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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Brunswick sells Life Fitness to KPS Capital Partners for US$490m

We will work closely with KPS to develop and execute a focused strategic plan
– Jason Worthy

Manufacturing conglomerate Brunswick Corporation is selling its entire fitness business to private equity firm KPS Capital Partners.

KPS – an investment firm which focuses on manufacturing and industrial companies across a number of industries – will acquire the entire Life Fitness estate, which includes five brands: Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group, SCIFIT and Brunswick Billiards.

Under the agreement, approved by Brunswick's board of directors, KPS will pay US$490m (€437m, £374m) in cash to acquire the business and its brands.

The transaction is expected to close during the second quarter of 2019, following receipt of regulatory approvals.

The move comes just months after Brunswick announced plans to spin off its fitness business and to run the wellness brands under an independent, standalone, publicly traded company called FitnessCo. At the time, the company said the move would allow the new company to "better address evolving commercial fitness marketplace trends".

Commenting on the sale, Jason Worthy, president, Life Fitness, said: "We're excited about this incredible opportunity to collaborate with a firm with a tremendous track-record of working with similar companies.

"KPS recognises our world-class brand positioning, the value of our customer relationships, our iconic standing within the fitness industry, and our long-term earning potential.

"We will work closely with KPS to develop and execute a focused strategic plan centred around our mission to inspire healthier lives.

"We will build upon our long and successful history of product development and technology leadership, with the goal of providing the highest-quality solutions and services for a broad range of fitness facilities and fitness consumers."

The move is seen as a way for Brunswick to concentrate in the marine equipment business.

KPS' investments in leisure include TaylorMade Golf and North American Breweries.

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Manufacturing conglomerate Brunswick Corporation is selling its entire fitness business to private equity firm KPS Capital Partners.
HAF,FIT,IND,PTS,SAM
imagesX/THUMB341736_825765_264976.jpg
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News

Brunswick sells Life Fitness to KPS Capital Partners for US$490m

We will work closely with KPS to develop and execute a focused strategic plan
– Jason Worthy

Manufacturing conglomerate Brunswick Corporation is selling its entire fitness business to private equity firm KPS Capital Partners.

KPS – an investment firm which focuses on manufacturing and industrial companies across a number of industries – will acquire the entire Life Fitness estate, which includes five brands: Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group, SCIFIT and Brunswick Billiards.

Under the agreement, approved by Brunswick's board of directors, KPS will pay US$490m (€437m, £374m) in cash to acquire the business and its brands.

The transaction is expected to close during the second quarter of 2019, following receipt of regulatory approvals.

The move comes just months after Brunswick announced plans to spin off its fitness business and to run the wellness brands under an independent, standalone, publicly traded company called FitnessCo. At the time, the company said the move would allow the new company to "better address evolving commercial fitness marketplace trends".

Commenting on the sale, Jason Worthy, president, Life Fitness, said: "We're excited about this incredible opportunity to collaborate with a firm with a tremendous track-record of working with similar companies.

"KPS recognises our world-class brand positioning, the value of our customer relationships, our iconic standing within the fitness industry, and our long-term earning potential.

"We will work closely with KPS to develop and execute a focused strategic plan centred around our mission to inspire healthier lives.

"We will build upon our long and successful history of product development and technology leadership, with the goal of providing the highest-quality solutions and services for a broad range of fitness facilities and fitness consumers."

The move is seen as a way for Brunswick to concentrate in the marine equipment business.

KPS' investments in leisure include TaylorMade Golf and North American Breweries.

Sign up for FREE ezines & magazines
Manufacturing conglomerate Brunswick Corporation is selling its entire fitness business to private equity firm KPS Capital Partners.
HAF,FIT,IND,PTS,SAM
imagesX/THUMB341736_825765_264976.jpg

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Featured supplier: The secrets to designing a stand-out fitness studio
The design and construction of a group fitness or exercise studio can have a big impact on the success of your gym.
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promotion
As an industry, we still underestimate the power of a truly varied fitness regime - and the growing appetite for it, especially among emerging customer segments.
Opinion: Collaboration vs aggregation - what’s the difference?
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Catalogue Gallery
Click on a catalogue to view it online
Directory
Governing body
EMD UK: Governing body
Spa software
SpaBooker: Spa software
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Locking solutions
Ojmar: Locking solutions
Fitness software
Go Do.Fitness: Fitness software
Audio visual
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Trade associations
International SPA Association - iSPA: Trade associations
Management software
GymSales: Management software
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MyZone: Wearable technology solutions
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Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
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Diary dates
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Hotel Royal Savoy, Lausanne, Switzerland
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