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FITNESS, HEALTH, WELLNESS

press release: Virtuagym

Virtuagym and Hidden Profits Marketing partner and launch new lead management solution for fitness clubs and studios

25 May 2023
The integration combines Virtuagym’s club management software and Hidden Profits Marketing’s lead generation formula / Virtuagym / Hidden Profits Marketing
Virtuagym, global provider of the leading All-in-One health and fitness software solution, and Hidden Profits Marketing, creator of Europe’s foremost platform for gym and studio lead generation, have announced a new partnership, including a product integration.

The new integration has created a seamless automation between Virtuagym’s club management software and Hidden Profits Marketing’s lead generation formula, enabling fitness clubs and studios to enhance their customer lead management and boost their growth.

Through this solution, fitness club owners and entrepreneurs can efficiently access key lead information all on the Virtuagym platform, whilst significantly reducing administrative work by removing the need for manually uploading leads between systems.

The leads generated by Hidden Profits Marketing, including all key information and statuses, are automatically displayed in a customer lead overview in the Virtuagym system. Furthermore, the data is synced between both platforms, ensuring club managers and entrepreneurs can easily track customer conversion rates.

“Digitisation has transformed how health and fitness businesses engage with and manage potential new customers. And in an increasingly competitive industry, it has never been more important to use systems that enable businesses to efficiently acquire, analyse and understand them”, commented Hugo Braam, CEO and Co-Founder of Virtuagym. “We believe this integration with Hidden Profits Marketing will be invaluable for our customers, further enhancing Virtuagym’s open and customizable All-in-One platform for management, coaching and engagement.”

“For Hidden Profits Marketing, the partnership with Virtuagym is all about adding extra value to our clients and to the entrepreneurs that really aim at building a rock solid and healthy business,’ stated Aernout Leezenberg, Founder and CEO of Hidden Profits Marketing. “It supports our decision for further expansion and growth in German and Dutch speaking countries. It is also a logical next step in supporting fitness chains and independent clubs, gyms and studios, to automate their member and lead recruiting processes. Both from a technical and business perspective.”

For Virtuagym, the partnership with Hidden Profits Marketing is another indication of a significant new growth phase focused on further developing its innovative All-in-One solution, including via seamless partner integrations. At present, Virtuagym’s platform is already integrated with the likes of Matrix Fitness, LifeFitness, ClassPass, FitnessKPI, PS-Tec and InBody.

The new solution is initially available to Virtuagym and Hidden Profits Marketing customers in the Benelux and DACH regions, with the latter being a key growth area for both organisations. One joint German customer, Mrs Sporty, is already using the integration:

As outlined by Jan Klein-Zirbes, Owner of Mrs Sporty Munich-Bogenhausen, “The integration between Hidden Profits Marketing and Virtuagym has delivered immediate convenience and effectiveness. It saves me valuable time because the leads are automatically in the system, so we can focus more on our members.”
More press releases and updates from Virtuagym:
EGYM, a global fitness technology and corporate fitness leader, has partnered with Virtuagym, a leading provider of All-in-One fitness coaching and club management technology.
The Deutscher Fitness und Aerobic Verband e.V (DFAV), the oldest German non-profit association for fitness education, has partnered with Virtuagym, the global provider of All- in-One health and fitness technology for management and coaching.
Virtuagym and Matrix Fitness, two of the leading providers of health and fitness technology, have launched a connected strength integration between Matrix Fitness’s connected strength machines and the Virtuagym platform.
The leading fitness industry conference in Europe, FitNation, will take place on the 25th October, 9-5pm CET, at the iconic Eye Film Museum in Amsterdam, The Netherlands.
Global fitness technology provider Virtuagym has raised a new €3m investment from Icecat, an Amsterdam-based technology company which invests in innovative technology organisations.
Virtuagym: news from HCMmag.com and FitTechGlobal.com
Virtuagym has added to its range of training solutions with the launch of Virtuagym AI Coach.
Virtuagym and benchmarking experts, Fitness KPI, have launched a new integration for UK health club operators.
Virtuagym: featured in HCM and Fit Tech magazines
Software: Software update
From in-app communications to AI-created workout plans, health club management software providers tell Steph Eaves about their latest innovations
The growth of digital options and integrations is opening up new functionality for health clubs, as Frances Marcellin discovers
Frances Marcellin gathers insights into exercise monitoring to find out what’s trending in 2023
Each health club has its own requirements and challenges, but the right software solution can make all the difference, as Steph Eaves discovers
App analysis: Going hybrid
Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Virtuagym
Tel: +44 20 3885 3926
Address: Keizersgracht 424, 1016 GC Amsterdam, North Holland, Netherlands
Hugo Braam, Co-founder
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Virtuagym press release: Virtuagym and Hidden Profits Marketing partner and launch new lead management solution for fitness clubs and studios
Virtuagym, global provider of the leading All-in-One health and fitness software solution, and Hidden Profits Marketing, creator of Europe’s foremost platform for gym and studio lead generation, have announced a new partnership, including a product integration.
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press release: Virtuagym

Virtuagym and Hidden Profits Marketing partner and launch new lead management solution for fitness clubs and studios

25 May 2023
The integration combines Virtuagym’s club management software and Hidden Profits Marketing’s lead generation formula / Virtuagym / Hidden Profits Marketing
Virtuagym, global provider of the leading All-in-One health and fitness software solution, and Hidden Profits Marketing, creator of Europe’s foremost platform for gym and studio lead generation, have announced a new partnership, including a product integration.

