Early bird
tickets
available now!
GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window I've already subscribed!
The Leisure Media Company Ltd
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

Latest news

Barry’s Bootcamp ready to ramp up global growth, says CEO Gonzalez

Trendy boutique fitness brand Barry’s Bootcamp is planning to harness the power of its new backer to speed up growth across the US and Europe, as well as blaze a trail through Asia.

According to Barry’s CEO Joey Gonzalez, the chain has a “fully-baked strategy” on which markets to enter at what time and plans to stick to its model of opening in big metropolitan cities.

Barry’s Bootcamp currently operates 17 clubs – predominantly in the US, where there are 13 studios, as well as two in Norway and two in London, UK. Another four clubs are to open in the US before the end of Q1 2016: Miami, San Francisco, Hollywood and Manhattan.

Now, the company is poised to turbocharge its growth, having recently gained strategic investment from North Castle Partners – a private equity firm that has previously been involved with fitness brands including Equinox and Curves International.

In an interview with Health Club Management, Gonzalez said Barry’s would like to reach 50 US sites over the next four or five years, while at the same time making its mark in Europe and Asia.

“Dubai and Hong Kong are high up the list – in fact Dubai is actually already happening,” said Gonzalez. “It’s going to be our first store in the Middle East and I’d be disappointed if it didn’t open before the end of 2016.

“Everything domestic (in the US) will be corporately owned and operated, and everything international will most likely be a combination of both joint venture and corporate.”

And while working with an investor like North Castle brings an enviable array of experience, resources and contacts, Gonzalez says there is no danger of the brand’s values being compromised by the need for a return-on-investment.

“A big part of my role is acting as a cultural compass, making sure employees and customers feel that, as Barry’s scales up, it retains the sense of close-knit community that we’ve worked so hard to preserve,” he added.

“North Castle Partners gets that: it fundamentally believes in building value with values. There have been moments where I’ve said ‘I don’t always make decisions based on the bottom line. I make decisions based on the culture, how it’s going to affect my employees and my consumers’ – and time and again they reassure me that this is exactly why they chose me to lead the way.”

To read the full interview with Gonzalez, from the November/December 2015 issue of Health Club Management. click here.

