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Hedgehog Concept Ltd
Hedgehog Concept Ltd
Hedgehog Concept Ltd
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Technogym kicks off Let's Move for a Better World campaign

Technogym has launched its Let's Move for a Better World campaign for 2020, aiming to promote wellness and fight the global obesity epidemic.

The social campaign has been designed to provide young people with donated fitness equipment – and educate them on the importance of physical activity – in order to help them avoid sedentary lifestyles.

Registration is now open for facilities and operators to take part, which Technogym says can "activate a centre and attract new customers".

Running from the 16 March to the 4 April 2020, those taking part will "donate their movement" through the Technogym Ecosystem.

Facilities taking part will register their members' activity levels. The more active a centre and its members are, the greater the donation of fitness equipment by Technogym will be to a school chosen by each operator.

"Alongside its important social message, the Let's Move for a Better World represents a very effective tool for fitness centres to increase their business," Technogym said in a statement.

"Thanks to its online communication strategy, both on the web and social media, the campaign has proven to attract new members also through participants sharing their training viral experiences online."

"The 2019 edition led to important developments for the participating gyms showing how attendance increased on average by 26 per cent, new memberships by 15 per cent and that 86 per cent of the people involved in the centre (trainers and staff) noted an improvement in team spirit during trainings, which consequently enhanced the working environment and ensured a better atmosphere among customers."

According to Technogy figures, 1,373 clubs and 196,558 participants in 32 countries took part in the initiative during 2019.

To find out more, click here for www.technogym.com/gb/letsmove.

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Technogym has launched its Let's Move for a Better World campaign for 2020, aiming to promote wellness and fight the global obesity epidemic.
HAF,FIT,IND,PTS,SUP,TEC
imagesX/THUMB344023_438983_823175.jpg
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News

Technogym kicks off Let's Move for a Better World campaign

Technogym has launched its Let's Move for a Better World campaign for 2020, aiming to promote wellness and fight the global obesity epidemic.

The social campaign has been designed to provide young people with donated fitness equipment – and educate them on the importance of physical activity – in order to help them avoid sedentary lifestyles.

Registration is now open for facilities and operators to take part, which Technogym says can "activate a centre and attract new customers".

Running from the 16 March to the 4 April 2020, those taking part will "donate their movement" through the Technogym Ecosystem.

Facilities taking part will register their members' activity levels. The more active a centre and its members are, the greater the donation of fitness equipment by Technogym will be to a school chosen by each operator.

"Alongside its important social message, the Let's Move for a Better World represents a very effective tool for fitness centres to increase their business," Technogym said in a statement.

"Thanks to its online communication strategy, both on the web and social media, the campaign has proven to attract new members also through participants sharing their training viral experiences online."

"The 2019 edition led to important developments for the participating gyms showing how attendance increased on average by 26 per cent, new memberships by 15 per cent and that 86 per cent of the people involved in the centre (trainers and staff) noted an improvement in team spirit during trainings, which consequently enhanced the working environment and ensured a better atmosphere among customers."

According to Technogy figures, 1,373 clubs and 196,558 participants in 32 countries took part in the initiative during 2019.

To find out more, click here for www.technogym.com/gb/letsmove.

Sign up for FREE ezines & magazines
Technogym has launched its Let's Move for a Better World campaign for 2020, aiming to promote wellness and fight the global obesity epidemic.
HAF,FIT,IND,PTS,SUP,TEC
imagesX/THUMB344023_438983_823175.jpg

News

Technogym has announced the launch of live streaming and on-demand classes. The new content will
A number of gym operators are concerned that local lockdowns could come into effect in
Prime Minister Boris Johnson has announced that gyms may be able to reopen in a
UK consumer confidence has improved significantly since the beginning of the lockdown, with a fifth
The PGA Tour has recently bought 1,000 Whoop bands for its golfers, after PGA Tour
ukactive has announced that Active Uprising and the National Summit are going digital as part
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1 - 15 of 11,499
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Talking Point
The fitness industry has shown incredible flexibility during lockdown, pivoting to digital to keep people active. But as lockdowns end, we ask what impact the pandemic will have on facility provision
Features
Reopening
David Lloyd Leisure has launched a raft of outdoor classes, including an enhanced role for its Battlebox concept, as Liz Terry reports
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Statistics
ukactive, 4global and partners have modelled the likely recovery from the lockdown. Ed Hubbard outlines the numbers
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Innovatise, the company behind myFitApp, has announced the immediate availability of its customer- branded live-streaming solution.
Featured supplier news
Featured supplier: Fisikal chosen as tech partner for ‘JP4’; new health app from fitness expert, Jessie Pavelka
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Video Gallery
Technogym mywellness app
Technogym
Improve your training experience. All your data in a single app. Read more
More videos:
Company profiles
Company profile: Harlands Group
Harlands Group is the leading provider of membership management services to leisure operators, processing over ...
Company profiles
Company profile: TVS Group
The TVS Group supply and install sports and fitness flooring to a wide range of ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Exercise equipment
Technogym: Exercise equipment
Fitness software
Go Do.Fitness: Fitness software
Skincare
Comfort Zone - Davines S.p.A: Skincare
Wearable technology solutions
MyZone: Wearable technology solutions
Trade associations
International SPA Association - iSPA: Trade associations
Direct debit solutions
Harlands Group: Direct debit solutions
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
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Spa software
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Greywell, Hampshire
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Diary dates
06-07 Jul 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
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Diary dates
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Diary dates
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