GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window
Venueserve UK Ltd
Venueserve UK Ltd
Venueserve UK Ltd
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

PureGym enters Saudi market through franchise deal with Ektimal

PureGym will take its budget fitness concept to Saudi Arabia, after securing a franchise partnership with Ektimal – a company specialising in fitness investments in the country.

Through its flexible, no contract offer, PureGym KSA will look to make fitness accessible to a large, currently unserved proportion of the population.

Gym membership in Saudi Arabia generally requires a three-, six- or 12-month commitment – which PureGym looks to change with the option to pay membership fees monthly and the ability to stop at any time.

PureGym KSA will look to open up to 40 clubs across key cities by the end of 2025, with the first branches opening in Riyadh in Q3 of 2021.

Each site will be open 24 hours and will offer a 250-station gym floor, group exercise classes and fully qualified personal trainers.

Humphrey Cobbold, CEO of PureGym, said: "We're thrilled our affordable and accessible gym proposition will be available in Saudi Arabia next year.

"It will make gym membership possible for thousands of people currently put off by expensive, long-term memberships.

"We're confident that Ekitmal is the right partner for PureGym and look forward to working with them in this exciting new market.”

Ektimal chair, Sami Al Hokair, added: "Gym provision in Saudi Arabia is currently limited and the country is in great need of more accessible facilities.

"Like many other countries, the Kingdom needs to address the challenges of obesity, diabetes and mental health all of which can be addressed through regular exercise. We hope to inspire people to do more exercise, more often and lead fitter, healthier lives.”

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
PureGym will take its budget fitness concept to Saudi Arabia, after securing a franchise partnership with Ektimal – a company specialising in fitness investments in the country.
HAF,FIT,IND,PTS
2020/THUMB346738_817905_466786.jpg
Latest News
3d Leisure has put the current lockdown to good use, by stepping in to help ...
Latest News
Gyms and leisure centres in Scotland are set to open on 26 April, provided that ...
Latest News
Hundreds of gyms, swimming pools and leisure centres have been forced to close and thousands ...
Latest News
People placing increased emphasis on their physical fitness, the advances made in digital fitness and ...
Latest News
A new guide looks to offer local level practitioners and commissioners – as well as ...
Latest News
What are the effects on public health of gyms and leisure centres being shut during ...
Latest News
Mobile data and analytics provider App Annie has released its State Of Mobile 2021 report, ...
Latest News
The world's largest fitness trade fair, FIBO, has been rescheduled to November. The event will ...
HCM Magazine
The great debate
Most of the world is dealing with some form of disruption to daily life, work life and finances, as well as navigating an uncertain world. Even those who enjoy robust mental health are finding themselves suffering from stress, anxiety, low mood and insomnia. What can the health and fitness industry do to help? Kath Hudson reports
HCM Magazine
Research
Resistance training is just as beneficial for women over the age of 50 as it is for men, according to a new study from the University of New South Wales
HCM Magazine
Editor's letter
There’s never been a more important time for us all to be focused on lobbying, as the industry fights for its work and potential to be recognised and supported
HCM Magazine
Sponsored
Offering red light therapy to your members can create a valuable source of secondary spend, while also supporting them with their recovery and delivering improvements to mobility, circulation and muscle soreness, as Karen Maxwell explains
HCM Magazine
When Geoff Whitington started to see his life unravel as a result of diabetes, his sons Anthony and Ian gave up their jobs to help him change his lifestyle. This resulted in a new lease of life for all of them. Anthony Whitington, co-creator of BBC documentary, Fixing Dad, speaks to HCM’s Kath Hudson about the journey the family has been on, their mission to inspire others to engage with their health and the launch of new initiative, Fixing Us
HCM Magazine
Interview
The duo have joined forces to launch a free virtual ‘couch to exercise’ programme called RISE. They talk to HCM about what they’ve learned from collaborating on Sport Relief and how they’re using this knowledge to deliver the new not-for-profit
HCM Magazine
Profile
Fitler Club is Philadelphia’s newest private lifestyle club, boasting premium health and wellness facilities, along with a hotel, workspaces and refined culinary venues. Steph Eaves talks to the club’s founder about his creation
HCM Magazine
HCM magazine
It speaks volumes that the very first time we went for Investors in People, we came out with a gold rating. Our culture is very important to us
HCM magazine
HCM People

Adam Tranter

Founder, #Bike is Best and Cycling Marketing Board
If we could get bike journeys up from 2% to 4% it would make a huge impact on emissions, people’s health and mental wellbeing
HCM magazine
HCM People

