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Miha Bodytec GmbH
Miha Bodytec GmbH
Miha Bodytec GmbH
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UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

Celebrity trainer Mark Anthony's boutique FirstLight Cycle opens first site

Our sunlight simulation technology enhances the experiences
– Mark Anthony

A new boutique fitness concept has entered the booming London fitness market today (18 September).

FirstLight Cycle – an indoor cycling concept – has opened its doors at Westfield London in White City, as part of a £600m expansion of the retail mall.

The venture is the brainchild of celebrity trainer Mark Anthony, who sold three of his Rush-branded fitness clubs last year to fund the new business.

"The concept for FirstLight has been five years in the making and the experience is incredibly special to me," Anthony said.

"It represents so many important things: happiness, energy, motivation, purpose. We all need that light in our lives."

Housing three separate studios, the FirstLight Cycle club will feature full body, cycle workouts led by trainers in darkened rooms in order to "heighten the senses".

The classes will include sound, visuals and "sunlight simulation", designed to "reflect the energy demands of each class".

"Our signature 45 and 60-minute full body cycle workouts include cardio, mindfulness and meditation, together with our best-in-class upper-body strength workout using body bars to build and tone core muscles," Anthony added.

"Our inspiring Maestro Instructors choreograph each class to their own uplifting playlists against a backdrop of amazing widescreen graphics that will transport you to the FirstLight destinations of Manhattan, Ibiza, Africa, London, Rio or Dubai.

"Our sunlight simulation technology enhances these exhilarating experiences, working in perfect harmony with our Magic Mirror system behind the instructor, fully immersing riders in the themes and transporting them beyond the studio and out into the world."

The three studios were developed in partnership with Createability and the largest of them will have 68 bespoke bikes – supplied by Schwinn – arranged in a stadium-style layout.

The bikes will feature weighted body bars, which are used for upper body and core strength movements during the classes.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
A new boutique fitness concept has entered the booming London fitness market today (18 September).
HAF,FIT,IND,PTS,PHR
THUMB28878_91373.jpg
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07-10 Apr 2022
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News

Celebrity trainer Mark Anthony's boutique FirstLight Cycle opens first site

Our sunlight simulation technology enhances the experiences
– Mark Anthony

A new boutique fitness concept has entered the booming London fitness market today (18 September).

FirstLight Cycle – an indoor cycling concept – has opened its doors at Westfield London in White City, as part of a £600m expansion of the retail mall.

The venture is the brainchild of celebrity trainer Mark Anthony, who sold three of his Rush-branded fitness clubs last year to fund the new business.

"The concept for FirstLight has been five years in the making and the experience is incredibly special to me," Anthony said.

"It represents so many important things: happiness, energy, motivation, purpose. We all need that light in our lives."

Housing three separate studios, the FirstLight Cycle club will feature full body, cycle workouts led by trainers in darkened rooms in order to "heighten the senses".

The classes will include sound, visuals and "sunlight simulation", designed to "reflect the energy demands of each class".

"Our signature 45 and 60-minute full body cycle workouts include cardio, mindfulness and meditation, together with our best-in-class upper-body strength workout using body bars to build and tone core muscles," Anthony added.

"Our inspiring Maestro Instructors choreograph each class to their own uplifting playlists against a backdrop of amazing widescreen graphics that will transport you to the FirstLight destinations of Manhattan, Ibiza, Africa, London, Rio or Dubai.

"Our sunlight simulation technology enhances these exhilarating experiences, working in perfect harmony with our Magic Mirror system behind the instructor, fully immersing riders in the themes and transporting them beyond the studio and out into the world."

The three studios were developed in partnership with Createability and the largest of them will have 68 bespoke bikes – supplied by Schwinn – arranged in a stadium-style layout.

The bikes will feature weighted body bars, which are used for upper body and core strength movements during the classes.

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
A new boutique fitness concept has entered the booming London fitness market today (18 September).
HAF,FIT,IND,PTS,PHR
THUMB28878_91373.jpg

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Inclusive Fitness Boston, a health club created specifically for those with disabilities and their families,
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promotion
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Opinion
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Dougie Belmore is the chief payments officer of Pay.UK, the company created to bring together the UK’s foremost payment schemes, including Bacs, in 2018.
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Featured supplier news
Featured supplier news: Fives Soccer Centres debuts new ‘personal development’ concepts
Five-a-side soccer operator Fives has unveiled its inaugural Pinnacle Gym and announced the roll-out of its digital football concept, as part of the brand’s drive to bring an ethos of personal development into its centres.
Featured supplier news
Featured supplier news: First énergie site opens in Barcelona fully equipped by Core Health & Fitness
The first énergie Fitness club in Spain has opened in partnership with Core Health & Fitness in Sant Cugat, Barcelona, as part of a seven-year exclusive supplier agreement.
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A £22 million redevelopment project will be unveiled at Grange Paddocks Leisure Centre, as part of the official launch of the state-of-the-art centre.
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Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Mindbody, Inc
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Company profile: Jordan Fitness
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Company profiles
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Matrix provides innovative commercial fitness equipment to facilities in all market sectors including private health ...
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Spa software
SpaBooker: Spa software
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Fitlockers: Lockers/interior design
trade associations
International SPA Association - iSPA: trade associations
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Fitness equipment
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Management software
Premier Software Solutions: Management software
Salt therapy products
Saltability: Salt therapy products
Architects/designers
Zynk Design Consultants: Architects/designers
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Welwyn Garden City
Welwyn Hatfield Borough Council
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Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
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