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UNITING THE WORLD OF FITNESS
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Health Club Management

Health Club Management

features

Supplier showcase: Matrix

Northumbria University has partnered with Matrix Fitness to fit out its newly refurbished sports centre and gym, using the latest in fitness technology to motivate members

Published in Health Club Management 2019 issue 11
Membership targets were exceeded in the first five weeks
Membership targets were exceeded in the first five weeks

Northumbria University has completed its impressive transformation of Sport Central, a multi-purpose sports centre in Newcastle city centre that forms part of the campus, investing in an innovative gym refurbishment, supplied by Matrix Fitness.The 751 sq m gym now offers a premium offering for students, staff and the community.

“Fitness has evolved rapidly since Sport Central was first opened in 2010,” says Daryl Dixon, sport experience manager at Northumbria University. “The days of cardio equipment lining the gym floor are gone, replaced by functional training, immersive technology, measurable metrics and performance-led equipment.

“Prior to the tender, we spent a lot of time visiting other gyms and were hugely impressed by what we saw from Matrix. It was imperative that we partnered with a supplier that was going to support our vision to install the best, and most technologically connected equipment, and we awarded Matrix the contract based on quality, price, added value and also their desire to collaborate with us to ensure the gym was a long-term success.

“Technology is shaping the industry and Matrix was the perfect partner.”

Booming membership
Membership targets for 2019/2020 were exceeded within five weeks of installation, including a year-on-year increase in student memberships of over 600. The team is already having to explore options of increasing group exercise capacity, as classes are consistently full.

The gym refurbishment included installation of top-of-the-range Matrix equipment, incorporating its 7xi cardio equipment, Ultra strength equipment with connected intelligent training consoles, Magnum Racks and Magnum Plate Loaded units, CXP bikes, the Connexus Perimeter rig and S-Force and S-Drive performance trainers.

Utilising the Matrix CXP bikes for indoor cycling classes has proven particularly popular, with a distinctive Target Training touchscreen display that uses engaging graphics and vibrant colours to motivate riders, assess effort and keep goals on track.

“The positive feedback has been overwhelming,” says Dixon.

Stephen Nutt, Matrix Fitness’ education sector specialist adds: “Students are more health conscious than ever before. Universities are having to get creative, offering a fitness experience that engages and motivates its members.

“The team at Northumbria has been completely open minded, forward thinking and have allowed us to collaborate on an installation that brings Sport Central to the forefront of what the fitness industry has to offer. It’s a leading showcase site and one that both teams are incredibly proud of.”

To find out more, visit: www.uk.matrixfitness.com Tel: +44 (0) 1782 644900

Stephen Nutt
"Universities are having to get creative, offering a fitness experience that engages and motivates its members" - Stephen Nutt Head of Sector – Education
http://www.leisureopportunities.com/images/imagesX/551836_701628.jpg
Northumbria University has partnered with Matrix Fitness to fit out its newly refurbished sports centre and gym, using the latest in fitness technology to motivate members
Matrix, Northumbria Univerity,Fitness equipment, Matrix Fitness, Northumbria University
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features

Supplier showcase: Matrix

Northumbria University has partnered with Matrix Fitness to fit out its newly refurbished sports centre and gym, using the latest in fitness technology to motivate members

Published in Health Club Management 2019 issue 11
Membership targets were exceeded in the first five weeks
Membership targets were exceeded in the first five weeks

Northumbria University has completed its impressive transformation of Sport Central, a multi-purpose sports centre in Newcastle city centre that forms part of the campus, investing in an innovative gym refurbishment, supplied by Matrix Fitness.The 751 sq m gym now offers a premium offering for students, staff and the community.

“Fitness has evolved rapidly since Sport Central was first opened in 2010,” says Daryl Dixon, sport experience manager at Northumbria University. “The days of cardio equipment lining the gym floor are gone, replaced by functional training, immersive technology, measurable metrics and performance-led equipment.

“Prior to the tender, we spent a lot of time visiting other gyms and were hugely impressed by what we saw from Matrix. It was imperative that we partnered with a supplier that was going to support our vision to install the best, and most technologically connected equipment, and we awarded Matrix the contract based on quality, price, added value and also their desire to collaborate with us to ensure the gym was a long-term success.

“Technology is shaping the industry and Matrix was the perfect partner.”

Booming membership
Membership targets for 2019/2020 were exceeded within five weeks of installation, including a year-on-year increase in student memberships of over 600. The team is already having to explore options of increasing group exercise capacity, as classes are consistently full.

