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Technogym
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Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Awakn founder Kam Panesar plans five London sites and international expansion

Kam Panesar, founder and CEO of boutique fitness studio Awakn, has revealed plans to open sites across London – and ultimately take the brand global.

The first Awakn studio opened in London's Canary Wharf in October 2019.

The 6,000sq ft site spans two floors and features two studios: the Arena and the Zone.

Describing the Awakn concept, Panesar told HCM: "The Arena focuses on functional movements making you feel powerful as you 'Awakn Your Inner Athlete'.

"There's nothing more exhilarating than working as a team to flip a 200kg tyre or riding on top of a tank with the music pumping and the lights ablaze!

"The purpose of the Zone studio, meanwhile, is to push our customers out of their comfort zones. This is where growth occurs.

"The Zone has beautiful leather boxing bags hand-crafted in New Zealand, Technogym SkillRun treadmills and custom luxury benches I spent two years designing in partnership with Escape.

"To supplement our workouts, we will be offering rejuvenating activities, including meditation and yoga, allowing our customers to recover in order to make their workouts as optimal as possible."

Following the success of the first site, Panesar said he is "currently negotiating heads of terms" for a second site.

"Wheels are in motion to open at least five Awakns in London before expanding internationally," Panesar told HCM.

"I’m closely monitoring developments in Manchester, but also have active leads for locations in mainland Europe, the Middle East and Asia.

"We believe the world is certainly in need of some Awakn’ing."

Awakn’s pricing reflects the luxury offering, as prices are set at £22 per class.

Panesar says the brand's target market consists of "those who have been let down by regular gyms" and who have not achieved the desired results.

"Awakn is for everyone who understands the importance of fitness but finds traditional workout environments boring, intimidating or demotivating," he added.

To read a full interview with Kam Panesar, click here for the HCM January issue 2020

Sign up for FREE ezines & magazines
Kam Panesar, founder and CEO of boutique fitness studio Awakn, has revealed plans to open sites across London – and ultimately take the brand global.
HAF,FIT,IND,PTS,PHR
imagesX/THUMB344552_843509_381114.jpg
Latest News
Technogym has announced the launch of live streaming and on-demand classes. The new content will ...
Latest News
A number of gym operators are concerned that local lockdowns could come into effect in ...
Latest News
Prime Minister Boris Johnson has announced that gyms may be able to reopen in a ...
Latest News
UK consumer confidence has improved significantly since the beginning of the lockdown, with a fifth ...
Latest News
The PGA Tour has recently bought 1,000 Whoop bands for its golfers, after PGA Tour ...
Latest News
ukactive has announced that Active Uprising and the National Summit are going digital as part ...
Latest News
Industry body ukactive has today (1 July) hosted a delegation of government and public health ...
Latest News
Health and fitness company Ingesport – which operates the GO fit chain of gyms in ...
Features
Statistics
88.9% of gym members are expected to return and group ex will be fastest to recover
Features
Supplier showcase
Bannatyne has driven member engagement with Les Mills during the lockdown
Features
Strength
It’s considered a fundamental part of our fitness routines by medical professionals, but many exercisers, particularly women, are still put off by strength training. We asked leading suppliers what they’re doing to champion strength
Features
Talking Point
The fitness industry has shown incredible flexibility during lockdown, pivoting to digital to keep people active. But as lockdowns end, we ask what impact the pandemic will have on facility provision
Features
Consumer culture
Ken Hughes, expert in consumer culture and human behaviour spoke as part of the Technogym Talks series of webinars about how operators can navigate the new consumer landscape
Features
Staff welfare
As staff and members prepare to return to the gym, Dr Dane Vishnubala gives advice to operators on gearing up to offer them mental health support
Features
Supplier showcase
Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering
Features
People
HCM people

Ben Lucas

Founder, Flow Athletic, Sydney
We advise our Flow Athletes to complete classes at a ratio of one yoga class to one strength class to one cardio class. This combination has very positive effects
People
HCM people

