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Pink treadmill raises US$50,000
Cybex has raised more than US$50,000 (£31,000, €35,000) for breast cancer survivors, thanks to fundraising events involving its specially designed pink treadmills.
Cybex pledged a donation for every mile logged on its pink treadmills which, in conjunction with The Breast Cancer Research Foundation, were placed in clubs and YMCAs across the US.
These were used for member walk-a-thons and other such promotions throughout October - Breast Cancer Awareness Month in the US - with 250,000 miles logged. Many clubs matched Cybex's donation.
Cybex also hoped to promote the role of exercise in reducing the risk of breast cancer and preventing recurrence.