Trendy boutique fitness brand Barry’s Bootcamp is planning to harness the power of its new backer to speed up growth across the US and Europe, as well as blaze a trail through Asia.
HAF,FIT,IND,PHR
328574_528374.jpg
Latest News
Mindbody, has launched a specialist insurance programme for its customers which is being delivered through ...
Latest News
After introducing Xponential’s reformer Pilates concept, Club Pilates, to Germany last year, Matin Seibold's LifeFit ...
Latest News
Rugby legend, Jonny Wilkinson has been announced as a keynote speakers for the HCM Summit ...
Latest News
As United Fitness Brands gears up to launch its fifth Reformcore location at Battersea Power ...
Latest News
The Gym Group has built on the positive momentum of 2023, with a strong half-year ...
Latest News
The way fat stores are metabolised during exercise is different in males and females, according ...
Latest News
The UK's National Sector Partners Group (NSP) has called on the new government to pledge ...
Latest News
Boutique fitness software platform, Xplor Mariana Tek, has launched in-app gamification to help studios motivate ...
HCM promotional features
Sponsored
Teca StandUp is an exciting line, bringing something genuinely new to gyms
HCM promotional features
Sponsored
A major refurbishment of Sport Ireland Fitness by Technogym has created a world-class public gym at the home of Irish sport
HCM promotional features
Sponsored
Sustainability in the fitness industry is coming on in leaps and bounds as more operators refurbish their gym equipment to save money and the planet
HCM promotional features
Sponsored
At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX
HCM promotional features
Sponsored
Life Fitness has reimagined cardio with the launch of its Symbio line which has been designed with advanced biomechanics and offers deep levels of customisation
HCM promotional features
Sponsored
Coaching workshops from Keith Smith and Adam Daniel have been designed to empower your team and transform your service
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
HCM magazine
As more trans women, trans men and non-binary people join health clubs, it’s time to work out a system where everyone feels included, protected and safe in the locker room. Kath Hudson reports
HCM magazine
AI has the potential to support people in making healthy lifestyle changes if its algorithms can be updated to understand the different stages of motivation, as Jodi Heckel reports
HCM magazine
It’s time to start the conversation about pelvic health. It’s not just menopausal women who have challenges: young women and men can also experience issues they’re too embarrassed to discuss or seek help for, as Kath Hudson reports
HCM magazine
Immediate rewards can motivate people to exercise more, according to new research, reports Kath Hudson
HCM magazine
New research from UCLA Health looked at the impact of Kundalini yoga on memory and found a significant impact, finds Megan Whitby
Featured supplier news
Featured supplier news: Altrafit introduces custom functional fitness equipment at Third Space
Altrafit has taken further steps to cement its reputation as a provider of high-quality, affordable functional fitness equipment that is built to last with the development and introduction of a new functional fitness keg for luxury gym operator, Third Space.
Company profiles
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, ...
Company profiles
Company profile: ServiceSport (UK) Ltd
ServiceSport (UK) Ltd specialises in maintaining, servicing and re-manufacturing all brands of cardiovascular and resistance ...
Supplier Showcases
Supplier showcase - Matrix: Futureproofing
Supplier Showcases
Supplier showcase - Safe Space: Delivering the vision
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Active IQ press release: Industry heavyweight David Stalker joins Active IQ as independent adviser
David Stalker, President of EuropeActive and a CIMSPA chartered fellow is joining Active IQ from July 2024.
Featured press releases
Greenwich Leisure Limited press release: London Youth Games concludes at Copper Box Arena
After an incredibly competitive season, the London Youth Games Finals Festival took place at the end of last month at GLL's Copper Box Arena in London.
Directory
Cryotherapy
Art of Cryo: Cryotherapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Snowroom
TechnoAlpin SpA: Snowroom
Spa software
SpaBooker: Spa software
Lockers
Crown Sports Lockers: Lockers
Salt therapy products
Himalayan Source: Salt therapy products
Property & Tenders
Chiswick, Gillingham, York and Nottingham
Savills
Property & Tenders
Cleveland Lakes, Wiltshire and Gloucestershire
Cotswold Lakes Trust
Property & Tenders
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
20-22 Sep 2024
Locations worldwide,
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
09-13 Oct 2024
Soneva Fushi, Maldives
Diary dates
10 Oct 2024
QEII Conference Centre, London,
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
04-06 Feb 2025
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
11-13 Feb 2025
Fairmont Riyadh , Saudi Arabia
Diary dates
10-13 Apr 2025
Exhibition Centre , Cologne, Germany
Diary dates
07-07 Jun 2025
Worldwide, Various,
Diary dates
28-31 Oct 2025
Koelnmesse, Cologne, Germany
Diary dates

Latest news

Barry’s Bootcamp ready to ramp up global growth, says CEO Gonzalez

Trendy boutique fitness brand Barry’s Bootcamp is planning to harness the power of its new backer to speed up growth across the US and Europe, as well as blaze a trail through Asia.

According to Barry’s CEO Joey Gonzalez, the chain has a “fully-baked strategy” on which markets to enter at what time and plans to stick to its model of opening in big metropolitan cities.

Barry’s Bootcamp currently operates 17 clubs – predominantly in the US, where there are 13 studios, as well as two in Norway and two in London, UK. Another four clubs are to open in the US before the end of Q1 2016: Miami, San Francisco, Hollywood and Manhattan.

Now, the company is poised to turbocharge its growth, having recently gained strategic investment from North Castle Partners – a private equity firm that has previously been involved with fitness brands including Equinox and Curves International.

In an interview with Health Club Management, Gonzalez said Barry’s would like to reach 50 US sites over the next four or five years, while at the same time making its mark in Europe and Asia.

“Dubai and Hong Kong are high up the list – in fact Dubai is actually already happening,” said Gonzalez. “It’s going to be our first store in the Middle East and I’d be disappointed if it didn’t open before the end of 2016.

