GET HCM
magazine
Sign up for the FREE digital edition of HCM magazine and also get the HCM ezine and breaking news email alerts.
Not right now, thanksclose this window
Floors 4 Gyms / TVS Sports Surfaces
Floors 4 Gyms / TVS Sports Surfaces
Floors 4 Gyms / TVS Sports Surfaces
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn Follow Health Club Management on Instagram
UNITING THE WORLD OF FITNESS
Health Club Management

Health Club Management

News

30 and thriving: Physical Company celebrates landmark anniversary

Physical Company has been part of my life as long as I can recall and I have thoroughly enjoyed helping to steer its course and support its growth
– John Halls, Physical Company MD

Physical Company, a specialist equipment supplier based in the UK, has celebrated its thirtieth anniversary.

A family business, the company was founded by Penny Halls in 1989 and is now run by her three sons: John, Jason and Nick Halls, with John helming the company as the managing director, Jason as the director of Finance and Administration and Nick as warehouse director.

John told HCM : "Physical Company has been part of my life as long as I can recall and I have thoroughly enjoyed helping to steer its course and support its growth."

To commemorate the milestone anniversary the company has launched a new brochure and undergone a rebrand, to create a 'strong modern feel' for the brand. The new-look features a bold new typeface and the removal of the word 'company' from the branding. The company has also dropped the icon from its products, for a sleeker, more polished aesthetic.

The company has also simplified its mission statement, in response to the company's growth. John Halls, Physical Company MD, told HCM: "Because this started out as a family business, it was small enough for everyone to understand the culture and the mission. However as the company grew, we needed to formalise this, but our mission statement wordy, long-winded and hard to remember. Now it's easy: we are First for Fitness Solutions."

Headquartered in 30,000sq ft (2800 sq m) of office, warehouse and showroom space in Buckinghamshire, with room for expansion, the company offers a wide range of equipment including functional training, strength and conditioning and functional training equipment, as well as flooring, which, according to Halls, is currently a key trend in the fitness industry.

"One of the big trends at the moment is flooring," he said. "We're delivering many elaborate floor installations including features such as branding, patterns and programming prompts, all of which we are embedding during the manufacturing process."

As for future trends, Halls believes that the market will continue to be polarised with budget and boutique offerings at the opposite ends of the spectrum. He also believes that more and more people will adopt active lifestyles, thanks to the growth of flexible and at-home training options.

"I believe more people will start to exercise, however their choice as to where they do this has further increased with some good quality home training options now available," he said.

"I believe there will be a rise in home training, possibly with the introduction of augmented reality products, so people can put on glasses and see an instructor in their room."

Read more here

Company Details
Physical Company Ltd
Fitness provision has changed dramatically over recent years, with ever larger spaces being allocated to free weights, group exercise, functional and small group training.

This shift in focus has brought our expertise to the fore; we specialise in everything today’s fitness spaces should be built around, from flooring to functional equipment and programming, rigs to combat, studio accessories to wellness solutions to complementary innovations from best-in-class manufacturers: Merrithew’s Pilates reformers, Ecore Athletic performance flooring, Reaxing’s neuromuscular training range.

We let each unique space dictate its needs, then create exceptional training opportunities.

This is why our mission statement is ‘First for Fitness Solutions’ – because we should be your first phone call. However large or small your fitness space, we’ll work with you from concept to installation and beyond to ensure it exceeds expectations.

