Health Club Management magazine
2020 issue 5
Health Club Management 2020 issue 5
On the cover: The fitness industry heads outdoors
David Lloyd reveals outdoor gym concept
5. Editor's letter: Time for a consumer focus
We need new initiatives around creating regular consumer insight says Liz Terry
10. HCM People: Aaron Smith
The founder of KX Pilates on building Australia’s largest Pilates franchise group
16. HCM People: Jo Smallwood
Oldham Leisure Centre has become the local foodbank operations hub
18. HCM People: Ben Lucas
The founder of Flow Athletic on how the club combines strength training with yoga
22. HCM News:
Stay up to date with the latest news in health, fitness and physical activity
30. Interview: Steve Ward
GO fit’s chief transformation officer talks about the brand’s groundbreaking COVID-19 response
38. Sponsored briefing: The time is now!
Introducing the enhanced Technogym Mywellness platform and app.
Always evolving to support you, now and in the future
40. Talking Point: The future of facilities
How will facility provision change after lockdown? We ask the experts
44. Reopening: Great outdoors
David Lloyd Leisure has transformed its offering by embracing outdoor exercise
48. Opinion: Challenging ageism
The ICAA’s Colin Milner says the fitness industry can stop ageism devastating lives
50. Statistics: World changing
A new survey tells us how consumers are likely to respond to reopening
57. Consumer culture: Unique challenge
Ken Hughes shares vital insights on navigating the new consumer landscape
60. Software: Super soft
Software will power reopening – we look at new COVID-19 functionality
Health Club Management 2020 issue 5
On the cover: The fitness industry heads outdoors
David Lloyd reveals outdoor gym concept
66. Insight: Insights from China
How Chinese operators Life Turbo and Will’s Gym tackled reopening
72. Sponsored briefing: Reopen with confidence
Caroline Constantine,
MD of Right Directions, shares critical guidance about safe operating procedures
74. Staff welfare: On the frontline
Dr Dane Vishnubala advises operators on ways to support the mental health of members and staff when gyms reopen
78. Partner briefing: Mission active
Outdoor fitness franchise BMF is launching a £1m initiative to help PTs and exercise professionals get back to work
82. Strength: Singling out strength
How can operators encourage women and beginners to try strength training?
89. Statistics: Bounceback
A Datahub report has used modelling to predict what the next 12 months will look like for the UK fitness industry
92. Supplier showcase: Les Mills Showcase
Les Mills is serving up digital workouts to members of Bannatyne Health Clubs
94. Supplier showcase: Precor Showcase
Precor has been engaged with modernising Aberdeen Sports Village
96. Training: Balancing Act
Balance training is hitting the mainstream. We round up the latest kit available
103. fitness-kit.net: Product innovation
HCM reveals launches from Fisikal, Apex, Avrox Technologies and Amplify Pro
105. HCM directory:
Dip into the HCM directory to find
suppliers of products and services
Current vacancies
Director of Finance and Corporate Services Sport Aberdeen
c£70,000 + benefits package
Aberdeen, United Kingdom
Current vacancies
Operations Manager Highgate School
£28,000pa
Highgate, North London, United Kingdom
Featured supplier news
Global fitness technology provider Virtuagym has raised a new €3m investment from Icecat, an
Amsterdam-based technology company which invests in innovative technology organisations.
Featured supplier news
According to our poll the first thing 80 per cent of operators and gym owners think about
when it’s time to sell gym equipment is how much your equipment is worth.
Featured operator news
A new partnership has been launched to provide inclusive swimming for children with
mobility, visual and hearing disabilities.
Featured operator news
As part of their work to break down the barriers that deter women and girls from
participating in sport and physical activity, Everyone Active has teamed up with EMD UK to
launch new exercise classes linked to the This Girl Can campaign.
Video Gallery
Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
Mindbody, Inc
Mindbody, Inc
Company profiles
FIBO Global Fitness is the leading international trade show for fitness, wellness & health....
Company profiles
The Life Fitness family of brands offers an unrivalled product portfolio, providing customers with access ...
Directory
Training opportunities
Property & Tenders
Pendine Sands, Carmarthenshire
Carmarthenshire County Council
Property & Tenders
Diary dates
12-13 Sep 2022
Wyndham Lake Buena Vista Disney Springs® Resort, Lake Buena Vista, United States
Diary dates
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