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Technogym
Technogym
Technogym
Health Club Management

Health Club Management

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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

News

Action PR's Speedflex studios integrate technology for small group workouts

We needed to create a space which would appeal to everyone. We decided that a gold colour and lighting scheme, would allow us to create a cutting edge design whilst retaining a warm and welcoming feel.
– Cheryl Hersey

Action PR have created a new studio design for Everyone Active's Fortis Powered by Speedflex fitness brand that is focussed on inclusivity and integrates the workout technology into the space.

Speedflex is a type of high-intensity interval training (HIIT) delivered using resistance exercise machines in small-group, trainer-led classes.

Individuals of different training abilities can be in the same classes because Speedflex machines automatically adjust their resistance levels to the ability of the user – meaning the training concept is inherently inclusive.

Trainees' heart-rates are monitored during sessions and data is collected from the machines they are using.

With these factors in mind, Action PR sought to create a space for broad roll-out that would appeal to people across the demographic range, that would contribute to a motivational atmosphere and that would relay individuals' performance figures to them.

A compact studio provides enough space for small group classes without spreading individuals too far apart to the detriment of the class atmosphere.

The exercise machines and stations are laid out around the perimeter of the room for easy circuit use during classes.

Data collected is relayed to a large video-wall at one end of the studio so that individuals can see information about their workouts, like heart-rate, effort and calories burnt.

This feature provides a focus for both the trainer and the trainees, as individuals are pushed to achieve their best and can encourage others to do the same.

"The goal was to create a contemporary studio design but without going down the usual route of the dark-disco feel, popular with many boutique gyms," said Cheryl Hersey, Director at Action PR. "We needed to create a space which would appeal to everyone. We decided that a gold colour and lighting scheme, would allow us to create a cutting edge design whilst retaining a warm and welcoming feel."

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Action PR have created a new studio design for Everyone Active's Fortis Powered by Speedflex fitness brand that is focussed on inclusivity and integrates the workout technology into the space.
CLD,HAF,FIT,ARC,DES
imagesX/THUMB344379_927992_872437.jpg
Latest News
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Write to reply
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – email: [email protected]
Features
feature
As the fitness industry grapples with the challenge of optimising digital, Volution’s Adam Norton shares his vision for a customised data-centric approach that will lead operators into a new era of success
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Welcome to the world of creative fitness, where exercise and fun merge to change the way we train. Technogym is here to inspire you to offer members the best workouts and experience, making sure they have a great time
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News

Action PR's Speedflex studios integrate technology for small group workouts

We needed to create a space which would appeal to everyone. We decided that a gold colour and lighting scheme, would allow us to create a cutting edge design whilst retaining a warm and welcoming feel.
– Cheryl Hersey

Action PR have created a new studio design for Everyone Active's Fortis Powered by Speedflex fitness brand that is focussed on inclusivity and integrates the workout technology into the space.

Speedflex is a type of high-intensity interval training (HIIT) delivered using resistance exercise machines in small-group, trainer-led classes.

Individuals of different training abilities can be in the same classes because Speedflex machines automatically adjust their resistance levels to the ability of the user – meaning the training concept is inherently inclusive.

Trainees' heart-rates are monitored during sessions and data is collected from the machines they are using.

With these factors in mind, Action PR sought to create a space for broad roll-out that would appeal to people across the demographic range, that would contribute to a motivational atmosphere and that would relay individuals' performance figures to them.

A compact studio provides enough space for small group classes without spreading individuals too far apart to the detriment of the class atmosphere.

The exercise machines and stations are laid out around the perimeter of the room for easy circuit use during classes.

Data collected is relayed to a large video-wall at one end of the studio so that individuals can see information about their workouts, like heart-rate, effort and calories burnt.

This feature provides a focus for both the trainer and the trainees, as individuals are pushed to achieve their best and can encourage others to do the same.

"The goal was to create a contemporary studio design but without going down the usual route of the dark-disco feel, popular with many boutique gyms," said Cheryl Hersey, Director at Action PR. "We needed to create a space which would appeal to everyone. We decided that a gold colour and lighting scheme, would allow us to create a cutting edge design whilst retaining a warm and welcoming feel."

Sign up here to get HCM's weekly ezine and every issue of HCM magazine free on digital.
Action PR have created a new studio design for Everyone Active's Fortis Powered by Speedflex fitness brand that is focussed on inclusivity and integrates the workout technology into the space.
CLD,HAF,FIT,ARC,DES
imagesX/THUMB344379_927992_872437.jpg