It’s time to think differently. It’s time to turn to Physical Company first for your fitness solutions.
Address
The Works, Wycombe Road,
Stokenchurch, Buckinghamshire
HP14 3RR UK
Telephone
+44 (0)1494 769 222
Physical Company, a specialist equipment supplier based in the UK, has celebrated its thirtieth anniversary.
imagesX/THUMB343193_113382_878841.jpg
Latest News
The Women in Fitness Association (WIFA), is partnering with Sport Alliance to undertake a survey ...
Latest News
Location and cost are the top considerations for consumers when it comes to choosing a ...
Latest News
Increases in COVID-19 cases across Europe are forcing governments to introduce restrictions, which is having ...
Latest News
Exercise has been found to increase levels of endocannabinoids – cannabis-like substances produced by the ...
Latest News
People suffering from mild depression should be offered exercise, mindfulness, therapy or meditation before medication, ...
Latest News
Total Fitness plans to launch a new-style health club model, with plans already in the ...
Latest News
Fitness operator Crunch Fitness says it's continued its recovery from lockdowns, with membership levels across ...
Latest News
The City of Madrid could become one of the healthiest in the world if plans ...
HCM Magazine
Insight
Which messaging is most effective at inspiring people to get active and why? Researchers at the University of Waterloo in Canada set out to find out, as Tom Walker reports
HCM Magazine
Sponsored
Technogym’s Biocircuit offers a range of time-controlled and time-free circuits using the Biostrength line, with its Biodrive AI technology, delivering customised workouts
HCM Magazine
Promotion
A new app called Trakk, from Pulse Fitness, promises triple benefits to operators, says Chris Johnson
HCM Magazine
HCM People
There’s still no ‘stress resilience’ profession. We believe fitness professionals can fill that gap
HCM Magazine
Everyone’s talking about
Climate change, like COVID-19, presents challenges that won’t go away and demands both our immediate attention and collective efforts. Kath Hudson reports
HCM Magazine
Sponsored
Life Fitness is introducing a new range of Hammer Strength anaerobic equipment to complement its legendary strength training range
HCM Magazine
HCM People
It makes services and tech more accessible and affordable for wellness professionals
HCM Magazine
HCM magazine
With their dark vibe, pumping music and kit that needs adjusting, indoor cycling classes can be intimidating to the uninitiated. Steph Eaves asks suppliers for their tips on how to encourage beginners into the cycling studio – and keep them coming back
HCM magazine
We’re working on bringing a new model to life. They’ll be smaller than our current clubs, but will clearly be Total Fitness, thanks to the purpose, intent and fitness philosophy
HCM magazine
Can partnerships and affiliations with less obvious companies, such as fast food brands, help the industry tap into a new demographic, or is the potential for them to compromise our reputation too big a risk to take? asks Abi Harris
Opinion
promotion
FitnessOnDemand’s divisional vice president Uday Anumalachetty discusses what live fitness really means for clubs and their members today
Opinion: Why we need to reimagine what live fitness really means
Featured supplier news
Featured supplier news: 1Rebel enlists FunXtion to elevate its revolutionary, customer-driven RIG concept
A partnership with FunXtion and its MultiScreen Solution software has allowed 1Rebel to enhance its in-club experience to a much more connected and engaged level.
Featured supplier news
Featured supplier news: Precor reaffirms itself in premium sector with introduction of two new cardio range colours
Fitness equipment manufacturer Precor has launched two sleek new colours for its cardio range; Black Pearl and Storm Grey.
Featured operator news
Featured operator news: Sporting heroes to officially open £22 million redevelopment at Everyone Active centre
A £22 million redevelopment project will be unveiled at Grange Paddocks Leisure Centre, as part of the official launch of the state-of-the-art centre.
Featured operator news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Company profiles
Company profile: Les Mills UK
For over 50 years Les Mills has been leading the way in fitness to inspire ...
Company profiles
Company profile: Zimmer MedizinSysteme GmbH
Imagine a short treatment combined with many positive and long-lasting effects that your customers will ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Fitness equipment
Octane Fitness: Fitness equipment
Red Light Therapy
 Red Light Rising: Red Light Therapy
trade associations
International SPA Association - iSPA: trade associations
Skincare
Sothys: Skincare
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Architects/designers
Zynk Design Consultants: Architects/designers
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers/interior design
Fitlockers: Lockers/interior design
Salt therapy products
Saltability: Salt therapy products
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates

News

30 and thriving: Physical Company celebrates landmark anniversary

Physical Company has been part of my life as long as I can recall and I have thoroughly enjoyed helping to steer its course and support its growth
– John Halls, Physical Company MD

Physical Company, a specialist equipment supplier based in the UK, has celebrated its thirtieth anniversary.

A family business, the company was founded by Penny Halls in 1989 and is now run by her three sons: John, Jason and Nick Halls, with John helming the company as the managing director, Jason as the director of Finance and Administration and Nick as warehouse director.

John told HCM : "Physical Company has been part of my life as long as I can recall and I have thoroughly enjoyed helping to steer its course and support its growth."

To commemorate the milestone anniversary the company has launched a new brochure and undergone a rebrand, to create a 'strong modern feel' for the brand. The new-look features a bold new typeface and the removal of the word 'company' from the branding. The company has also dropped the icon from its products, for a sleeker, more polished aesthetic.

The company has also simplified its mission statement, in response to the company's growth. John Halls, Physical Company MD, told HCM: "Because this started out as a family business, it was small enough for everyone to understand the culture and the mission. However as the company grew, we needed to formalise this, but our mission statement wordy, long-winded and hard to remember. Now it's easy: we are First for Fitness Solutions."

