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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

What’s driving the boom in boutique fitness studios?

A new report due out in December will bid to uncover what is driving the current investment boom in boutique fitness studios.

Authored by respected fitness industry analyst Ray Algar of Oxygen Consulting, the report will explore why boutique studios – defined as a brand built around a single group-led activity such as cycling and yoga – are on the rise and aim to explain how boutique fitness studios compete to win and retain customers.

Algar will analyse investment activities in the sector, as well as the story behind high-profile UK-based boutiques such as Psycle and 1Rebel, which recently hit the headlines with an innovative crowdfunding venture.

Speaking to Health Club Management magazine at the recent Leisure Industry Week in Birmingham, Algar said that of particular interest to him is what enables a boutique to charge upwards of £20 (more than the price of a month’s membership at a low-cost gym) for a single class, as well as what is persuading owners and investors to stake their livelihoods on this sector of the market.

Algar hopes the tentatively named: 2014 UK Boutique Fitness Studio Report will become the ‘go to’ research paper for readers seeking a deep understanding of this exciting market sector, while helping prospective investors to shape their business plan.

Currently compiling the report, Algar is seeking interviews with UK boutique studio CEO, as well as anyone with considered opinions on why consumers are engaging with specialist studios. People wishing to participate can register their interest by emailing: [email protected]

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A new report due out in December will bid to uncover what is driving the current investment boom in boutique fitness studios.
HAF,FIT,IND,PHR,RES
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News

What’s driving the boom in boutique fitness studios?

A new report due out in December will bid to uncover what is driving the current investment boom in boutique fitness studios.

Authored by respected fitness industry analyst Ray Algar of Oxygen Consulting, the report will explore why boutique studios – defined as a brand built around a single group-led activity such as cycling and yoga – are on the rise and aim to explain how boutique fitness studios compete to win and retain customers.

Algar will analyse investment activities in the sector, as well as the story behind high-profile UK-based boutiques such as Psycle and 1Rebel, which recently hit the headlines with an innovative crowdfunding venture.

Speaking to Health Club Management magazine at the recent Leisure Industry Week in Birmingham, Algar said that of particular interest to him is what enables a boutique to charge upwards of £20 (more than the price of a month’s membership at a low-cost gym) for a single class, as well as what is persuading owners and investors to stake their livelihoods on this sector of the market.

Algar hopes the tentatively named: 2014 UK Boutique Fitness Studio Report will become the ‘go to’ research paper for readers seeking a deep understanding of this exciting market sector, while helping prospective investors to shape their business plan.

Currently compiling the report, Algar is seeking interviews with UK boutique studio CEO, as well as anyone with considered opinions on why consumers are engaging with specialist studios. People wishing to participate can register their interest by emailing: [email protected]

Sign up for FREE ezines & magazines
A new report due out in December will bid to uncover what is driving the current investment boom in boutique fitness studios.
HAF,FIT,IND,PHR,RES
900554_426559.jpg

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Lauren Heath-Jones rounds up the latest product launches in health and fitness
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A year after the launch of its first outdoor gym made from melted down, confiscated knives, Steel Warriors has won the support of the Co-op, which has pledged to fund the roll-out of a further 20 calisthenics gyms, as Kath Hudson reports
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Supplier showcase
Fitness expert, Matt Roberts, has chosen Pavigym’s PRAMA system to create an immersive, personalised workout experience at his new gym at The Langley hotel in Berkshire
Features
IHRSA Update
The global health and fitness markets reached an all-time high in terms of memberships in 2018. IHRSA’s Melissa Rodriguez highlights the topline numbers for HCM
Features
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Power Plate is launching a trade in, trade up programme, explains Davide Ferreira
Features
Fitness foresight
We know trends like wearables, HIIT training and functional fitness are hot, but what’s coming down the track? Liz Terry looks further ahead for the latest edition of HCM’s Fitness Foresight
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Will the body image debate define the future of fit-tech? Becca Douglas looks at the evidence
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The business wasn’t getting the numbers needed, so I raised the prices by 25 per cent. It worked and we didn’t skip a beat
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Your marketing department will have to start writing ad copy for robots, not for humans. These digital agents will be gatekeepers, a bit like a PA. It’s already happening, so get ahead and start using it
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FunXtion has introduced its new Online Coaching Tool, an advanced platform with quality content to help personal trainers work more efficiently.
Featured supplier news
Featured supplier: Gympass tops 2,000 fitness facilities on its platform
Gympass has reinforced its leading position in the corporate fitness market, topping 2,000 fitness facilities available on its platform across the UK.
Opinion
promotion
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
Company profiles
Company profile: Jordan Fitness
Jordan Fitness have been at the forefront of premium gym design, with a strong reputation ...
Company profiles
Company profile: Rephouse Europa Ltd
Rephouse is a leading manufacturer of high-performance fitness flooring systems. With its state-of-the-art production technology ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Professional services
Deloitte UK: Professional services
Locking solutions
Ojmar: Locking solutions
Lockers/interior design
Fitlockers: Lockers/interior design
Trade associations
International SPA Association - iSPA: Trade associations
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Skincare
Comfort Zone - Davines S.p.A: Skincare
Governing body
EMD UK: Governing body
Member access schemes
Move GB: Member access schemes
Spa software
ResortSuite: Spa software
Architects/designers
Zynk Design Consultants: Architects/designers
Property & Tenders
Diary dates
05-06 Sep 2019
TagusPark, Oeiras, Portugal
Diary dates
21-22 Sep 2019
Locations worldwide,
Diary dates
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