Scott O’Shea

Founder, Station Mill
Coming from a personal training background, my experience has taught me that people hire the trainer before the training
Featured supplier news
Featured supplier: Core Health & Fitness announces partnership with Énergie Fitness Iberia
Core Health & Fitness is proud to have signed an exclusive supplier agreement for the roll- out of all projected clubs with Énergie Fitness Iberia over the next seven years.
Featured supplier news
Featured supplier: Forget the ‘Netflix effect’ – it’s all about the ‘iFit effect’ to boost member retention
Addiction – a word laden with negativity. But isn’t that exactly what the fitness industry wants? For members to be addicted (in a healthy way) to exercise – not just to increase profits but, most importantly, so they can live happier, healthier and longer lives.
Company profiles
Company profile: Les Mills UK
Committed to creating a fitter planet, Les Mills UK works with clubs and instructors to ...
Company profiles
Company profile: Incorpore Limited
Incorpore Ltd is a leading fitness and wellness company which has been successfully delivering solutions ...
Supplier Showcases
Supplier showcase - Egym: Game changer
Catalogue Gallery
Click on a catalogue to view it online
Directory
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Red Light Therapy
 Red Light Rising: Red Light Therapy
Uniforms
Service Sport: Uniforms
Fitness equipment
Precor: Fitness equipment
Lockers/interior design
Fitlockers: Lockers/interior design
Management software
Premier Software Solutions: Management software
Skincare
Sothys: Skincare
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Exercise equipment
Matrix Fitness: Exercise equipment
Property & Tenders
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

News

PureGym enters Saudi market through franchise deal with Ektimal

PureGym will take its budget fitness concept to Saudi Arabia, after securing a franchise partnership with Ektimal – a company specialising in fitness investments in the country.

Through its flexible, no contract offer, PureGym KSA will look to make fitness accessible to a large, currently unserved proportion of the population.

Gym membership in Saudi Arabia generally requires a three-, six- or 12-month commitment – which PureGym looks to change with the option to pay membership fees monthly and the ability to stop at any time.

PureGym KSA will look to open up to 40 clubs across key cities by the end of 2025, with the first branches opening in Riyadh in Q3 of 2021.

Each site will be open 24 hours and will offer a 250-station gym floor, group exercise classes and fully qualified personal trainers.

Humphrey Cobbold, CEO of PureGym, said: "We're thrilled our affordable and accessible gym proposition will be available in Saudi Arabia next year.

"It will make gym membership possible for thousands of people currently put off by expensive, long-term memberships.

"We're confident that Ekitmal is the right partner for PureGym and look forward to working with them in this exciting new market.”

Ektimal chair, Sami Al Hokair, added: "Gym provision in Saudi Arabia is currently limited and the country is in great need of more accessible facilities.

"Like many other countries, the Kingdom needs to address the challenges of obesity, diabetes and mental health all of which can be addressed through regular exercise. We hope to inspire people to do more exercise, more often and lead fitter, healthier lives.”

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
PureGym will take its budget fitness concept to Saudi Arabia, after securing a franchise partnership with Ektimal – a company specialising in fitness investments in the country.
HAF,FIT,IND,PTS
2020/THUMB346738_817905_466786.jpg

News

3d Leisure has put the current lockdown to good use, by stepping in to help
Gyms and leisure centres in Scotland are set to open on 26 April, provided that
Hundreds of gyms, swimming pools and leisure centres have been forced to close and thousands
People placing increased emphasis on their physical fitness, the advances made in digital fitness and
A new guide looks to offer local level practitioners and commissioners – as well as
What are the effects on public health of gyms and leisure centres being shut during
Miha Bodytec GmbH
Miha Bodytec GmbH
Red light therapy equipment supplier, Red Light Rising has partnered with Aidan Robinson of ITRM
Mobile data and analytics provider App Annie has released its State Of Mobile 2021 report,
The world's largest fitness trade fair, FIBO, has been rescheduled to November. The event will
PM, Boris Johnson, has confirmed that gyms, swimming pools and leisure centres in England will
The re-opening of gyms in Wales has been pushed back by the country's First Minister
The physical and mental health of women in the UK has been put under unprecedented
Excess body fat and obesity are likely to have contributed to more deaths in England
Gympass
Gympass
Maintaining a consistent member experience across a growing health and fitness brand can prove challenging.
The financial performance of health club operator SATS in the last quarter of 2020 was
FIBO has announced that its Chinese event next month will be held as a hybrid
Placing gyms and leisure centres at the front of the queue for reopening would be
Data published today (17 February) shows that for every 100,000 visits to UK gyms and
People aged 40 living with Type 2 diabetes face a "disproportionately increased risk of dying
Barbara den Bak, Tom Moos, and Clare Stobart have been announced as speakers for ukactive's
Safe Space Lockers
Safe Space Lockers
Heading into 2021, storytelling will be a key trend among fitness content creators and connected
PureGym expects lockdowns to last "until at least 31 March" – and that it will
Construction work has been completed on the £29m Sports Park project in Colchester. The new
fibodo Limited
fibodo Limited
1 - 20 of 11,798
HCM Magazine
The great debate
Most of the world is dealing with some form of disruption to daily life, work life and finances, as well as navigating an uncertain world. Even those who enjoy robust mental health are finding themselves suffering from stress, anxiety, low mood and insomnia. What can the health and fitness industry do to help? Kath Hudson reports
HCM Magazine
Research
Resistance training is just as beneficial for women over the age of 50 as it is for men, according to a new study from the University of New South Wales
HCM Magazine
Editor's letter
There’s never been a more important time for us all to be focused on lobbying, as the industry fights for its work and potential to be recognised and supported
HCM Magazine
Sponsored
Offering red light therapy to your members can create a valuable source of secondary spend, while also supporting them with their recovery and delivering improvements to mobility, circulation and muscle soreness, as Karen Maxwell explains
HCM Magazine
When Geoff Whitington started to see his life unravel as a result of diabetes, his sons Anthony and Ian gave up their jobs to help him change his lifestyle. This resulted in a new lease of life for all of them. Anthony Whitington, co-creator of BBC documentary, Fixing Dad, speaks to HCM’s Kath Hudson about the journey the family has been on, their mission to inspire others to engage with their health and the launch of new initiative, Fixing Us
HCM Magazine
Interview
The duo have joined forces to launch a free virtual ‘couch to exercise’ programme called RISE. They talk to HCM about what they’ve learned from collaborating on Sport Relief and how they’re using this knowledge to deliver the new not-for-profit
HCM Magazine
Profile
Fitler Club is Philadelphia’s newest private lifestyle club, boasting premium health and wellness facilities, along with a hotel, workspaces and refined culinary venues. Steph Eaves talks to the club’s founder about his creation
HCM Magazine
HCM magazine
It speaks volumes that the very first time we went for Investors in People, we came out with a gold rating. Our culture is very important to us
HCM magazine
HCM People

