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Hedgehog Concept Ltd
Hedgehog Concept Ltd
Hedgehog Concept Ltd
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Anytime Fitness plans to enter German market – former Fitness First CEO to lead expansion

Franchise operator Anytime Fitness has revealed plans to enter the highly competitive German fitness market.

The company has appointed a European-based master franchising team and will open an Anytime-branded corporate gym later this year.

The master franchising team, led by fitness industry veteran Stefan Tilk and business partner Ashish Sensarma, will begin searching for franchisees to open additional gyms on the German market from 2020.

Tilk spent nine years as CEO of Fitness First Germany, while Sensarma is a veteran apparel executive in the branded retail and digital space.

Tilk believes the Anytime concept will thrive on the cut-throat German market.

"Anytime Fitness is present on six continents and we're confident our gyms will be successful in Germany as well," he said.

"There are many reasons why the business model has flourished in more than 30 countries. Benefits and programming for Anytime Fitness members are constantly evolving and expanding."

Anytime Fitness has grown its European portfolio at a rapid pace in recent years.

In the UK, the chain has opened 160 locations in the past eight years. It also operates 80 clubs across the Benelux countries.

"We're incredibly pleased that Stefan and Ashish will be introducing Anytime Fitness to the people of Germany," said Dave Mortensen, Anytime Fitness president and co-founder.

"We believe they have the fitness industry experience and the consumer satisfaction skills to produce rapid growth.

"Personally and professionally, we're tremendously impressed and we foresee great things for this dynamic duo – and their franchisee gym owners and members throughout Germany."

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Franchise operator Anytime Fitness has revealed plans to enter the highly competitive German fitness market.
HAF,FIT,IND,PTS,PHR
imagesX/THUMB341423_876671_135802.jpg
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Features
Talking Point
The fitness industry has shown incredible flexibility during lockdown, pivoting to digital to keep people active. But as lockdowns end, we ask what impact the pandemic will have on facility provision
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Opinion
The over-70s were treated as one homogenous group during the lockdown and advised to shield. Colin Milner, founder and CEO of the International Council on Active Aging says this is leading to an increase in ageism that the industry must fight to overcome
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Bannatyne has driven member engagement with Les Mills during the lockdown
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Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering
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Statistics
More than 65,000 people responded to a survey designed to gauge what members want and expect from the sector after lockdown, as Leisure-net’s Dave Monkhouse reports
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Consumer culture
Ken Hughes, expert in consumer culture and human behaviour spoke as part of the Technogym Talks series of webinars about how operators can navigate the new consumer landscape
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We have one club in Madrid with 27,500 customers and 20,000 people on a two year waiting list
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Aaron Smith

Founder, KX Pilates
‘KX’ stands for ‘the Kaizen Experience’, which means ‘change for the better’ in Japanese. It’s a philosophy that focuses on continuous improvement. We’re always seeking to improve, not only as a company but as individuals
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Catalogue Gallery
Click on a catalogue to view it online
Directory
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Independent service & maintenance
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Lockers/interior design
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06-07 Jul 2020
Eastwood Hall, Nottingham, United Kingdom
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28-31 Aug 2020
Expo Centre & Riviera di Rimini, Italy
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21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
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01-02 Oct 2020
Whittlebury Hall, Whittlebury, United Kingdom
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11-12 Oct 2020
ExCeL London, London, United Kingdom
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17-23 Oct 2020
Pinggu, Beijing, China
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27-30 Oct 2020
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30-31 Oct 2020
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Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates

News

Anytime Fitness plans to enter German market – former Fitness First CEO to lead expansion

Franchise operator Anytime Fitness has revealed plans to enter the highly competitive German fitness market.

The company has appointed a European-based master franchising team and will open an Anytime-branded corporate gym later this year.

The master franchising team, led by fitness industry veteran Stefan Tilk and business partner Ashish Sensarma, will begin searching for franchisees to open additional gyms on the German market from 2020.

Tilk spent nine years as CEO of Fitness First Germany, while Sensarma is a veteran apparel executive in the branded retail and digital space.

Tilk believes the Anytime concept will thrive on the cut-throat German market.

"Anytime Fitness is present on six continents and we're confident our gyms will be successful in Germany as well," he said.

"There are many reasons why the business model has flourished in more than 30 countries. Benefits and programming for Anytime Fitness members are constantly evolving and expanding."

Anytime Fitness has grown its European portfolio at a rapid pace in recent years.

In the UK, the chain has opened 160 locations in the past eight years. It also operates 80 clubs across the Benelux countries.

"We're incredibly pleased that Stefan and Ashish will be introducing Anytime Fitness to the people of Germany," said Dave Mortensen, Anytime Fitness president and co-founder.

"We believe they have the fitness industry experience and the consumer satisfaction skills to produce rapid growth.

"Personally and professionally, we're tremendously impressed and we foresee great things for this dynamic duo – and their franchisee gym owners and members throughout Germany."

