Les Mills
Les Mills
Les Mills
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Gympass secures exclusive deal with Everyone Active

Corporate fitness sales specialist Gympass has signed an exclusive three-year deal with leisure operator Everyone Active.

The deal will see Gympass offer memberships to Everyone Active centres as a company-wide corporate benefit to its clients – which include companies such as Rolls Royce and Thames Water.

The memberships will be subsidised by the employers by 50 per cent or more.

According to partners, the deal is estimated to bring 10,000 new members to the 68 Everyone Active centres in the South East region.

“We’re excited about this deal which we are confident will deliver a considerable uplift in revenue from corporate memberships,” says Duncan Jefford, regional director for Everyone Active.

“Gympass is unique in the respect that all their marketing and attention is focused on the inactive employee, not the people who are already using a gym, so we have no concerns that working with them will negatively affect our existing membership.

"We’re extremely passionate about getting more inactive people into our centres and believe Gympass can positively impact the membership penetration rate.”

Eamon Lloyd, director, head of partnerships for UK at Gympass, added: “Working with Everyone Active and their huge portfolio of facilities is extremely exciting for Gympass.

“Our technology helps match employees with gyms, allowing us to promote our partners near their home as well as their workplace. Being able to choose from an additional 68 clubs, alongside our existing operator partnerships, is a huge boost to our corporate fitness offering.”

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Corporate fitness sales specialist Gympass has signed an exclusive three-year deal with leisure operator Everyone Active.
HAF,FIT,IND,PTS,SAM,PUB
THUMB29938_119486.jpg
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News

Gympass secures exclusive deal with Everyone Active

Corporate fitness sales specialist Gympass has signed an exclusive three-year deal with leisure operator Everyone Active.

The deal will see Gympass offer memberships to Everyone Active centres as a company-wide corporate benefit to its clients – which include companies such as Rolls Royce and Thames Water.

The memberships will be subsidised by the employers by 50 per cent or more.

According to partners, the deal is estimated to bring 10,000 new members to the 68 Everyone Active centres in the South East region.

“We’re excited about this deal which we are confident will deliver a considerable uplift in revenue from corporate memberships,” says Duncan Jefford, regional director for Everyone Active.

“Gympass is unique in the respect that all their marketing and attention is focused on the inactive employee, not the people who are already using a gym, so we have no concerns that working with them will negatively affect our existing membership.

"We’re extremely passionate about getting more inactive people into our centres and believe Gympass can positively impact the membership penetration rate.”

Eamon Lloyd, director, head of partnerships for UK at Gympass, added: “Working with Everyone Active and their huge portfolio of facilities is extremely exciting for Gympass.

“Our technology helps match employees with gyms, allowing us to promote our partners near their home as well as their workplace. Being able to choose from an additional 68 clubs, alongside our existing operator partnerships, is a huge boost to our corporate fitness offering.”

Sign up for FREE ezines & magazines
Corporate fitness sales specialist Gympass has signed an exclusive three-year deal with leisure operator Everyone Active.
HAF,FIT,IND,PTS,SAM,PUB
THUMB29938_119486.jpg

News

CIMSPA and UK Coaching have signed a deal to combine the Register of Exercise Professionals
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1 - 15 of 11,274
Features
feature
HCM talks to Fraser Smith about founding his studio and why he picked miha bodytec as his supplier and EMS training for his USP
Features
Supplier showcase
Class Boutique Fitness has collaborated with Physical Company to create a boutique studio offering that’s as inclusive as it is effective
Features
feature
Technogym is helping Odyssey Health Club launch new gym floor formats that enhance the member experience
Features
Myzone
Steve Mellor, owner of AMP Athletic, has installed Myzone to drive his business. We find out how it’s enabling him to deliver great service to his members
Features
HCM research
You could help members reduce feelings of sadness, conquer binge-eating and improve self-control, using learnings from the Journal of Consumer Psychology, reports Megan Whitby
Features
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New research from Mintel reveals private health and fitness clubs had a record breaking year in 2019. Mintel’s Lauren Ryan gives us the highlights
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Abbeycroft Leisure - Inspiring better health and wellbeing for Suffolk communities
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A new cross training concept has arrived, offering weightlifting, athletic, metabolic, and functional exercises in a circuit format.
Featured supplier news
Featured supplier: FORA works with Power Plate to raise awareness of sitting disease through movement and vibration
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Lockers/interior design
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Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Direct debit solutions
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Spa software
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