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Ten Health opens studio in office building to target sedentary workers

Our approach is inherently prehabilitative
– Joanne Mathews

Ten Health and Fitness has opened its ninth studio in an office building in central London, with the aim of helping people with sedentary jobs become more healthier.

The 400sq ft boutique studio at the multi-tenanted office property is a departure from the traditional Ten model and will offer physiotherapy, massage, one-to-one pilates sessions, personal training, rehabilitation and clinical exercise.

With the aim of catering for staff working in the building, Ten will also offer workplace assessments and rooftop classes during the summer months.

The opening is part of a partnership with the building's owner, developers Derwent London.

“When we talked to the team at Derwent London about this idea, it was clear that they could see the advantages of our way of thinking, and that they were as willing to try something new as we were,” said Ten Health and Fitness' brand and property director Justin Rogers.

Ten founder and owner, Joanne Mathews, added that the studio will also offer an approach called MoveBetter, designed to alleviate the detrimental impact caused by prolonged sitting has on office workers' posture and movement patterns.

“Our approach is inherently 'prehabilitative',” Mathews said.

“We describe MoveBetter as the workout for the way we live now. It’s highly effective, and with significantly reduced injury risk, a more sustainable approach to living.

"Because it’s so immersive, and mindful, and requires so much focus and precision, a session is also a great stress-buster – a time-out from day-to-day pressures.”

The opening comes shortly after Ten revealed. plans to double the size of its business over the next three years, having secured a £4m growth capital investment from Foresight Group.

Founded by managing director Joanne Matthews in 2007, Ten claims to be the only London boutique provider to bridge the gap between fitness and the medical sector.

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News

Ten Health opens studio in office building to target sedentary workers

Our approach is inherently prehabilitative
– Joanne Mathews

Ten Health and Fitness has opened its ninth studio in an office building in central London, with the aim of helping people with sedentary jobs become more healthier.

The 400sq ft boutique studio at the multi-tenanted office property is a departure from the traditional Ten model and will offer physiotherapy, massage, one-to-one pilates sessions, personal training, rehabilitation and clinical exercise.

With the aim of catering for staff working in the building, Ten will also offer workplace assessments and rooftop classes during the summer months.

The opening is part of a partnership with the building's owner, developers Derwent London.

“When we talked to the team at Derwent London about this idea, it was clear that they could see the advantages of our way of thinking, and that they were as willing to try something new as we were,” said Ten Health and Fitness' brand and property director Justin Rogers.

Ten founder and owner, Joanne Mathews, added that the studio will also offer an approach called MoveBetter, designed to alleviate the detrimental impact caused by prolonged sitting has on office workers' posture and movement patterns.

“Our approach is inherently 'prehabilitative',” Mathews said.

“We describe MoveBetter as the workout for the way we live now. It’s highly effective, and with significantly reduced injury risk, a more sustainable approach to living.

"Because it’s so immersive, and mindful, and requires so much focus and precision, a session is also a great stress-buster – a time-out from day-to-day pressures.”

The opening comes shortly after Ten revealed. plans to double the size of its business over the next three years, having secured a £4m growth capital investment from Foresight Group.

Founded by managing director Joanne Matthews in 2007, Ten claims to be the only London boutique provider to bridge the gap between fitness and the medical sector.

Sign up for FREE ezines & magazines
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Features
IHRSA Update
Germany attracts more than 11m members at 9,343 locations and generates US$6.3bn in annual revenue
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EMS training is having a major impact on the studio and gym market and being used by athletes, celebrities and also for rehabilitation. We talk to a select group of studio owners to hear how they’re maximising the versatility of this type of training
Features
Supplier showcase
Fitness expert, Matt Roberts, has chosen Pavigym’s PRAMA system to create an immersive, personalised workout experience at his new gym at The Langley hotel in Berkshire
Features
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We know trends like wearables, HIIT training and functional fitness are hot, but what’s coming down the track? Liz Terry looks further ahead for the latest edition of HCM’s Fitness Foresight
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Rich Hutson

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Featured supplier news
Featured supplier: Pavigym: helping gyms and boutique studios fight back against noise
With noise complaints against gyms on the rise, limiting noise isn’t only beneficial to users - it could also be crucial to your business.
Featured supplier news
Featured supplier: Incorpore: Creating a fitter, happier and more productive workforce
Inactivity is described by The Department of Health as the ‘silent killer’ of our generation.
Opinion
promotion
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Video Gallery
DFC: We do more...
DFC
DFC are a leading direct debit collection company, providing cash flow solutions to happy clients from all over the UK. Read more
More videos:
Company profiles
Company profile: Incorpore Ltd
Incorpore is a leading fitness and wellness company who have been successfully delivering solutions to ...
Company profiles
Company profile: Ecore
Ecore transforms reclaimed materials into unique performance surfaces that make people’s lives better. Ecore has ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Flooring
Total Vibration Solutions Ltd: Flooring
Trade associations
International SPA Association - iSPA: Trade associations
Audio visual
Hutchison Technologies: Audio visual
Fitness equipment
Healthcheck Services Ltd: Fitness equipment
Management software
GymSales: Management software
Professional services
Deloitte UK: Professional services
Locking solutions
Ojmar: Locking solutions
Lockers/interior design
Craftsman Quality Lockers Ltd: Lockers/interior design
Architects/designers
Zynk Design Consultants: Architects/designers
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Property & Tenders
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
21-22 Sep 2019
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TVS Sports Surfaces
TVS Sports Surfaces