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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Fitbit breaks into smartwatch market

Wearable technology giant Fitbit has announced the global launch of its first smartwatch, as it steps up its expansion beyond the activity tracker market.

The Fitbit Iconic will be released in October, along with two new products: Fitbit Flyer – a wireless headphone – and Fitbit Aria 2 – an updated version of Fitbit's smart scale.

The new watch combines the US company’s renowned fitness and sleep tracking software with new features, such as a peripheral capillary oxygen saturation (SpO2) sensor, which permits estimation of the amount of oxygen in the blood, and swim exercise mode – made possible by the watch’s water resistance in depths of up to 50 metres.

The Iconic will also offer GPS tracking, on-device dynamic workouts and smart features, such as contactless payments and notifications.

Fitbit co-founder and CEO James Park said: “With Ionic, we will deliver what consumers have not yet seen in a smartwatch – a health and fitness first platform that combines the power of personalization and deeper insights with our most advanced technology to date, unlocking opportunities for unprecedented health tracking capabilities in the future.”

It is a move that follows a fall in global sales of Fitbit wearables in Q2 2017. A report by marketing consulting company Strategy Analytics showed that the tech company sold 3.4 million wearable devices in Q2 2017 – a 40 per cent fall from the 5.7 million units sold over the same period in 2016.

Alongside its new releases, Fitbit has also announced an upcoming partnership with Adidas to deliver special edition Fitbit Ionic device and training programmes in 2018 – combining Adidas’ expertise in performance programmes with data gotten from millions of Fitbit users worldwide.

The Fitbit Iconic will retail for $299.95 and is currently available for pre-sale on Fitbit.com.

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Wearable technology giant Fitbit has announced the global launch of its first smartwatch, as it steps up its expansion beyond the activity tracker market.
HAF,TEC
21159_477461.jpg
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News

Fitbit breaks into smartwatch market

Wearable technology giant Fitbit has announced the global launch of its first smartwatch, as it steps up its expansion beyond the activity tracker market.

The Fitbit Iconic will be released in October, along with two new products: Fitbit Flyer – a wireless headphone – and Fitbit Aria 2 – an updated version of Fitbit's smart scale.

The new watch combines the US company’s renowned fitness and sleep tracking software with new features, such as a peripheral capillary oxygen saturation (SpO2) sensor, which permits estimation of the amount of oxygen in the blood, and swim exercise mode – made possible by the watch’s water resistance in depths of up to 50 metres.

The Iconic will also offer GPS tracking, on-device dynamic workouts and smart features, such as contactless payments and notifications.

Fitbit co-founder and CEO James Park said: “With Ionic, we will deliver what consumers have not yet seen in a smartwatch – a health and fitness first platform that combines the power of personalization and deeper insights with our most advanced technology to date, unlocking opportunities for unprecedented health tracking capabilities in the future.”

It is a move that follows a fall in global sales of Fitbit wearables in Q2 2017. A report by marketing consulting company Strategy Analytics showed that the tech company sold 3.4 million wearable devices in Q2 2017 – a 40 per cent fall from the 5.7 million units sold over the same period in 2016.

Alongside its new releases, Fitbit has also announced an upcoming partnership with Adidas to deliver special edition Fitbit Ionic device and training programmes in 2018 – combining Adidas’ expertise in performance programmes with data gotten from millions of Fitbit users worldwide.

The Fitbit Iconic will retail for $299.95 and is currently available for pre-sale on Fitbit.com.

Sign up for FREE ezines & magazines
Wearable technology giant Fitbit has announced the global launch of its first smartwatch, as it steps up its expansion beyond the activity tracker market.
HAF,TEC
21159_477461.jpg