Sign up for FREE ezines & magazines
Franchise operator Anytime Fitness has revealed plans to enter the highly competitive German fitness market.
HAF,FIT,IND,PTS,PHR
imagesX/THUMB341423_876671_135802.jpg

News

UK consumer confidence has improved significantly since the beginning of the lockdown, with a fifth
The PGA Tour has recently bought 1,000 Whoop bands for its golfers, after PGA Tour
ukactive has announced that Active Uprising and the National Summit are going digital as part
Industry body ukactive has today (1 July) hosted a delegation of government and public health
Health and fitness company Ingesport – which operates the GO fit chain of gyms in
Mountainside Fitness in Arizona has filed a lawsuit against state's governor, Doug Ducey, after he
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Greg Glassman, founder of CrossFit, has sold the fitness company to entrepreneur Eric Roza –
SIBEC
SIBEC
1 - 15 of 11,496
Features
Talking Point
The fitness industry has shown incredible flexibility during lockdown, pivoting to digital to keep people active. But as lockdowns end, we ask what impact the pandemic will have on facility provision
Features
Opinion
The over-70s were treated as one homogenous group during the lockdown and advised to shield. Colin Milner, founder and CEO of the International Council on Active Aging says this is leading to an increase in ageism that the industry must fight to overcome
Features
Statistics
ukactive, 4global and partners have modelled the likely recovery from the lockdown. Ed Hubbard outlines the numbers
Features
Supplier showcase
Bannatyne has driven member engagement with Les Mills during the lockdown
Features
Supplier showcase
Working with Precor, Aberdeen Sports Village has undergone a £500k overhaul to strengthen the user experience and put digital connectivity at the core of its offering
Features
Statistics
More than 65,000 people responded to a survey designed to gauge what members want and expect from the sector after lockdown, as Leisure-net’s Dave Monkhouse reports
Features
Consumer culture
Ken Hughes, expert in consumer culture and human behaviour spoke as part of the Technogym Talks series of webinars about how operators can navigate the new consumer landscape
Features
People
We have one club in Madrid with 27,500 customers and 20,000 people on a two year waiting list
People
HCM people

Jo Smallwood

general manager, Oldham Leisure Centre
We saw the opportunity to initiate new partnerships with the Oldham Foodbank to help local residents during the COVID-19 crisis. We can’t serve our community in the way we would usually do, so we’ve moved resources to help where people need us most
People
HCM people

Aaron Smith

Founder, KX Pilates
‘KX’ stands for ‘the Kaizen Experience’, which means ‘change for the better’ in Japanese. It’s a philosophy that focuses on continuous improvement. We’re always seeking to improve, not only as a company but as individuals
People
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Ben Lucas

Founder, Flow Athletic, Sydney
We advise our Flow Athletes to complete classes at a ratio of one yoga class to one strength class to one cardio class. This combination has very positive effects
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Professor Zhen Yan

director of the Center for Skeletal Muscle Research, University of Virginia
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Remedy Place teaches people how to take care of themselves and gives them the tools they need to be holistically healthy
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Founder and director, STRONG Rowformer
There’s something about the combination of fast-twitch and slow-twitch fibres working together that absolutely destroys you and gives you an almost euphoric feeling at the end of every workout
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Kate Cracknell talks connected health and digital transformation with Chris Blackwell-Frost, Martin Friend and Rick Crawford from Nuffield Health’s senior management team
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Around 50% of our members are currently continuing to pay full membership, with another 10% taking up virtual-only digital membership
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Featured supplier news
Featured supplier: myFitApp launches branded live-streaming as part of its COVID-19 support package
Innovatise, the company behind myFitApp, has announced the immediate availability of its customer- branded live-streaming solution.
Featured supplier news
Featured supplier: EGYM presents Corona Gym Solution, for the successful re-opening of fitness studios
Finally, the time has come: fitness and health facilities around the globe are gradually resuming operations.
Video Gallery
Technogym mywellness app
Technogym
Improve your training experience. All your data in a single app. Read more
More videos:
Company profiles
Company profile: Life Fitness
Through our Life Fitness Solutions Partners, we can deliver design and build services, finance solutions, ...
Company profiles
Company profile: TRIB3 International Ltd
First established in Sheffield in January 2016 TRIB3 is a bootcamp boutique studio designed to ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Lockers/interior design
Fitlockers: Lockers/interior design
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Management software
Fisikal: Management software
Wearable technology solutions
MyZone: Wearable technology solutions
Direct debit solutions
Harlands Group: Direct debit solutions
Locking solutions
Monster Padlocks: Locking solutions
Fitness equipment
TRX Training: Fitness equipment
Trade associations
International SPA Association - iSPA: Trade associations
Property & Tenders
Greywell, Hampshire
Barnsgrove Health and Wellness Club
Property & Tenders
Derby City Council
Property & Tenders
Diary dates
06-07 Jul 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
28-31 Aug 2020
Expo Centre & Riviera di Rimini, Italy
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
01-02 Oct 2020
Whittlebury Hall, Whittlebury, United Kingdom
Diary dates
11-12 Oct 2020
ExCeL London, London, United Kingdom
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
27-30 Oct 2020
Messe Stuttgart, Germany
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
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Hedgehog Concept Ltd
Hedgehog Concept Ltd