Jo Smallwood

general manager, Oldham Leisure Centre
We saw the opportunity to initiate new partnerships with the Oldham Foodbank to help local residents during the COVID-19 crisis. We can’t serve our community in the way we would usually do, so we’ve moved resources to help where people need us most
People
We see ourselves as a truly European player. We’re analysing France, Germany, Italy and the UK for development
Featured supplier news
Featured supplier: Let's get restarted: Physical Company offers advice on keeping gym members safe
As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
Featured supplier news
Featured supplier: Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
Video Gallery
Temple Gym - Nautilus Equipment
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Temple Gym - Nautilus Equipment Read more
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Company profile: Incorpore Limited
Incorpore Ltd is a leading fitness and wellness company which has been successfully delivering solutions ...
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Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Trade associations
International SPA Association - iSPA: Trade associations
Design consultants
Zynk Design Consultants: Design consultants
Spa software
SpaBooker: Spa software
Management software
Fisikal: Management software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Wearable technology solutions
MyZone: Wearable technology solutions
Fitness Software
FunXtion International BV: Fitness Software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
06-07 Jul 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
28-31 Aug 2020
Expo Centre & Riviera di Rimini, Italy
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
01-02 Oct 2020
Whittlebury Hall, Whittlebury, United Kingdom
Diary dates
11-12 Oct 2020
ExCeL London, London, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates

News

Awakn founder Kam Panesar plans five London sites and international expansion

Kam Panesar, founder and CEO of boutique fitness studio Awakn, has revealed plans to open sites across London – and ultimately take the brand global.

The first Awakn studio opened in London's Canary Wharf in October 2019.

The 6,000sq ft site spans two floors and features two studios: the Arena and the Zone.

Describing the Awakn concept, Panesar told HCM: "The Arena focuses on functional movements making you feel powerful as you 'Awakn Your Inner Athlete'.

"There's nothing more exhilarating than working as a team to flip a 200kg tyre or riding on top of a tank with the music pumping and the lights ablaze!

"The purpose of the Zone studio, meanwhile, is to push our customers out of their comfort zones. This is where growth occurs.

"The Zone has beautiful leather boxing bags hand-crafted in New Zealand, Technogym SkillRun treadmills and custom luxury benches I spent two years designing in partnership with Escape.

"To supplement our workouts, we will be offering rejuvenating activities, including meditation and yoga, allowing our customers to recover in order to make their workouts as optimal as possible."

Following the success of the first site, Panesar said he is "currently negotiating heads of terms" for a second site.

"Wheels are in motion to open at least five Awakns in London before expanding internationally," Panesar told HCM.

"I’m closely monitoring developments in Manchester, but also have active leads for locations in mainland Europe, the Middle East and Asia.

"We believe the world is certainly in need of some Awakn’ing."

Awakn’s pricing reflects the luxury offering, as prices are set at £22 per class.

Panesar says the brand's target market consists of "those who have been let down by regular gyms" and who have not achieved the desired results.

"Awakn is for everyone who understands the importance of fitness but finds traditional workout environments boring, intimidating or demotivating," he added.

To read a full interview with Kam Panesar, click here for the HCM January issue 2020

Sign up for FREE ezines & magazines
Kam Panesar, founder and CEO of boutique fitness studio Awakn, has revealed plans to open sites across London – and ultimately take the brand global.
HAF,FIT,IND,PTS,PHR
imagesX/THUMB344552_843509_381114.jpg

News

Technogym has announced the launch of live streaming and on-demand classes. The new content will
A number of gym operators are concerned that local lockdowns could come into effect in
Prime Minister Boris Johnson has announced that gyms may be able to reopen in a
UK consumer confidence has improved significantly since the beginning of the lockdown, with a fifth
The PGA Tour has recently bought 1,000 Whoop bands for its golfers, after PGA Tour
ukactive has announced that Active Uprising and the National Summit are going digital as part
Focus Training
Focus Training
Innovatise, the company behind myFitApp, today announced the immediate availability of its customer-branded live-streaming solution.
Industry body ukactive has today (1 July) hosted a delegation of government and public health
Health and fitness company Ingesport – which operates the GO fit chain of gyms in
Mountainside Fitness in Arizona has filed a lawsuit against state's governor, Doug Ducey, after he
Physical activity levels in England have continued to fall from those recorded at the initial
Franchise operator Club Pilates has shown that there is growing confidence in the US fitness
Fitness and athletic apparel firm Lululemon will acquire at-home fitness tech firm Mirror in a
EMD UK
EMD UK
Incorpore and MoveGB are pleased to announce they have entered into a landmark partnership, combining
Gymbox has broken ranks and announced it will reopen all its gyms on 4 July,
Stretching and fitness chain Topstretching has opened a large gym and studio on Palm Jumeirah
Gyms and health clubs in Northern Ireland have been given the green light to reopen
SIBEC
SIBEC
1 - 15 of 11,499
Features
Statistics
88.9% of gym members are expected to return and group ex will be fastest to recover
Features
Supplier showcase
Bannatyne has driven member engagement with Les Mills during the lockdown
Features
Strength
It’s considered a fundamental part of our fitness routines by medical professionals, but many exercisers, particularly women, are still put off by strength training. We asked leading suppliers what they’re doing to champion strength
Features
Talking Point
The fitness industry has shown incredible flexibility during lockdown, pivoting to digital to keep people active. But as lockdowns end, we ask what impact the pandemic will have on facility provision
Features
Consumer culture
Ken Hughes, expert in consumer culture and human behaviour spoke as part of the Technogym Talks series of webinars about how operators can navigate the new consumer landscape
Features
Staff welfare
As staff and members prepare to return to the gym, Dr Dane Vishnubala gives advice to operators on gearing up to offer them mental health support
Features
Supplier showcase
Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering
Features
People
HCM people

