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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

Technogym opens retail store in Los Angeles

Technogym has opened the latest of its consumer-facing retail store concepts in Los Angeles, US.

The two-floor store, covering 3,500sq ft, is located in the heart of the West Hollywood Design District and will showcase the full range of Technogym's equipment and services.

Specifically targeting the high-end consumer market, the store will allow people to access and discover the company's at-home products and solutions.

Staff at the site will include experienced personal trainers and interior designers, who will provide assistance with bespoke home-gym projects and personalised consultations.

The opening forms part of Technogym's strategy to increasingly target the direct-to-consumer market, which has experienced a boom in the past year as a result of the coronavirus pandemic.

"The opening of the Los Angeles store is part of our overall retail project that includes the direct presence of Technogym in the main cities around the world," Technogym said.

Similar stores are located – or planned – for Milan, New York, Madrid, Dubai, Mexico City, Doha, Vienna, Zurich and Moscow. There is also a dedicated space inside the famous Harrod’s department store in London.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Technogym has opened the latest of its consumer-facing retail store concepts in Los Angeles, US.
CLD,HAF,FIT,IND,WHM,ARC,SAM
2020/THUMB346725_690947_429367.jpg
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News

Technogym opens retail store in Los Angeles

Technogym has opened the latest of its consumer-facing retail store concepts in Los Angeles, US.

The two-floor store, covering 3,500sq ft, is located in the heart of the West Hollywood Design District and will showcase the full range of Technogym's equipment and services.

Specifically targeting the high-end consumer market, the store will allow people to access and discover the company's at-home products and solutions.

Staff at the site will include experienced personal trainers and interior designers, who will provide assistance with bespoke home-gym projects and personalised consultations.

The opening forms part of Technogym's strategy to increasingly target the direct-to-consumer market, which has experienced a boom in the past year as a result of the coronavirus pandemic.

"The opening of the Los Angeles store is part of our overall retail project that includes the direct presence of Technogym in the main cities around the world," Technogym said.

Similar stores are located – or planned – for Milan, New York, Madrid, Dubai, Mexico City, Doha, Vienna, Zurich and Moscow. There is also a dedicated space inside the famous Harrod’s department store in London.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Technogym has opened the latest of its consumer-facing retail store concepts in Los Angeles, US.
CLD,HAF,FIT,IND,WHM,ARC,SAM
2020/THUMB346725_690947_429367.jpg

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1 - 20 of 12,128
HCM Magazine
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Do what you can to give people exceptional, memorable experiences that support their health
HCM Magazine
Flooring
As we wrap up 2021, flooring suppliers share their most exciting projects and launches from the past year
HCM Magazine
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We were fortunate to be approached by Sheikh Mohammed – a Qatari entrepreneur – to develop the club
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Florence Nightingale played an important role in the fitness industry and if she were still with us, she’d certainly be campaigning for fitness trainers to be fully involved in combating the effects of lockdown, says Muir Gray
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Randy Hetrick

Founder of TRX and OutFit
I don’t want to compete with gyms, I want to complement them. We’re going to places where they’re not – parks, schools and cul-de-sacs
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REGUPOL is one of the leading suppliers of sports and safety flooring, anti-slip mats for ...
Company profiles
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
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Architects/designers
Zynk Design Consultants: Architects/designers
trade associations
International SPA Association - iSPA: trade associations
Wearable technology solutions
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Salt therapy products
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On demand
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Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Property & Tenders
Bilborough, Nottingham
Bilborough College
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Welwyn Garden City
Welwyn Hatfield Borough Council
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Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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