Core/Stairmaster
Core/Stairmaster
Core/Stairmaster
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Xponential inks deal to take Club Pilates to South Korea as part of Asian expansion

Xponential Fitness has signed a master franchise deal to open 100 Club Pilates studios in South Korea over the next five years.

The deal will see Steven Lee, the former CEO of Pizza Hut Korea, become the master franchisee of Club Pilates in the country through his company XFactor Fitness.

XFactor will open a pilot studio in the capital city Seoul by January 2020 and will launch franchising efforts shortly thereafter.

After the Club Pilates debut, XFactor is slated to bring other Xponential Fitness brands to the country, beginning in late 2020.

The signing of the deal comes hot on the heals of Xponential securing a similar deal in Japan, which will result in up to 165 Club Pilates opening in the country.

"South Koreans are early adopters of global fitness trends," said John Kersh, chief international development officer for Xponential Fitness.

"We believe Club Pilates and other Xponential Fitness brands will quickly become market leaders as Korean consumers experience our wide variety of classes, welcome environment and outstanding instructors."

Xponential acquired the Club Pilates brand in 2015.

The fitness behemoth's other brands are premium indoor cycling franchise CycleBar; group stretching chain StretchLab; indoor rowing brand Row House; dance-based cardio studio operator AKT; yoga franchise YogaSix; ballet barre chain Pure Barre and STRIDE, a treadmill-based cardio and strength studio operator.

• To read an interview with Xponential Fitness founder Anthony Geisler, click here for the March issue of HCM magazine.

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News

Xponential inks deal to take Club Pilates to South Korea as part of Asian expansion

Xponential Fitness has signed a master franchise deal to open 100 Club Pilates studios in South Korea over the next five years.

The deal will see Steven Lee, the former CEO of Pizza Hut Korea, become the master franchisee of Club Pilates in the country through his company XFactor Fitness.

XFactor will open a pilot studio in the capital city Seoul by January 2020 and will launch franchising efforts shortly thereafter.

After the Club Pilates debut, XFactor is slated to bring other Xponential Fitness brands to the country, beginning in late 2020.

The signing of the deal comes hot on the heals of Xponential securing a similar deal in Japan, which will result in up to 165 Club Pilates opening in the country.

"South Koreans are early adopters of global fitness trends," said John Kersh, chief international development officer for Xponential Fitness.

"We believe Club Pilates and other Xponential Fitness brands will quickly become market leaders as Korean consumers experience our wide variety of classes, welcome environment and outstanding instructors."

Xponential acquired the Club Pilates brand in 2015.

The fitness behemoth's other brands are premium indoor cycling franchise CycleBar; group stretching chain StretchLab; indoor rowing brand Row House; dance-based cardio studio operator AKT; yoga franchise YogaSix; ballet barre chain Pure Barre and STRIDE, a treadmill-based cardio and strength studio operator.

• To read an interview with Xponential Fitness founder Anthony Geisler, click here for the March issue of HCM magazine.

Sign up for FREE ezines & magazines
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Gita Sjahrir

Founder, R-FITNESS
We became the first boutique fitness brand in all of Southeast Asia to ever raise venture capital backing. This was positive for the industry as it signalled that the industry had growth potential
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My vision, based on my own personal experience, would be for physical activity to become the norm – not something you have to make an effort to do, but something you just go ‘yeah, that’s part of my everyday life’
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Featured supplier: Does your fitness studio contain the cure to 21st-century living?
What’s the secret ingredient that makes a live group fitness experience so powerful? And how can clubs unlock it?
Featured supplier news
Featured supplier: GLL chooses Ethitec’s Tiara9 system for its exercise-based public health referral schemes
The Tiara9 system has been selected by leisure trust, GLL, to support the nationwide rollout of its Healthwise GP referral programme.
Opinion
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An ever-increasing number of Brits are engaging in sporting events, setting themselves goals and looking to increase their fitness levels....
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Management software
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Exercise equipment
Eleiko Sport AB: Exercise equipment
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
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Property & Tenders
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Core/Stairmaster
Core/Stairmaster