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Technogym
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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Everyone Active launches new boutique format – three Fortis studios to open in January

Everyone Active is piloting a new boutique exercise format, which it plans to roll out across its portfolio of leisure centres throughout 2020.

The operator has set up a joint venture with HIIT specialist Speedflex and created a new workout called Fortis, Powered by Speedflex.

Three Fortis studios will open at Everyone Active centres in January, with at least seven more planned before the end of the year.

Each Fortis studio will be located in a newly created, bespoke space and will offer 30-minute HIIT workouts based on Speedflex machines, which generate personalised resistance.

The studios will also include Fortis-branded functional fitness stations and workouts will be tracked using MyZone technology.

According to Duncan Jefford, regional director of Everyone Active, Fortis will play a "hugely important role" in the operator's plans to diversify its offering and future proof the business.

"We are continuing to develop our third-party partnerships but felt is was important to create our own product alongside this,” Jefford said.

"A joint venture with Speedflex to create FORTIS is the perfect next step for us, allowing us to offer our members a premium boutique experience at the most affordable price.

"I believe the leisure centre can become a one-stop shop for wellness and we will continue to diversify and ensure we have the best total offering on the market."

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Everyone Active is piloting a new boutique exercise format, which it plans to roll out across its portfolio of leisure centres throughout 2020.
HAF,FIT,PTS,SAM,PUB
imagesX/THUMB344178_184320_891064.jpg
Latest News
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Features
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A like or a share on Instagram has never paid the rent. MZ-Remote has allowed me to continue revenue streams during Covid-19 that covered my operating expenses and effectively kept my business open
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Bristol University has commited to embracing body positivity, creating more inclusive physical activity environments, rejecting diet culture and raising awareness of eating disorders across its sports and fitness provision. Should the rest of the fitness sector follow suit? Kath Hudson reports
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Hussle is offering operators the opportunity to take part in a pilot for its new MAP service to enable them to secure new members without upfront costs. Hussle’s Jamie Owens tells us more about the insights that drove this initiative
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We look at how you can unlock hidden value in your operation with a complete end-to-end leisure management solution
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New research shows that UK public sector health and fitness is on track for recovery, but operators face shifts in their member profiles that mean operators will need to adapt to thrive
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Letters
EuropeActive's David Stalker and Jack Shakespeare from ukactive write to HCM
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The reopening of the industry, encouraging confidence in consumers and maintaining business is a collective responsibility
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Opinion
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Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Opinion
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In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Direct debit solutions
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Management software
fibodo Limited: Management software
Fitness Software
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Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Exercise equipment
Matrix Fitness: Exercise equipment
Trade associations
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Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Software
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Wearable technology solutions
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Gym flooring
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Property & Tenders
11 - 25 Union St, London SE1 1SD
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Waltham Abbey, Essex
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Property & Tenders
Diary dates
03-06 Nov 2020
Online,
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12 Nov 2020
Virtual, United States
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17 Nov 2020
Loughborough University, Loughborough, United Kingdom
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27-28 Nov 2020
Athena, Leicester, United Kingdom
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03-03 Dec 2020
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08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
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02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
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23-26 Feb 2021
IFEMA, Madrid, Spain
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03-04 Mar 2021
NEC, Birmingham, United Kingdom
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03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
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16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

News

Everyone Active launches new boutique format – three Fortis studios to open in January

Everyone Active is piloting a new boutique exercise format, which it plans to roll out across its portfolio of leisure centres throughout 2020.

The operator has set up a joint venture with HIIT specialist Speedflex and created a new workout called Fortis, Powered by Speedflex.

Three Fortis studios will open at Everyone Active centres in January, with at least seven more planned before the end of the year.

Each Fortis studio will be located in a newly created, bespoke space and will offer 30-minute HIIT workouts based on Speedflex machines, which generate personalised resistance.

The studios will also include Fortis-branded functional fitness stations and workouts will be tracked using MyZone technology.

According to Duncan Jefford, regional director of Everyone Active, Fortis will play a "hugely important role" in the operator's plans to diversify its offering and future proof the business.

"We are continuing to develop our third-party partnerships but felt is was important to create our own product alongside this,” Jefford said.

"A joint venture with Speedflex to create FORTIS is the perfect next step for us, allowing us to offer our members a premium boutique experience at the most affordable price.

"I believe the leisure centre can become a one-stop shop for wellness and we will continue to diversify and ensure we have the best total offering on the market."

