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“Brawn is the digital platform that drives revenues from personal training”
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The partnership between PureGym and Belfast-based
supplier BLK BOX is transforming the gym floor
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Francesca Cooper-Boden says
health assessment services can
boost health club retention
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D2F had updated its brand styling to keep pace with
business growth. MD, John Lofting and operations
director, Matt Aynsley, explain the rationale
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GymNation is pioneering the future of
fitness with software specialist Perfect
Gym providing a scalable tech platform
to power and sustain its growth
HCM magazine
As more people join clubs to support their mental
health, fitness professionals need to be empowered to
take a holistic approach. Kath Hudson shares useful
tools discussed at the ACE summit on mental health
HCM magazine
Basic-Fit – which has been scaling rapidly across Europe –
is considering franchising to ramp up growth further afield
HCM magazine
New research has found BMI to be a highly inaccurate measure of childhood obesity, leading current thinking and policy based on it into question
HCM magazine
McFit, the original budget gym is undergoing
a transformation with a new look and
estate-wide overhaul, as Liz Terry reports