News

Rockwell Group have unveiled designs for luxury hospitality and wellness amenities at Manhattan's 550 Madison
The Gym Group is set to continue its fast pace of growth in 2020, with
A new product aimed at the ageing population is combining wearable fitness tech with artificial
A three-year research project will look to provide the physical activity industry with a better
The latest edition of the highly-successful This Girl Can Campaign has been celebrated for its
The increasing popularity of streaming services and wireless earbuds – along with the introduction of
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A new cross-training concept has arrived, offering weightlifting, athletic, metabolic, and functional exercises in a
Stuart Broster, chief executive of Anytime Fitness UK, will step down from his role in
Digme Fitness has acquired Another Space – the boutique studio arm of premium health club
Looklen Architects have created a stripped back gym in Bangkok, Thailand, that uses steel latticing
The number of people in the UK who are members of a private health and
A study has offered new evidence of the association between cardiorespiratory fitness and brain health
Sport England is providing ukactive with funding that has allowed the non-profit organisation to expand
Royal Life Saving Society UK (RLSS)
Royal Life Saving Society UK (RLSS)
Organiser of SPATEX 2020, Michele Bridle cordially invites you to attend the industry’s event of
EverybodyFights, a boutique fitness franchise founded by George Foreman III, has opened its latest studio
Fitness subscription platform ClassPass has secured US$285m worth of investment, which it looks to use
"Age-tech" has been identified as one of the emerging markets which could shape future innovations
Servicesport UK Limited
Servicesport UK Limited
1 - 15 of 11,215
Features
Talking point
As we begin a new decade, will boutiques extend beyond the major cities? Will the budget boom continue? How will digital fitness impact the sector? Kath Hudson speaks to some of the industry’s big hitters to find out what 2020 could have in store
Features
Running
How many of your members pound the treadmill with poor technique, risking injury and hating every leaden-legged second of it? It doesn’t have to be this way according to Danny Dreyer, founder of ChiRunning, who says he can turn anyone into a runner. Kath Hudson discovers how
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Fitness giant Les Mills has launched three new studio spaces at its Auckland City Gym in New Zealand
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Retreats are where boutique fitness is at in 2020. High-end operators are now designing packages to take their communities to inspiring locations, in order to escape everyday life and immerse themselves in exercise, mindfulness and relaxation. Kath Hudson reports
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In 2005, we travelLed to Germany and came across McFit, which offered memberships at €19 a month. It spooked us. We realised that it would only be a matter of time until a budget operator would find its way to Finland”
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you can never sit back and say ‘yeah, we’ve got it now, it’s all sorted’. With each change of government, each change of minister, you have to keep working on those relationships
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HCM people

José Teixeira

SC Fitness, Portugal: head of customer experience
People often assume that those who pay more stay longer, but we don’t see this. What we see is that if you have PT you stay longer because you use more, not because you pay more
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One of the opportunities we’re looking at is in London. The location doesn’t suit a low-cost gym, but would suit a boutique-style model. - John Oxley
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HCM people

Gita Sjahrir

Founder, R-FITNESS
We became the first boutique fitness brand in all of Southeast Asia to ever raise venture capital backing. This was positive for the industry as it signalled that the industry had growth potential
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Job search
POST YOUR JOB
Featured supplier news
Featured supplier: WEXO: The definitive cross training solution
A new cross training concept has arrived, offering weightlifting, athletic, metabolic, and functional exercises in a circuit format.
Featured supplier news
Featured supplier: Your personal invite to SPATEX 2020
Organiser of SPATEX 2020, Michele Bridle cordially invites you to attend the industry’s event of the year.
Video Gallery
How to use the MZ-Bodyscan
MyZone
The Best Product for the Best Clubs Read more
More videos:
Company profiles
Company profile: Matrix Fitness
At Matrix Fitness, our goal is to make innovative commercial fitness equipment that stands out ...
Company profiles
Company profile: Proinsight Research Ltd
We take time at the outset to understand your unique customer journey. Then we work ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers/interior design
Fitlockers: Lockers/interior design
Audio visual
Hutchison Technologies: Audio visual
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Management software
Fisikal: Management software
Fitness equipment
FunXtion International BV: Fitness equipment
Direct debit solutions
Debit Finance Collections: Direct debit solutions
Professional services
Deloitte UK: Professional services
Spa software
SpaBooker: Spa software
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
21-23 Jan 2020
Harrogate Convention Centre, Harrogate, United Kingdom
Diary dates
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Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
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