The new integration has created a seamless automation between Virtuagym’s club management software and Hidden Profits Marketing’s lead generation formula, enabling fitness clubs and studios to enhance their customer lead management and boost their growth.

Through this solution, fitness club owners and entrepreneurs can efficiently access key lead information all on the Virtuagym platform, whilst significantly reducing administrative work by removing the need for manually uploading leads between systems.

The leads generated by Hidden Profits Marketing, including all key information and statuses, are automatically displayed in a customer lead overview in the Virtuagym system. Furthermore, the data is synced between both platforms, ensuring club managers and entrepreneurs can easily track customer conversion rates.

“Digitisation has transformed how health and fitness businesses engage with and manage potential new customers. And in an increasingly competitive industry, it has never been more important to use systems that enable businesses to efficiently acquire, analyse and understand them”, commented Hugo Braam, CEO and Co-Founder of Virtuagym. “We believe this integration with Hidden Profits Marketing will be invaluable for our customers, further enhancing Virtuagym’s open and customizable All-in-One platform for management, coaching and engagement.”

“For Hidden Profits Marketing, the partnership with Virtuagym is all about adding extra value to our clients and to the entrepreneurs that really aim at building a rock solid and healthy business,’ stated Aernout Leezenberg, Founder and CEO of Hidden Profits Marketing. “It supports our decision for further expansion and growth in German and Dutch speaking countries. It is also a logical next step in supporting fitness chains and independent clubs, gyms and studios, to automate their member and lead recruiting processes. Both from a technical and business perspective.”

For Virtuagym, the partnership with Hidden Profits Marketing is another indication of a significant new growth phase focused on further developing its innovative All-in-One solution, including via seamless partner integrations. At present, Virtuagym’s platform is already integrated with the likes of Matrix Fitness, LifeFitness, ClassPass, FitnessKPI, PS-Tec and InBody.

The new solution is initially available to Virtuagym and Hidden Profits Marketing customers in the Benelux and DACH regions, with the latter being a key growth area for both organisations. One joint German customer, Mrs Sporty, is already using the integration:

As outlined by Jan Klein-Zirbes, Owner of Mrs Sporty Munich-Bogenhausen, “The integration between Hidden Profits Marketing and Virtuagym has delivered immediate convenience and effectiveness. It saves me valuable time because the leads are automatically in the system, so we can focus more on our members.”
More press releases and updates from Virtuagym:
EGYM, a global fitness technology and corporate fitness leader, has partnered with Virtuagym, a leading provider of All-in-One fitness coaching and club management technology.
The Deutscher Fitness und Aerobic Verband e.V (DFAV), the oldest German non-profit association for fitness education, has partnered with Virtuagym, the global provider of All- in-One health and fitness technology for management and coaching.
Virtuagym and Matrix Fitness, two of the leading providers of health and fitness technology, have launched a connected strength integration between Matrix Fitness’s connected strength machines and the Virtuagym platform.
The leading fitness industry conference in Europe, FitNation, will take place on the 25th October, 9-5pm CET, at the iconic Eye Film Museum in Amsterdam, The Netherlands.
Global fitness technology provider Virtuagym has raised a new €3m investment from Icecat, an Amsterdam-based technology company which invests in innovative technology organisations.
Virtuagym: news from HCMmag.com and FitTechGlobal.com
Virtuagym has added to its range of training solutions with the launch of Virtuagym AI Coach.
Virtuagym and benchmarking experts, Fitness KPI, have launched a new integration for UK health club operators.
Virtuagym: featured in HCM and Fit Tech magazines
Software: Software update
From in-app communications to AI-created workout plans, health club management software providers tell Steph Eaves about their latest innovations
The growth of digital options and integrations is opening up new functionality for health clubs, as Frances Marcellin discovers
Frances Marcellin gathers insights into exercise monitoring to find out what’s trending in 2023
Each health club has its own requirements and challenges, but the right software solution can make all the difference, as Steph Eaves discovers
App analysis: Going hybrid
Workout Anytime created its app in partnership with Virtuagym. Workout Anytime’s Greg Maurer and Virtuagym’s Hugo Braam explain the process behind its creation
Virtuagym
Tel: +44 20 3885 3926
Address: Keizersgracht 424, 1016 GC Amsterdam, North Holland, Netherlands
Hugo Braam, Co-founder
Virtuagym video gallery:
Key personnel
Hugo Braam, Co-founder & CEO
Paul Braam, Co-founder & CEO
Mark Louter, Chief Revenue Officer
Kelly Heijligenberg, Head of People & Culture
Wesley Groenendijk, VP of Sales
Key customers
Virtuagym supports more than 20 million consumers, over 9,000 fitness businesses, and 45,000+ trainers worldwide.

Virtuagym works with all types of fitness businesses and entrepreneurs, as well as corporate wellness providers.
Testimonial
“With Virtuagym’s end-to-end Customer Mobile Solution we’ve vastly improved member communications, retention, sales and business intelligence. This has skyrocketed the continual growth for Jetts UK.”
– Andy Johnson, Head of Operations at Jetts UK
Testimonial
"Virtuagym’s on-boarding and support has been gold standard. Their consultative way of working fits perfectly with how we run.”

“The Your Wellbeing app we created with Virtuagym is exactly what we as a club have been looking for. All our needs are rolled into one place, from our gym booking system to virtual workouts. Our members love it.”

“By embracing a hybrid approach, our Personal Trainers can give their clients direction and support based on their needs in a cost-effective way, helping them to achieve more holistic all-body health”
– Aaron McCulloch, Managing Director, Your Personal Training
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