The gym refurbishment included installation of top-of-the-range Matrix equipment, incorporating its 7xi cardio equipment, Ultra strength equipment with connected intelligent training consoles, Magnum Racks and Magnum Plate Loaded units, CXP bikes, the Connexus Perimeter rig and S-Force and S-Drive performance trainers.

Utilising the Matrix CXP bikes for indoor cycling classes has proven particularly popular, with a distinctive Target Training touchscreen display that uses engaging graphics and vibrant colours to motivate riders, assess effort and keep goals on track.

“The positive feedback has been overwhelming,” says Dixon.

Stephen Nutt, Matrix Fitness’ education sector specialist adds: “Students are more health conscious than ever before. Universities are having to get creative, offering a fitness experience that engages and motivates its members.

“The team at Northumbria has been completely open minded, forward thinking and have allowed us to collaborate on an installation that brings Sport Central to the forefront of what the fitness industry has to offer. It’s a leading showcase site and one that both teams are incredibly proud of.”

To find out more, visit: www.uk.matrixfitness.com Tel: +44 (0) 1782 644900

Stephen Nutt
"Universities are having to get creative, offering a fitness experience that engages and motivates its members" - Stephen Nutt Head of Sector – Education
http://www.leisureopportunities.com/images/imagesX/551836_701628.jpg
Northumbria University has partnered with Matrix Fitness to fit out its newly refurbished sports centre and gym, using the latest in fitness technology to motivate members
Matrix, Northumbria Univerity,Fitness equipment, Matrix Fitness, Northumbria University
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Featured supplier: RLSS UK - First choice for all aquatic rescue, pool management, first aid qualifications and training
The Royal Life Saving Society UK (RLSS UK) is proud to be the industry leader in water-related safety qualifications and training. More than 40,000 pool lifeguards qualify with an RLSS UK National Pool Lifeguard Qualification (NPLQ) every year.
Featured supplier news
Featured supplier: Incorpore: Creating a fitter, happier and more productive workforce
Inactivity is described by The Department of Health as the ‘silent killer’ of our generation.
Opinion
promotion
Gyms need to look at ways to deploy technology that helps them engage with customers on a human level. This can be done by encouraging customers to leave as much real-time feedback as possible
Opinion: Customer Feedback: the Good, the Bad and the ‘Could be Improved’ Why health clubs need to take action in 2020 to retain their New Year customers
Video Gallery
Wattbike AtomX
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Join our tribe. Become powered by Wattbike. Read more
More videos:
Company profiles
Company profile: Jordan Fitness
Jordan Fitness have been at the forefront of premium gym design, with a strong reputation ...
Company profiles
Company profile: Wattbike
Wattbike is the creator of the world’s most advanced and innovative indoor bikes, developed in ...
Catalogue Gallery
Click on a catalogue to view it online
Directory
Locking solutions
Monster Padlocks: Locking solutions
Independent service & maintenance
Servicesport UK Limited: Independent service & maintenance
Management software
Fisikal: Management software
Audio visual
Hutchison Technologies: Audio visual
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
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Deloitte UK: Professional services
Lockers/interior design
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Star Trac / Core Health & Fitness: Exercise equipment
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Diary dates
28-30 Jan 2020
Ericsson Exhibition Hall, Ricoh Arena, Coventry, United Kingdom
Diary dates
29-30 Jan 2020
Holiday Inn San Francisco-Golden Gateway, San Francisco, United States
Diary dates
20 Feb 2020
The Old Truman Brewery, London, United Kingdom
Diary dates
23-25 Mar 2020
Hilton, Barcelona, Spain
Diary dates
25 Mar 2020
Executive Boardroom, Middlesex University, London, United Kingdom
Diary dates
25-26 Mar 2020
Eastwood Hall, Nottingham, United Kingdom
Diary dates
26-29 Mar 2020
The Winter Gardens Blackpool, Blackpool , United Kingdom
Diary dates
19-24 Apr 2020
tbc, Beijing, China
Diary dates
04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
Diary dates
13 Jun 2020
Worldwide, Various,
Diary dates
17-18 Jun 2020
ExCeL London, London, United Kingdom
Diary dates
21-24 Sep 2020
Loews Coronado Bay Resort, Coronado, United States
Diary dates
17-23 Oct 2020
Pinggu, Beijing, China
Diary dates
30-31 Oct 2020
NEC, Birmingham, United Kingdom
Diary dates
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