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Les Mills
Les Mills
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Women-only boxing operator 30 Minute Hit sets out US expansion plans

Boxing-based fitness operator 30 Minute Hit has revealed plans to open 20 studios in the US by the end of 2019.

The Canadian company, which currently has more than 60 locations across Canada, the US, Ireland and Saudi Arabia, said market conditions were "perfect" for further growth.

"Boxing workouts are exploding in popularity and boutique fitness concepts are growing at an astronomical rate," said Deanna Loychuck, founder and President of 30 Minute Hit. "Add to that today's climate of sociocultural change and female empowerment, and you've got prime conditions for the growth of 30 Minute Hit."

Founded in Vancouver in 2004, the franchise-based chain has a strict women-only policy and aims to offer a "safe, comfortable environment that empowers women to reach new peaks of physical and mental strength".

There is also an emphasis on convenience – the concept doesn't have a specific class schedule. Rather, each studio offers a continuous 30-minute HIIT circuit, which means members can drop in at any time of day and take part in trainer-led drills and exercises tailored to all fitness levels.

"We're more than just a place to get a great cardio and strength work out," Loychuck adds.

"Our studios become a source and centre of strength of women's lives. Our members tell us constantly how they appreciate having a safe community that allows them the time and space to be strong and invest in themselves."

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Boxing-based fitness operator 30 Minute Hit has revealed plans to open 20 studios in the US by the end of 2019.
HAF,FIT,IND,PTS
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Women-only boxing operator 30 Minute Hit sets out US expansion plans

Boxing-based fitness operator 30 Minute Hit has revealed plans to open 20 studios in the US by the end of 2019.

The Canadian company, which currently has more than 60 locations across Canada, the US, Ireland and Saudi Arabia, said market conditions were "perfect" for further growth.

"Boxing workouts are exploding in popularity and boutique fitness concepts are growing at an astronomical rate," said Deanna Loychuck, founder and President of 30 Minute Hit. "Add to that today's climate of sociocultural change and female empowerment, and you've got prime conditions for the growth of 30 Minute Hit."

Founded in Vancouver in 2004, the franchise-based chain has a strict women-only policy and aims to offer a "safe, comfortable environment that empowers women to reach new peaks of physical and mental strength".

There is also an emphasis on convenience – the concept doesn't have a specific class schedule. Rather, each studio offers a continuous 30-minute HIIT circuit, which means members can drop in at any time of day and take part in trainer-led drills and exercises tailored to all fitness levels.

"We're more than just a place to get a great cardio and strength work out," Loychuck adds.

"Our studios become a source and centre of strength of women's lives. Our members tell us constantly how they appreciate having a safe community that allows them the time and space to be strong and invest in themselves."

Sign up for FREE ezines & magazines
Boxing-based fitness operator 30 Minute Hit has revealed plans to open 20 studios in the US by the end of 2019.
HAF,FIT,IND,PTS
imagesX/THUMB342145_265456_369379.jpg

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Power Plate is launching a trade in, trade up programme, explains Davide Ferreira
Features
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Precor’s bikes are bringing success to a wide range of different health and fitness operations, from boutiques to trusts. We look at the latest examples
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Body scanning
Will the body image debate define the future of fit-tech? Becca Douglas looks at the evidence
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Lauren Heath-Jones rounds up the latest product launches in health and fitness
Features
feature
EMS training is having a major impact on the studio and gym market and being used by athletes, celebrities and also for rehabilitation. We talk to a select group of studio owners to hear how they’re maximising the versatility of this type of training
Features
Social responsibility
A year after the launch of its first outdoor gym made from melted down, confiscated knives, Steel Warriors has won the support of the Co-op, which has pledged to fund the roll-out of a further 20 calisthenics gyms, as Kath Hudson reports
Features
India
Partnering with established local chain, Talwalkars, David Lloyd Leisure is set to take its luxury, family-oriented clubs to India, with the first location opening in Pune this summer. Steph Eaves spoke to Bruce Gardner and Prashant Talwalkar to find out more
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This isn’t about gender. I got the role because I’m absolutely the best person for the job - Sophie Lawler
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Porsche recognises that the most important component of any vehicle is the driver.
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promotion
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Video Gallery
Harlands Group testimonial
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More videos:
Company profiles
Company profile: Focus Training
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Company profile: TRIB3 International Ltd
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Architects/designers
Zynk Design Consultants: Architects/designers
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Management software
GymSales: Management software
Audio visual
Hutchison Technologies: Audio visual
Locking solutions
Ojmar: Locking solutions
Trade associations
International SPA Association - iSPA: Trade associations
Governing body
EMD UK: Governing body
Direct debit solutions
Harlands Group: Direct debit solutions
Member access schemes
Move GB: Member access schemes
Property & Tenders
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
21-22 Sep 2019
Locations worldwide,
Diary dates
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Les Mills
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