“Everything domestic (in the US) will be corporately owned and operated, and everything international will most likely be a combination of both joint venture and corporate.”

And while working with an investor like North Castle brings an enviable array of experience, resources and contacts, Gonzalez says there is no danger of the brand’s values being compromised by the need for a return-on-investment.

“A big part of my role is acting as a cultural compass, making sure employees and customers feel that, as Barry’s scales up, it retains the sense of close-knit community that we’ve worked so hard to preserve,” he added.

“North Castle Partners gets that: it fundamentally believes in building value with values. There have been moments where I’ve said ‘I don’t always make decisions based on the bottom line. I make decisions based on the culture, how it’s going to affect my employees and my consumers’ – and time and again they reassure me that this is exactly why they chose me to lead the way.”

To read the full interview with Gonzalez, from the November/December 2015 issue of Health Club Management. click here.

Trendy boutique fitness brand Barry’s Bootcamp is planning to harness the power of its new backer to speed up growth across the US and Europe, as well as blaze a trail through Asia.
HAF,FIT,IND,PHR
328574_528374.jpg

Latest news

Mindbody, has launched a specialist insurance programme for its customers which is being delivered through
After introducing Xponential’s reformer Pilates concept, Club Pilates, to Germany last year, Matin Seibold's LifeFit
Rugby legend, Jonny Wilkinson has been announced as a keynote speakers for the HCM Summit
As United Fitness Brands gears up to launch its fifth Reformcore location at Battersea Power
The Gym Group has built on the positive momentum of 2023, with a strong half-year
The way fat stores are metabolised during exercise is different in males and females, according
Global Wellness Summit
Global Wellness Summit
Altrafit has taken further steps to cement its reputation as a provider of high-quality, affordable
The UK's National Sector Partners Group (NSP) has called on the new government to pledge
Boutique fitness software platform, Xplor Mariana Tek, has launched in-app gamification to help studios motivate
Trade show and conference, Elevate, is expanding to India next year, with an event scheduled
Industry body CIMSPA, which represents workers across the physical activity sector, has created an online
Edinburgh Leisure is launching a six-week introduction to Nordic walking as part of its award-winning
Third Space is celebrating the launch of its 11th club in London at the historic
Life Fitness (UK) Ltd
Life Fitness (UK) Ltd
Happy staff make more profitable businesses is the message of Jetts CEO, Elaine Jobson’s new
The European College of Sports Science (ECSS) welcomes 3,000 academics to the University of the
According to research carried out in the US by YouGov, cost is the main reason
Village Hotels has changed hands following a deal between the owner – an affiliate of
The Global Wellness Institute (GWI) has released a new report emphasising the critical role of
F45 Training has become the first health and fitness operator to make its functional/HIIT group
Alliance Leisure
Alliance Leisure
PureGym has partnered with the British Heart Foundation to upload all of its defibrillators to
Thirty one per cent of adults worldwide – approximately 1.8 billion people – did not
Innovatise UK Ltd
Innovatise UK Ltd
1 - 20 of 12,300
HCM promotional features
Sponsored
Teca StandUp is an exciting line, bringing something genuinely new to gyms
HCM promotional features
Sponsored
A major refurbishment of Sport Ireland Fitness by Technogym has created a world-class public gym at the home of Irish sport
HCM promotional features
Sponsored
Sustainability in the fitness industry is coming on in leaps and bounds as more operators refurbish their gym equipment to save money and the planet
HCM promotional features
Sponsored
At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX
HCM promotional features
Sponsored
Life Fitness has reimagined cardio with the launch of its Symbio line which has been designed with advanced biomechanics and offers deep levels of customisation
HCM promotional features
Sponsored
Coaching workshops from Keith Smith and Adam Daniel have been designed to empower your team and transform your service
HCM promotional features
Sponsored
Francesca Cooper-Boden says health assessment services can boost health club retention
HCM promotional features
Sponsored
The partnership between PureGym and Belfast-based supplier BLK BOX is transforming the gym floor
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
HCM magazine
As more trans women, trans men and non-binary people join health clubs, it’s time to work out a system where everyone feels included, protected and safe in the locker room. Kath Hudson reports
HCM magazine
AI has the potential to support people in making healthy lifestyle changes if its algorithms can be updated to understand the different stages of motivation, as Jodi Heckel reports
HCM magazine
It’s time to start the conversation about pelvic health. It’s not just menopausal women who have challenges: young women and men can also experience issues they’re too embarrassed to discuss or seek help for, as Kath Hudson reports
HCM magazine
Immediate rewards can motivate people to exercise more, according to new research, reports Kath Hudson
HCM magazine
New research from UCLA Health looked at the impact of Kundalini yoga on memory and found a significant impact, finds Megan Whitby
HCM magazine
Fuel the debate about issues across the industry and share your ideas and experiences. We’d love to hear from you: [email protected]
HCM magazine
By the time you’ve finished your workout, your groceries for the week will be waiting for collection
HCM magazine
Steph Eaves looks at how health assessment devices are evolving to keep up with industry trends
HCM magazine
HCM People