Adam Tranter

Founder, #Bike is Best and Cycling Marketing Board
If we could get bike journeys up from 2% to 4% it would make a huge impact on emissions, people’s health and mental wellbeing
HCM magazine
HCM People

Scott O’Shea

Founder, Station Mill
Coming from a personal training background, my experience has taught me that people hire the trainer before the training
HCM magazine
More than 1,700 industry professionals from 47 different countries joined the virtual Retention Convention recently, making it one of the sector’s largest online events of the year
HCM magazine
Muir Gray has a vision for a world where exercise professionals help people live longer, better lives into old age
HCM magazine
Stephen Tharrett, co-founder, ClubIntel
HCM magazine
HCM People

Kate Little / Paula Harris

Kate Little & Paula Harris; regional retail managers, Everyone Active
All products have been priced competitively, using Amazon as a benchmark, to ensure the shop can thrive in a competitive market
HCM magazine
Tracking consumers’ sentiment in relation to lockdowns gives valuable insights into members’ priorities. Leisure-net surveyed the first two UK lockdowns and is currently working on the third. Dave Monkhouse reports on results from the lockdown 2 survey
HCM magazine
Third Space members embrace new digital app, viewing 75,000 workouts in just three months
HCM magazine
Featured supplier news
Featured supplier: Core Health & Fitness announces partnership with Énergie Fitness Iberia
Core Health & Fitness is proud to have signed an exclusive supplier agreement for the roll- out of all projected clubs with Énergie Fitness Iberia over the next seven years.
Featured supplier news
Featured supplier: Forget the ‘Netflix effect’ – it’s all about the ‘iFit effect’ to boost member retention
Addiction – a word laden with negativity. But isn’t that exactly what the fitness industry wants? For members to be addicted (in a healthy way) to exercise – not just to increase profits but, most importantly, so they can live happier, healthier and longer lives.
Company profiles
Company profile: Les Mills UK
Committed to creating a fitter planet, Les Mills UK works with clubs and instructors to ...
Company profiles
Company profile: Incorpore Limited
Incorpore Ltd is a leading fitness and wellness company which has been successfully delivering solutions ...
Supplier Showcases
Supplier showcase - Egym: Game changer
Catalogue Gallery
Click on a catalogue to view it online
Directory
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Red Light Therapy
 Red Light Rising: Red Light Therapy
Uniforms
Service Sport: Uniforms
Fitness equipment
Precor: Fitness equipment
Lockers/interior design
Fitlockers: Lockers/interior design
Management software
Premier Software Solutions: Management software
Skincare
Sothys: Skincare
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Exercise equipment
Matrix Fitness: Exercise equipment
Property & Tenders
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
12 Jun 2021
Worldwide, Various,
Diary dates
13-14 Jun 2021
Online,
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
18-19 Sep 2021
Locations worldwide,
Diary dates
21-24 Sep 2021
Messe Stuttgart, Germany
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
Search news, features & products:
Find a supplier:
Venueserve UK Ltd
Venueserve UK Ltd