Headquartered in 30,000sq ft (2800 sq m) of office, warehouse and showroom space in Buckinghamshire, with room for expansion, the company offers a wide range of equipment including functional training, strength and conditioning and functional training equipment, as well as flooring, which, according to Halls, is currently a key trend in the fitness industry.

"One of the big trends at the moment is flooring," he said. "We're delivering many elaborate floor installations including features such as branding, patterns and programming prompts, all of which we are embedding during the manufacturing process."

As for future trends, Halls believes that the market will continue to be polarised with budget and boutique offerings at the opposite ends of the spectrum. He also believes that more and more people will adopt active lifestyles, thanks to the growth of flexible and at-home training options.

"I believe more people will start to exercise, however their choice as to where they do this has further increased with some good quality home training options now available," he said.

"I believe there will be a rise in home training, possibly with the introduction of augmented reality products, so people can put on glasses and see an instructor in their room."

Read more here

Company Details
Physical Company Ltd
Fitness provision has changed dramatically over recent years, with ever larger spaces being allocated to free weights, group exercise, functional and small group training.

This shift in focus has brought our expertise to the fore; we specialise in everything today’s fitness spaces should be built around, from flooring to functional equipment and programming, rigs to combat, studio accessories to wellness solutions to complementary innovations from best-in-class manufacturers: Merrithew’s Pilates reformers, Ecore Athletic performance flooring, Reaxing’s neuromuscular training range.

We let each unique space dictate its needs, then create exceptional training opportunities.

This is why our mission statement is ‘First for Fitness Solutions’ – because we should be your first phone call. However large or small your fitness space, we’ll work with you from concept to installation and beyond to ensure it exceeds expectations.

It’s time to think differently. It’s time to turn to Physical Company first for your fitness solutions.
Address
The Works, Wycombe Road,
Stokenchurch, Buckinghamshire
HP14 3RR UK
Telephone
+44 (0)1494 769 222
Physical Company, a specialist equipment supplier based in the UK, has celebrated its thirtieth anniversary.
imagesX/THUMB343193_113382_878841.jpg

News

The Women in Fitness Association (WIFA), is partnering with Sport Alliance to undertake a survey
Location and cost are the top considerations for consumers when it comes to choosing a
Increases in COVID-19 cases across Europe are forcing governments to introduce restrictions, which is having
Exercise has been found to increase levels of endocannabinoids – cannabis-like substances produced by the
People suffering from mild depression should be offered exercise, mindfulness, therapy or meditation before medication,
Total Fitness plans to launch a new-style health club model, with plans already in the
Miha Bodytec GmbH
Miha Bodytec GmbH
Electrical muscle stimulation (EMS) Training will drive secondary revenue and increase PT penetration. It will
Fitness operator Crunch Fitness says it's continued its recovery from lockdowns, with membership levels across
The City of Madrid could become one of the healthiest in the world if plans
Luxury health club operator, Third Space, has opened the doors to its latest club in
A total of 22.7 million Brits – more than a third of the total population
Nuffield Health has reopened the historic Barbican health club in London, as part of ambitious
The PureGym app has been named the Health and Fitness App of the Year at
Les Mills
Les Mills
Fitness equipment manufacturer Precor has launched two sleek new colours for its cardio range; Black
An initiative set up by the Rio Ferdinand Foundation in partnership with The Gym Group
A "significant majority" of the UK's swimming teachers and aquatic professionals feel that swimming excludes
The ​​Inaugural IHRSA SMART Summit has kicked off in Munich, Germany, with a focus on
Life Fitness has appointed Paul Stoneham as its new CEO, replacing Chris Clawson and effective
David Lloyd Clubs has launched a new family-focused programme in response to the trend of
Polish corporate wellness platform Benefit Systems has taken over a majority stake in club operator
FIBO Exhibition
FIBO Exhibition
A partnership with FunXtion and its MultiScreen Solution software has allowed 1Rebel to enhance its
Eight of the top 20 private health club operators in the UK have grown their
Les Mills has launched a new solution to help fitness operators transform space in their
Life Fitness (UK) Ltd
Life Fitness (UK) Ltd
1 - 20 of 12,090
HCM Magazine
Insight
Which messaging is most effective at inspiring people to get active and why? Researchers at the University of Waterloo in Canada set out to find out, as Tom Walker reports
HCM Magazine
Sponsored
Technogym’s Biocircuit offers a range of time-controlled and time-free circuits using the Biostrength line, with its Biodrive AI technology, delivering customised workouts
HCM Magazine
Promotion
A new app called Trakk, from Pulse Fitness, promises triple benefits to operators, says Chris Johnson
HCM Magazine
HCM People
There’s still no ‘stress resilience’ profession. We believe fitness professionals can fill that gap
HCM Magazine
Everyone’s talking about
Climate change, like COVID-19, presents challenges that won’t go away and demands both our immediate attention and collective efforts. Kath Hudson reports
HCM Magazine
Sponsored
Life Fitness is introducing a new range of Hammer Strength anaerobic equipment to complement its legendary strength training range
HCM Magazine
HCM People
It makes services and tech more accessible and affordable for wellness professionals
HCM Magazine
HCM magazine
With their dark vibe, pumping music and kit that needs adjusting, indoor cycling classes can be intimidating to the uninitiated. Steph Eaves asks suppliers for their tips on how to encourage beginners into the cycling studio – and keep them coming back
HCM magazine
We’re working on bringing a new model to life. They’ll be smaller than our current clubs, but will clearly be Total Fitness, thanks to the purpose, intent and fitness philosophy
HCM magazine
Can partnerships and affiliations with less obvious companies, such as fast food brands, help the industry tap into a new demographic, or is the potential for them to compromise our reputation too big a risk to take? asks Abi Harris
HCM magazine
This has always been a creative, driven sector, but the pressures of the pandemic have inspired a new outpouring of creativity, leading to the emergence of new models, partnerships and concepts
HCM magazine
We’re looking for people who live their brands and who really want to grow
HCM magazine
NICE has done a U-turn on its controversial guidelines for treating Chronic Fatigue Syndrome, saying that physical activity or therapy should not now be routinely prescribed for patients
HCM magazine
HCM People

