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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Sweat 2019 event to explore whether boutique fitness is reaching 'breaking point'

The prospect of the current boutique fitness boom reaching a "breaking point" will be among the main focuses of this year's Sweat event.

Now in its third year, Sweat will explore whether boutique fitness is approaching what has been termed ‘peak boutique’ – or whether there is still room for continued growth in the sector.

Taking place at Studio Spaces in East London on 26 February, the event – organised by ukactive – will bring together more than 200 professionals from across the wellness sector and will feature panel discussions and workshops.

Keynote speakers will include Curious Consultancy founder Charlotte Dennis – who will offer insight into ways to establish a sustainable brand in a crowded market – and boutique fitness specialist Emma Barry, who will aim to shed some light on the future of the sector.

Elsewhere, a panel session questioning whether the UK market has reached full saturation will feature Chris Heron, founder of boutique rowing studio Engine Room, and Catherine Jones, head of marketing at fitness franchise Orangetheory.

“This is a time of great opportunity but also great risk for boutique fitness," said ukactive CEO Steven Ward.

"Major market changes are reshaping the sector so it’s vital we ensure boutique fitness is built to last.

“Sweat 2019 will explore how businesses across the wellness sector can navigate this fast-changing climate - from forming partnerships and revolutionising customer experience to developing sustainable models for growth.”

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
The prospect of the current boutique fitness boom reaching "breaking point" will be among the main focuses of this year's Sweat event.
HAF,FIT,IND,PTS,EVT,SAM,PHR
imagesX/THUMB340494_154978_386278.jpg
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News

Sweat 2019 event to explore whether boutique fitness is reaching 'breaking point'

The prospect of the current boutique fitness boom reaching a "breaking point" will be among the main focuses of this year's Sweat event.

Now in its third year, Sweat will explore whether boutique fitness is approaching what has been termed ‘peak boutique’ – or whether there is still room for continued growth in the sector.

Taking place at Studio Spaces in East London on 26 February, the event – organised by ukactive – will bring together more than 200 professionals from across the wellness sector and will feature panel discussions and workshops.

Keynote speakers will include Curious Consultancy founder Charlotte Dennis – who will offer insight into ways to establish a sustainable brand in a crowded market – and boutique fitness specialist Emma Barry, who will aim to shed some light on the future of the sector.

Elsewhere, a panel session questioning whether the UK market has reached full saturation will feature Chris Heron, founder of boutique rowing studio Engine Room, and Catherine Jones, head of marketing at fitness franchise Orangetheory.

“This is a time of great opportunity but also great risk for boutique fitness," said ukactive CEO Steven Ward.

"Major market changes are reshaping the sector so it’s vital we ensure boutique fitness is built to last.

“Sweat 2019 will explore how businesses across the wellness sector can navigate this fast-changing climate - from forming partnerships and revolutionising customer experience to developing sustainable models for growth.”

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
The prospect of the current boutique fitness boom reaching "breaking point" will be among the main focuses of this year's Sweat event.
HAF,FIT,IND,PTS,EVT,SAM,PHR
imagesX/THUMB340494_154978_386278.jpg

News

Fitness First has launched a new free digital fitness hub, offering users a wide range
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Technogym introduced live and on-demand functionality to Mywellness in July. Here we find out more about operators who have adopted this solution
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HCM talks to policy makers, operators and decision-makers about the public sector and trust response to the pandemic
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Ruskin Fitness Club has transformed its gym in partnership with Technogym, adding the new Excite Live line, as well as dedicated workout zones
HCM Magazine
The great debate
Given its support for the NHS, should the fitness industry be classified as an essential service, and if so, how do we get the sector reclassified? Kath Hudson asks industry leaders for their views
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HCM People

Nick Whitcombe

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Featured supplier news
Featured supplier: Storytelling - the future of fitness content
Heading into 2021, storytelling will be a key trend among fitness content creators and connected fitness providers, as the industry recognises its potential to unlock ultra- engaging experiences that boost retention.
Featured supplier news
Featured supplier: Cryotherapy specialists, L&R Kältetechnik, launch new artofcryo.com division
L&R Kältetechnik has launched a new division, named artofcryo.com, after 30 years’ experience with -110 °C electrical solutions.
Company profiles
Company profile: Harlands Group
Harlands Group is the leading provider of membership management services to leisure operators, processing over ...
Company profiles
Company profile: Fisikal Limited
Fisikal helps fitness professionals, operators and education organisations improve efficiencies and service through its online ...
Supplier Showcases
Supplier showcase - Bouncing back
Catalogue Gallery
Click on a catalogue to view it online
Directory
Skincare
Comfort Zone - Davines S.p.A: Skincare
Management software
fibodo Limited: Management software
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Red Light Therapy
 Red Light Rising: Red Light Therapy
Uniforms
Service Sport: Uniforms
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Wearable technology solutions
MyZone: Wearable technology solutions
Software
Volution.fit: Software
Spa software
SpaBooker: Spa software
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
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HID Global
HID Global