UK's fitness industry can finally get back to business on Saturday 25 July, following ...
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HCM understands a decision on reopening dates for gyms and also for spas will be ...
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Features
The way I see it
As Technogym launches its new virtual and on-demand services, Francesco Arlotti, head of digital solutions, shares his thoughts with HCM
Features
Consumer culture
Ken Hughes, expert in consumer culture and human behaviour spoke as part of the Technogym Talks series of webinars about how operators can navigate the new consumer landscape
Features
Talking Point
The fitness industry has shown incredible flexibility during lockdown, pivoting to digital to keep people active. But as lockdowns end, we ask what impact the pandemic will have on facility provision
People
HCM people

Dave Courteen

MD and co-founder of Mosaic Spa and Health Clubs
I set myself the goal that if I found someone famous to write the foreword and a publisher, then I would write the book
People
HCM people

Dan Bond

Owner, CrossFit Fort Ashton
We’d explained leading up to the lockdown that if everyone decided to freeze or cancel, then there would be a possibility of not having a gym to come back to
People
During lockdown, 40% of all spend on live streamed and pre-recorded workouts went to businesses those individuals had never physically visited
Featured supplier news
Featured supplier: EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Featured supplier news
Featured supplier: Let's get restarted: Physical Company offers advice on keeping gym members safe
As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
Video Gallery
Technogym mywellness app
Technogym
Improve your training experience. All your data in a single app. Read more
More videos:
Company profiles
Company profile: Fisikal Limited
Fisikal helps fitness professionals, operators and education organisations improve efficiencies and service through its online ...
Company profiles
Company profile: Healthcheck Services Ltd
Here at Healthcheck Services, we want to empower you, your clients & your staff to ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Fitness Software
FunXtion International BV: Fitness Software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Management software
Fisikal: Management software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Fitness equipment
Healthcheck Services Ltd: Fitness equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Trade associations
International SPA Association - iSPA: Trade associations
Exercise equipment
Matrix Fitness: Exercise equipment
Spa software
SpaBooker: Spa software
Locking solutions
Monster Padlocks: Locking solutions
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
22-23 Sep 2020
Heythrop Park, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
03-06 Nov 2020
Online,
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
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