Mariah Rooney

Founder, Trauma Informed Weight Lifting
When people experience early life trauma it impacts their bodies and nervous systems. I became curious about how lifting weights could help them have the experience of strength
HCM magazine
When retailer, the €11 billion-a-year Colruyt Group, decided to get into the health club market, the plan was to fully integrate its entire business using customer insight data. The results are remarkable
HCM magazine
Appointed president of Xponential Fitness when she was only 34, Sarah Luna attributes her career success to the grit, determination and stamina she honed as a dancer by day and Pilates teacher by night. She talks to Kath Hudson about how owning her choices has given her the resilience to take on one of the top jobs in the US fitness industry, while also raising a family
HCM magazine
Featured supplier news
Featured supplier news: Altrafit introduces custom functional fitness equipment at Third Space
Altrafit has taken further steps to cement its reputation as a provider of high-quality, affordable functional fitness equipment that is built to last with the development and introduction of a new functional fitness keg for luxury gym operator, Third Space.
Company profiles
Company profile: Alliance Leisure
The company’s core business is the provision of facility development and support for local authorities, ...
Company profiles
Company profile: ServiceSport (UK) Ltd
ServiceSport (UK) Ltd specialises in maintaining, servicing and re-manufacturing all brands of cardiovascular and resistance ...
Supplier Showcases
Supplier showcase - Matrix: Futureproofing
Supplier Showcases
Supplier showcase - Safe Space: Delivering the vision
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Active IQ press release: Industry heavyweight David Stalker joins Active IQ as independent adviser
David Stalker, President of EuropeActive and a CIMSPA chartered fellow is joining Active IQ from July 2024.
Featured press releases
Greenwich Leisure Limited press release: London Youth Games concludes at Copper Box Arena
After an incredibly competitive season, the London Youth Games Finals Festival took place at the end of last month at GLL's Copper Box Arena in London.
Directory
Cryotherapy
Art of Cryo: Cryotherapy
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Snowroom
TechnoAlpin SpA: Snowroom
Spa software
SpaBooker: Spa software
Lockers
Crown Sports Lockers: Lockers
Salt therapy products
Himalayan Source: Salt therapy products
Property & Tenders
Chiswick, Gillingham, York and Nottingham
Savills
Property & Tenders
Cleveland Lakes, Wiltshire and Gloucestershire
Cotswold Lakes Trust
Property & Tenders
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
20-22 Sep 2024
Locations worldwide,
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
09-13 Oct 2024
Soneva Fushi, Maldives
Diary dates
10 Oct 2024
QEII Conference Centre, London,
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
04-06 Feb 2025
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
11-13 Feb 2025
Fairmont Riyadh , Saudi Arabia
Diary dates
10-13 Apr 2025
Exhibition Centre , Cologne, Germany
Diary dates
07-07 Jun 2025
Worldwide, Various,
Diary dates
28-31 Oct 2025
Koelnmesse, Cologne, Germany
Diary dates
Search news, features & products:
Find a supplier:
The Leisure Media Company Ltd
The Leisure Media Company Ltd
Partner sites