Ben Lucas

Founder, Flow Athletic, Sydney
We advise our Flow Athletes to complete classes at a ratio of one yoga class to one strength class to one cardio class. This combination has very positive effects
People
HCM people

Jo Smallwood

general manager, Oldham Leisure Centre
We saw the opportunity to initiate new partnerships with the Oldham Foodbank to help local residents during the COVID-19 crisis. We can’t serve our community in the way we would usually do, so we’ve moved resources to help where people need us most
People
We see ourselves as a truly European player. We’re analysing France, Germany, Italy and the UK for development
People
HCM people

Aaron Smith

Founder, KX Pilates
‘KX’ stands for ‘the Kaizen Experience’, which means ‘change for the better’ in Japanese. It’s a philosophy that focuses on continuous improvement. We’re always seeking to improve, not only as a company but as individuals
People
HCM people

Professor Zhen Yan

director of the Center for Skeletal Muscle Research, University of Virginia
Regular exercise may help people survive COVID-19
People
HCM people

Dr Jonathan Leary

Remedy Place, West Hollywood: Founder and CEO
Remedy Place teaches people how to take care of themselves and gives them the tools they need to be holistically healthy
People
Kate Cracknell talks connected health and digital transformation with Chris Blackwell-Frost, Martin Friend and Rick Crawford from Nuffield Health’s senior management team
People
HCM people

Michael Ramsay

Founder and director, STRONG Rowformer
There’s something about the combination of fast-twitch and slow-twitch fibres working together that absolutely destroys you and gives you an almost euphoric feeling at the end of every workout
People
The remote personal training service has also been a great success: we’ll maintain around 40% of our PT business for April
People
Featured supplier news
Featured supplier: Let's get restarted: Physical Company offers advice on keeping gym members safe
As countries around the world gear up to relax their lockdown rules, there remains a question mark over gyms and studios, which in many markets will be one of the last sectors to be given the green light.
Featured supplier news
Featured supplier: Incorpore and MoveGB ink groundbreaking partnership to transform corporate wellness offering
Incorpore and MoveGB have entered into a landmark partnership, combining the UK’s largest provider of corporate gym memberships with the nation’s biggest network of classes.
Video Gallery
Temple Gym - Nautilus Equipment
Core Health & Fitness
Temple Gym - Nautilus Equipment Read more
More videos:
Company profiles
Company profile: Incorpore Limited
Incorpore Ltd is a leading fitness and wellness company which has been successfully delivering solutions ...
Company profiles
Company profile: Physical Company Ltd
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Whole body cryotherapy
Zimmer MedizinSysteme GmbH / icelab: Whole body cryotherapy
Trade associations
International SPA Association - iSPA: Trade associations
Design consultants
Zynk Design Consultants: Design consultants
Spa software
SpaBooker: Spa software
Management software
Fisikal: Management software
Lockers/interior design
Crown Sports Lockers: Lockers/interior design
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Wearable technology solutions
MyZone: Wearable technology solutions
Fitness Software
FunXtion International BV: Fitness Software
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
06-07 Jul 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
28-31 Aug 2020
Expo Centre & Riviera di Rimini, Italy
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
01-02 Oct 2020
Whittlebury Hall, Whittlebury, United Kingdom
Diary dates
11-12 Oct 2020
ExCeL London, London, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
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