Alan Leach

Chair of IHRSA and CEO, West Wood Clubs
IHRSA is now on a mission to bring the global industry together
HCM magazine
A US study investigating consumer attitudes to gyms, health clubs and studios reveals a new focus on wellness, as well as opportunities for operators to grow their businesses
HCM magazine
Armah Sports has revealed the first B_fit health club – a smart club concept that’s gearing up for the Metaverse with AI, VR, Amazon Alexa and the Internet of Things, as Tom Walker reports
HCM magazine
Opinion
promotion
FitnessOnDemand’s divisional vice president Uday Anumalachetty discusses what live fitness really means for clubs and their members today
Opinion: Why we need to reimagine what live fitness really means
Featured supplier news
Featured supplier news: 1Rebel enlists FunXtion to elevate its revolutionary, customer-driven RIG concept
A partnership with FunXtion and its MultiScreen Solution software has allowed 1Rebel to enhance its in-club experience to a much more connected and engaged level.
Featured supplier news
Featured supplier news: Precor reaffirms itself in premium sector with introduction of two new cardio range colours
Fitness equipment manufacturer Precor has launched two sleek new colours for its cardio range; Black Pearl and Storm Grey.
Featured operator news
Featured operator news: Sporting heroes to officially open £22 million redevelopment at Everyone Active centre
A £22 million redevelopment project will be unveiled at Grange Paddocks Leisure Centre, as part of the official launch of the state-of-the-art centre.
Featured operator news
Featured operator news: Being active helps Parkwood Leisure customers save the NHS £16m
Parkwood Leisure, one of the UK’s leading public leisure facilities operators, helped prevent more than 7,000 cases of stroke, dementia, depression and type 2 diabetes in 2019, saving the NHS £16 million, a new social value report has shown.
Company profiles
Company profile: Les Mills UK
For over 50 years Les Mills has been leading the way in fitness to inspire ...
Company profiles
Company profile: Zimmer MedizinSysteme GmbH
Imagine a short treatment combined with many positive and long-lasting effects that your customers will ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Fitness equipment
Octane Fitness: Fitness equipment
Red Light Therapy
 Red Light Rising: Red Light Therapy
trade associations
International SPA Association - iSPA: trade associations
Skincare
Sothys: Skincare
Whole body cryotherapy
Art of Cryo: Whole body cryotherapy
Architects/designers
Zynk Design Consultants: Architects/designers
Spa software
SpaBooker: Spa software
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Lockers/interior design
Fitlockers: Lockers/interior design
Salt therapy products
Saltability: Salt therapy products
Property & Tenders
Welwyn Garden City
Welwyn Hatfield Borough Council
Property & Tenders
Newport, Shropshire
Lilleshall Sports Academy
Property & Tenders
Diary dates
01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
Diary dates
15-16 Jun 2022
ExCeL London, London, United Kingdom
Diary dates
01-07 Dec 2022
tbc, Dunedin, New Zealand
Diary dates
Search news, features & products:
Find a supplier:
Floors 4 Gyms / TVS Sports Surfaces
Floors 4 Gyms / TVS Sports Surfaces
Partner sites