News

The government has pledged to invest £100m in supporting public leisure centres this winter, as
Gyms in Liverpool,UK, have been given the go-ahead to reopen, following a dramatic week of
Be Military Fit (BMF) has completed a restructuring project, designed to transform the outdoor fitness
Rod Hill, former president of TRIB3 and director general of Anytime Fitness Iberia, has signed
Persistent and rising levels of lifestyle disease across the world have exacerbated the effects of
Customer experience software provider, AskNicely, has announced it will host a new virtual event called
Volution.fit
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In breaking news, HCM understands the UK government has removed gyms and fitness facilities from
Globally, gyms have, on average, seen nearly 70 per cent of their pre-lockdown members return
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"Dozens" of gyms in Liverpool, UK, have defied the government and stayed open for business
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Features
Research
The findings of this research could help explain the link between exercise and relieving stress –which, apart from there being a plethora of anecdotal evidence – has not been well understood by scientists
Features
feature
Wattbike’s lead sport scientist Eddie Fletcher discusses the importance of health assessments, changes in consumer behaviour post-lockdown and the latest UK government strategy
Features
Write to reply
Fuel the debate about issues and opportunities across the industry. We’d love to hear from you – email: [email protected]
Features
feature
As the fitness industry grapples with the challenge of optimising digital, Volution’s Adam Norton shares his vision for a customised data-centric approach that will lead operators into a new era of success
Features
Sponsored briefing
Welcome to the world of creative fitness, where exercise and fun merge to change the way we train. Technogym is here to inspire you to offer members the best workouts and experience, making sure they have a great time
Features
Insight
As the physical activity and sports sector unites to fight its corner in making a case for government investment, Sport England has commissioned a research study to prove the economic value of activity, giving weight to the argument. Tom Walker reports
Features
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Sporteve has enhanced its in-club digital experience by working with Funxtion to install multiscreens to power the member experience
Features
People
People in Club V trust me and I want to do the best for them and help them progress
People
I invite every organisation to become part of our consultation on workplace wellbeing, active ageing and long-term health conditions
People
HCM people

Luca Maggiora

Co-founder, House of Wisdom
People think making a change is easy and fast, but that isn’t true. It’s hard and it takes time
People
We have a period of lead generation before we allow anyone to join. We build the excitement up to a specific launch time and date, much like the ticketing model for concerts
People
Overall, it’s about creating something a little less efficient, a little more fun. Somewhere you can lose yourself for a couple of hours
People
I’m Confident we can deliver 50 coach gyms in the uk, however, I feel the opportunity is really much larger
People
FIBO 2020 will set a new benchmark, ensuring virtual and live trade fairs evolve into a hybrid model, defining a future-oriented format that opens a new chapter in the trade fair industry
People
We have residents who have come out of mobility scooters and can now walk around the village. We have people who, in their 80s, are learning to swim. These are real-life benefits
People
There will be hundreds of products, services and innovations available in society, to support people in being active, and our expertise will have contributed
People
Opinion
promotion
Our world has changed since March and together, we are learning and adapting to how this sector can continue to thrive in this COVID conscious world.
Opinion: Why fitness clubs and facilities need to evolve in a COVID-conscious world
Opinion
promotion
In a post-Covid world, member experience is more important than ever before. Your customers’ expectations have been heightened as the coronavirus continues to dominate our everyday lives.
Opinion: Why member experience is more important now than ever before
Featured supplier news
Featured supplier: Cryotherapy specialists, L&R Kältetechnik, launch new artofcryo.com division
L&R Kältetechnik has launched a new division, named artofcryo.com, after 30 years’ experience with -110 °C electrical solutions.
Featured supplier news
Featured supplier: Ritz Carlton co-founder joins Frontline Summit 2020 as keynote speaker
Frontline work has never been more important and frontline workers are the largest class of workers on the planet, as well as the most impactful group on the experience customers get.
Video Gallery
Freemotion CoachBike™
FreeMotion Fitness
Give your members the immersive cycling experience that keeps your members engaged – today and tomorrow. Read more
More videos:
Company profiles
Company profile: Legend Club Management Systems (UK) Ltd
Legend provides the leading software solution for driving improvements in leisure operations. We deliver savings ...
Company profiles
Company profile: Fisikal Limited
Fisikal helps fitness professionals, operators and education organisations improve efficiencies and service through its online ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Wearable technology solutions
MyZone: Wearable technology solutions
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Hydrotherapy / spa fragrances
Kemitron GmbH: Hydrotherapy / spa fragrances
Member feedback software
AskNicely: Member feedback software
Fitness Software
FunXtion International BV: Fitness Software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Skincare
Sothys: Skincare
Gym flooring
REGUPOL/Berleburger Schaumstoffwerk (BSW): Gym flooring
Design consultants
Zynk Design Consultants: Design consultants
Spa software
SpaBooker: Spa software
Property & Tenders
11 - 25 Union St, London SE1 1SD
Bankside Open Spaces Trust
Property & Tenders
Waltham Abbey, Essex
Lee Valley Regional Park Authority
Property & Tenders
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
03-06 Nov 2020
Online,
Diary dates
12 Nov 2020
Virtual, United States
Diary dates
17 Nov 2020
Loughborough University, Loughborough, United Kingdom
Diary dates
27-28 Nov 2020
Athena, Leicester, United Kingdom
Diary dates
03-03 Dec 2020
Virtual,
Diary dates
08-09 Dec 2020
Raffles City Convention Centre, Singapore, Singapore
Diary dates
02-04 Feb 2021
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
23-26 Feb 2021
IFEMA, Madrid, Spain
Diary dates
03-04 Mar 2021
NEC, Birmingham, United Kingdom
Diary dates
03-06 Jun 2021
Expo Centre & Riviera di Rimini, Italy
Diary dates
16-17 Jun 2021
ExCeL London, London, United Kingdom
Diary dates
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