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Everyone Active is piloting a new boutique exercise format, which it plans to roll out across its portfolio of leisure centres throughout 2020.
HAF,FIT,PTS,SAM,PUB
imagesX/THUMB344178_184320_891064.jpg

News

Snap Fitness has ended its agreement with its master franchisee for the UK and Ireland
The UK government has provided a lengthy response to a petition which demanded that gyms
Gym and health club operators in Germany are believed to be considering joint legal action
The latest study into the infection rates recorded at gyms has shown that the average
A new mobile fitness platform delivers personal training sessions to people at home by combining
Europe's largest gym chain, Basic-Fit, has published its trading update for the first nine months
fibodo Limited
fibodo Limited
When facing lockdown restrictions, Frame successfully adapted its in-club experience to an online offering for
Boutique operator, The Refinery E9, has launched a personal trainer (PT) service with a twist,
Gains made getting people more physically active over the last few years were all but
Mid Ulster District Council (MUDC) in Northern Ireland has won a landmark VAT case, which
The government has pledged to invest £100m in supporting public leisure centres this winter, as
Gyms in Liverpool,UK, have been given the go-ahead to reopen, following a dramatic week of
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness
TRP - The Retention People
TRP - The Retention People
Red light therapy equipment supplier, Red Light Rising has partnered with Aidan Robinson of ITRM
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Customer experience software provider, AskNicely, has announced it will host a new virtual event called
Hussle HQ
Hussle HQ
1 - 15 of 11,655
Features
feature
A like or a share on Instagram has never paid the rent. MZ-Remote has allowed me to continue revenue streams during Covid-19 that covered my operating expenses and effectively kept my business open
Features
Talking Point
Bristol University has commited to embracing body positivity, creating more inclusive physical activity environments, rejecting diet culture and raising awareness of eating disorders across its sports and fitness provision. Should the rest of the fitness sector follow suit? Kath Hudson reports
Features
Supplier showcase
Volution worked with Anytime Fitness Asia to enable the company to minimise the impact of the pandemic
Features
feature
Hussle is offering operators the opportunity to take part in a pilot for its new MAP service to enable them to secure new members without upfront costs. Hussle’s Jamie Owens tells us more about the insights that drove this initiative
Features
feature
We look at how you can unlock hidden value in your operation with a complete end-to-end leisure management solution
Features
Research
New research shows that UK public sector health and fitness is on track for recovery, but operators face shifts in their member profiles that mean operators will need to adapt to thrive
Features
Letters
EuropeActive's David Stalker and Jack Shakespeare from ukactive write to HCM
Features
People
The reopening of the industry, encouraging confidence in consumers and maintaining business is a collective responsibility
People
HCM people

Dr Darshan Shah

Next Health: co-founder
Our vision is that health is not the absence of disease but the abundance of vitality
People
HCM people

Keith Burnet

CEO global markets, Les Mills
I wanted to do something to inspire others and encourage them to believe that no matter what age you are, anything is possible
People
Our facility isn’t for everyone. In daring to be different, we’re attracting people willing to commit to a fresh way of approaching health and fitness
People
We realised we had a great franchise proposition: a really strong core model and technology platform, excellent data and analytics – we also generate 45 per cent site margins in the UK
People
Being physically active is the best way of withstanding this pandemic
People
As you approach each studio, there’s an area of transition, setting the tone as you move from one space into another, recalibrating your senses. I call it Layers of Wow
People
We’re getting high usage: typically 2,000 visits a day. We’ve already celebrated our millionth member visit
People
Our success in moving the date for reopening happened because there was a shift in how the fitness sector is perceived
People
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Featured supplier news
Featured supplier: Power Plate kicks off campaign to support fitness industry deliver health and wellness in one solution
Power Plate, the global leader in whole-body vibration training equipment, is encouraging its community to stay fighting fit this winter with a campaign intended to encourage comfort and confidence, as well as boosting health and wellness.
Featured supplier news
Featured supplier: Ritz Carlton co-founder joins Frontline Summit 2020 as keynote speaker
Frontline work has never been more important and frontline workers are the largest class of workers on the planet, as well as the most impactful group on the experience customers get.
Video Gallery
Freemotion FUSION Team Training
FreeMotion Fitness
The High-Intensity Cardio-Strength Training. Read more
More videos:
Company profiles
Company profile: EMD UK
EMD UK is the national governing body for group exercise. Funded by Sport England, EMD ...
Company profiles
Company profile: DFC
DFC
At DFC, we offer totally transparent revenue management solutions with clear pricing and no hidden ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Direct debit solutions
Harlands Group: Direct debit solutions
Management software
fibodo Limited: Management software
Fitness Software
FunXtion International BV: Fitness Software
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Exercise equipment
Matrix Fitness: Exercise equipment
Trade associations
International SPA Association - iSPA: Trade associations
Lockers/interior design
Safe Space Lockers Ltd: Lockers/interior design
Software
Volution.fit: Software
Wearable technology solutions
MyZone: Wearable technology solutions
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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Technogym
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